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  "sourcesContent": ["import{jsx as e,jsxs as t}from\"react/jsx-runtime\";import{Link as o}from\"framer\";import*as n from\"react\";export const richText=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"Talon.One was designed to both allow small companies to create enterprise-level promotion campaigns while also allowing large companies to take a flexible, creative approach to promotions that tends to be difficult to implement at an enterprise level. Their goal is to be a solution for companies, at every level, struggling to adapt and scale to match the potential, or even the basic demands, of their promotional strategy.\"}),/*#__PURE__*/e(\"h2\",{children:\"Customers expect more, so should you\"}),/*#__PURE__*/e(\"p\",{children:\"Talon.One\u2019s features include loyalty programs, coupons, discounts, product bundling, geo-fencing, gift cards, referral programs and more. Each of these features works in harmony as part of Talon.One\u2019s Promotion Engine, combining seamlessly with the rest of your tech stack to make every promotion possible.\"}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of personalized promotions\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,Xn7Etl0A27Wm4TxycVIREjbo.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/Xn7Etl0A27Wm4TxycVIREjbo.jpg\",srcSet:\"https://framerusercontent.com/images/Xn7Etl0A27Wm4TxycVIREjbo.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/Xn7Etl0A27Wm4TxycVIREjbo.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/Xn7Etl0A27Wm4TxycVIREjbo.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"p\",{children:\"Modern customers love memorable, people-focused promotions that reward their curiosity and loyalty. A recent SmarterHQ survey indicated that 80% of those who classify themselves as frequent shoppers say they only shop with brands that personalize their experience.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Talon.One\u2019s Promotion Engine allows for the use of all available customer information, drawing both session data and user profile data, to personalize promotions based on their interests and behavior. Customers get a service tailored to them while businesses gain essential insights into what\u2019s driving their best customers.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"Future-proof your promotions\"}),/*#__PURE__*/e(\"p\",{children:\"Your promotion strategy could look totally different in five years\u2019 time. In fact, it should. When it comes to promotions, creativity and innovation is vital to businesses maintaining customer interest. This is why Talon.One\u2019s entire range of features are available to every customer, allowing them to not only increase the scale of their existing promotional campaigns but explore new avenues of promotion as their business evolves and their customer base grows.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of personalized promotions using conditions\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,w3AV0AcEsJWcPib9kf25YsYkNtE.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/w3AV0AcEsJWcPib9kf25YsYkNtE.jpg\",srcSet:\"https://framerusercontent.com/images/w3AV0AcEsJWcPib9kf25YsYkNtE.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/w3AV0AcEsJWcPib9kf25YsYkNtE.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/w3AV0AcEsJWcPib9kf25YsYkNtE.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://hubs.li/Q0154Q-f0\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"The Rule Builder\"})}),\", the central driver of Talon.One\u2019s campaign manager, allows for targeted promotions to be created using business-specific custom attributes. Crucially, the Rule Builder\u2019s intuitive interface means campaigns can be created and edited without any developer involvement, significantly streamlining the process.\"]}),/*#__PURE__*/e(\"p\",{children:\"Many companies find that, due to the ease of testing and deployment of more advanced campaigns using the rules builder, they become open to promotion strategies that are a lot more creative.\\xa0\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://hubs.li/Q0154QZw0\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Flash Coffee\u2019s extensive loyalty program\"})}),\" is available via a bespoke Flash Coffee app. The app features daily promotions, discounts, wallets for customers to save loyalty points, badges, and much more, all powered by Talon.One\u2019s Promotion Engine.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Car-sharing app WeShare used Talon.One\u2019s rules engine to offer \",/*#__PURE__*/e(o,{href:\"https://hubs.li/Q0154RDw0\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"free parking\"})}),\" to any customers who visited any of the lakes around Berlin. Innovative promotion solutions like this meant that during a pandemic, a difficult time for a car-sharing business, WeShare was still able to boost promotion redemptions 420% after switching to Talon.One.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Talon.One\u2019s flexibility also means it can easily accommodate stacking promotions, a process that causes difficulties with most systems, and other complex promotional approaches. This is why businesses with dynamic, flexible pricing systems like Australian premium craft drinks company Mighty Craft regard Talon.One as \u201C\",/*#__PURE__*/e(o,{href:\"https://hubs.li/Q0154QR90\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"a foundational building block \u2014 without it we wouldn\u2019t operate.\u201D\"})})]}),/*#__PURE__*/e(\"h2\",{children:\"Scalability and security\"}),/*#__PURE__*/t(\"p\",{children:[\"Innovative promotions are only effective if they work correctly.\\xa0 Promotions often suffer when created in-house because the core product will always take priority over the development and maintenance of promotions. A \",/*#__PURE__*/e(o,{href:\"https://hbr.org/2021/05/why-customer-loyalty-programs-can-backfire\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Wharton School survey\"})}),\" showed that in the early days of the pandemic, many loyalty program members actually had a less satisfying experience than regular customers. These issues stemmed from poor internal contact between departments and technical implementation.\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"Empowering marketers to create promotions without developer involvement shouldn\u2019t come at the cost of \",/*#__PURE__*/e(o,{href:\"https://www.talon.one/developers\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"vital infrastructures\"})}),\" like data encryption, autoscaling and GDPR compliance. This is why Talon.One emphasizes making sure its service is both optimized for peak performance and protected by the latest enterprise-grade security. Even at the enterprise level, a system with the same kind of power and attention to detail as Talon.One provides would prove extremely difficult to develop in-house and even more difficult to maintain, upgrade and support.\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"According to Marketing Revolution, Omnichannel marketing is the integration of \u201C\",/*#__PURE__*/e(o,{href:\"https://www.marketingevolution.com/knowledge-center/topic/marketing-essentials/omnichannel#:~:text=Omnichannel%20marketing%20is%20the%20integration,digital%20channels%20(e.g.%20websites).\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"the various channels organizations use to interact with consumers, with the goal of creating a consistent brand experience. This includes physical (e.g. stores) and digital channels (e.g. websites)\"})}),\".\u201D\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"A \",/*#__PURE__*/e(o,{href:\"https://www.omnisend.com/resources/reports/omnichannel-marketing-automation-statistics-2019/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"recent Omnisend survey\"})}),\" revealed purchase frequency is 250% higher after switching from single-channel marketing to omnichannel automation. However, this kind of cohesion isn\u2019t easy to achieve. In fact, in the same survey, 50% of retailers cited internal coordination and data issues during omnichannel implementation.\"]}),/*#__PURE__*/e(\"p\",{children:\"Talon.One\u2019s Promotion Engine is designed with omnichannel marketing in mind, allowing for promotional campaigns that are consistent in-store, on an app and in a browser. Talon.One\u2019s solution avoids the usual omnichannel difficulties of integrating several legacy systems developed separately, especially when used as part of a composable commerce platform like Deity.\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity Integration\"}),/*#__PURE__*/e(\"p\",{children:\"Integrating Deity with Talon.One\u2019s Promotion engine is a powerful way to provide diverse, meaningful rewards to your customer. Talon.One can harness the wealth of information Deity\u2019s Composable Commerce platform puts at your disposal to create infinitely personalizable promotions. Use data from any of your integrated services to build innovative promotions fast, without the need for complicated development or deployment.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://hubs.li/Q0154QQZ0\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Learn more about Talon.One x Deity\"})}),\" and how it could transform and streamline your promotional campaigns.\"]})]});export const richText1=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"Until today it's impossible to get PWA features such as web Push Notifications working on iOS. But that did not discourage us. After all, we\u2019re used to being first-in-our field trailblazers when it comes to headless, PWA, and Composable Commerce. And our newest innovation marks a huge step forward in our work to make PWA part of the iOS world (and vice versa).\"}),/*#__PURE__*/e(\"p\",{children:\"Deity is THE first to offer merchants and webshops a PWA which is also downloadable in the App Store and provides native-app capabilities. Now, thanks to our newest update, this includes native Push Notification functionality. Push Notifications massively improve user experience and the overall effectiveness of applications. So if you\u2019re in ecommerce and don\u2019t have or can\u2019t afford a native app, you no longer have to miss out on the part of your customer base using iOS.\"}),/*#__PURE__*/e(\"img\",{alt:\"The first PWA on the iOS App Store with Push Notification functionality\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,ACEBjyyjiBhMHXkB9wyQIf8hQQ.jpg\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1660\",height:\"470\",src:\"https://framerusercontent.com/images/ACEBjyyjiBhMHXkB9wyQIf8hQQ.jpg\",srcSet:\"https://framerusercontent.com/images/ACEBjyyjiBhMHXkB9wyQIf8hQQ.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/ACEBjyyjiBhMHXkB9wyQIf8hQQ.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/ACEBjyyjiBhMHXkB9wyQIf8hQQ.jpg 1660w\",style:{aspectRatio:\"1660 / 940\"},width:\"830\"}),/*#__PURE__*/e(\"h3\",{children:\"Deity\u2019s acronym-busting guide to our latest breakthrough\"}),/*#__PURE__*/t(\"p\",{children:[\"A Progressive Web App (PWA) is a web application that uses the latest web capabilities to deliver users a native app-like experience. PWA\u2019s are reliable, incredibly fast, and highly engaging without the cost of additional customized coding. And at Deity, we\u2019ve been building and launching them on live stores even before the term gained popularity.\",/*#__PURE__*/e(\"br\",{}),\"We can get caught up in the jargon or we can cut to the chase: Your customers want to find you not just on the web but increasingly expect to interact and shop through apps, no matter what kind of phone they use. As merchants, you need to decide how to invest in, develop, and build this functionality (PWA or native app).\"]}),/*#__PURE__*/e(\"p\",{children:\"Each option has its advantages and disadvantages, depending on budget and other factors, but one drawback to PWAs is that some crucial functionality (like web push notifications) is not yet available on Apple devices (iOS), Then we stepped in.\"}),/*#__PURE__*/e(\"p\",{children:\"While it\u2019s still impossible to use (PWA) web push notifications on iOS directly \u2013 only Apple can change that \u2013 our solution closes the gap between PWA and native apps by publishing the PWA directly into the App Store as a native app.\"}),/*#__PURE__*/e(\"p\",{children:\"Our solution weds the benefits of a PWA with the mobile-first native-like experiences and tons of dynamic flexibility AND is downloadable from the App Store. This means your customer reach goes way beyond the standard web, being available not only on Android, but also iOS. And once your app is downloaded, you can directly communicate with your clients through timely, cost-effective Push Notifications.\"}),/*#__PURE__*/e(\"h3\",{children:\"Benefits of Deity\u2019s Native PWA for iOS\"}),/*#__PURE__*/e(\"p\",{children:\"Your customers can now also find you through the App Store and reach your business through their preferred ways.\"}),/*#__PURE__*/e(\"p\",{children:\"NEW: Send Push Notification to users on iOS (instead of or in addition to newsletters, coupons, etc.). Carry out mass marketing and convert sales easily and cost-effectively with our near-native PWA and Push Notifications on any device.\"}),/*#__PURE__*/e(\"p\",{children:\"Add value by cutting duplicate development and maintenance costs: One code-base, one application, and one maintenance point for the web, Google Play, and even the App Store.\"}),/*#__PURE__*/e(\"p\",{children:\"We\u2019re always here to lend a hand with tech support and business advice.\"}),/*#__PURE__*/e(\"h3\",{children:\"Ready for some more good news?\"}),/*#__PURE__*/t(\"p\",{children:[\"Along with our PWA solutions, we are pleased to report there are early indications that larger changes may be afoot. While Apple has made no official announcement, early investigations into the 15.4 iOS beta release indicate they have built the groundwork for additional functionalities like Push Notifications. For the tech-heads out there, it appears Apple has added a \",/*#__PURE__*/e(o,{href:\"https://www.macrumors.com/2022/02/01/ios-15-4-apple-support-web-based-notifications\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:'\"Push API\"'})}),\" toggle in the Experimental settings page for Safari.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Image of iOS Experimental Webkit Features in the Settings Menu showing the option for Built-In Web Notifications\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,eO05X44Spwt52vb9DhVCatyaL48.png\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1660\",height:\"470\",src:\"https://framerusercontent.com/images/eO05X44Spwt52vb9DhVCatyaL48.png\",srcSet:\"https://framerusercontent.com/images/eO05X44Spwt52vb9DhVCatyaL48.png?scale-down-to=512 512w,https://framerusercontent.com/images/eO05X44Spwt52vb9DhVCatyaL48.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/eO05X44Spwt52vb9DhVCatyaL48.png 1660w\",style:{aspectRatio:\"1660 / 940\"},width:\"830\"}),/*#__PURE__*/e(\"p\",{children:\"This has set the tech world abuzz guessing whether Apple will implement this or not. If they choose to take this live, then it would be a huge step forward. They would join the likes of Google which implemented this over five years ago, by bringing web-based notifications to its mobile devices. It would finally allow for an ecosystem where most features of PWAs are available on all devices.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"In the meantime, while Apple decides which way to go, we\u2019re here to help you bridge the gap. Ready to implement our PWA solution with Push Notifications for iOS? Have questions? Don\u2019t hesitate to \",/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"contact us\"})}),\", we\u2019re ready to work our magic.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})})]});export const richText2=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"\u201CIn the future, Gartner sees the composable approach becoming the norm across enterprise Applications.\u201D Enterprise ecommerce is pivoting towards a modular and customer-driven future, and all serious ecommerce services and platforms are making their APIs ready to be implemented in this transforming ecommerce world. Modular commerce focuses on building a commerce stack from a set of stand-alone ecommerce services rather than using a pre-packaged platform, giving the flexibility to any online merchant to fully customize their webshop with the best services out there.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"How Deity integrates with Contentful \"}),/*#__PURE__*/e(\"p\",{children:\"In October 2021, Contentful became an official Deity partner with the common goal to enable a composable approach for all their customers.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"\u2018Contentful has their APIs ready for Composable Commerce.\u2019 A common phrase in ecommerce, but what does this mean? APIs are direct and non customizable connections, allowing you to directly connect with other services that have their APIs ready and that are compatible with each other. However, this doesn\u2019t automatically mean that these different services can smoothly and efficiently send data to the frontend and to other backend services. That\u2019s where Middleware comes in.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"Diagram of Deity Middleware connected with Contentful and multiple storefronts\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,kRFgSDdnyHjfc2ZNsa7uLRrhYqA.png\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1660\",height:\"470\",src:\"https://framerusercontent.com/images/kRFgSDdnyHjfc2ZNsa7uLRrhYqA.png\",srcSet:\"https://framerusercontent.com/images/kRFgSDdnyHjfc2ZNsa7uLRrhYqA.png?scale-down-to=512 512w,https://framerusercontent.com/images/kRFgSDdnyHjfc2ZNsa7uLRrhYqA.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/kRFgSDdnyHjfc2ZNsa7uLRrhYqA.png 1660w\",style:{aspectRatio:\"1660 / 940\"},width:\"830\"}),/*#__PURE__*/e(\"p\",{children:\"The Deity x Contentful integration allows Contentful customers to connect with any other ecommerce service, even if this was never possible before. These services communicate with each other through the Middleware, assuring a fast and efficient flow of data from the backend to the frontend, but also between backend services. Most middleware services either only allow pre-integrated services OR any API-based service, but in that case you still need a lot of custom integration development time. Our middleware allows you to easily unplug one service and plug in the other, but still gives you complete freedom to choose any other API based service, no matter the platform and their possibilities. This is what makes it really platform agnostic, and enterprise level software, with the ease and speed of saas. So in short, Contentful is a piece of this Composable puzzle, and Deity allows you to put together all the pieces of the puzzle. The out-of-the-box integration speeds up this process for you, leading to faster time-to-market and less development time.\\xa0\"}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"The new integration between Deity and Contentful opens the possibility to connect to any ecommerce service quickly and securely. We are excited about working together to help our customers make the jump from legacy systems to a composable commerce architecture.\"}),/*#__PURE__*/e(\"p\",{children:\"Juan Montoya, Technology Partner Manager @ Contentful\"})]}),/*#__PURE__*/e(\"h2\",{children:\"Benefits of the Deity x Contentful integration\"}),/*#__PURE__*/e(\"p\",{children:\"Choosing and implementing Contentful as your headless CMS in a modular world has become fast and easy, without any hassle. No matter what platform or other services you\u2019re using, Contentful can be one of them because the integration is already there. No building from scratch, just plugging it in.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Also the other way around; do you wish to use a specific service with Contentful? Everything is possible! Even though the platform you\u2019re using doesn\u2019t have all the possibilities, with Deity you can integrate anything. That\u2019s the power of true Middleware! Choose, integrate and swap any API-based commerce service freely and hassle free. Become platform-independent, future proof and achieve complete freedom of choice, without the risk and complexity of being locked-in to a specific vendor. And not to forget, it gives you 100% control over all data streams. Synchronize all your data-holding systems within microseconds. Control, combine and enrich data flows to any touch point of your commerce ecosystem.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of the ability to choose and swap best-of-breed integrations\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,e6uLqzEn9Wxjs5ZwRzyMcSJNI.png\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1660\",height:\"470\",src:\"https://framerusercontent.com/images/e6uLqzEn9Wxjs5ZwRzyMcSJNI.png\",srcSet:\"https://framerusercontent.com/images/e6uLqzEn9Wxjs5ZwRzyMcSJNI.png?scale-down-to=512 512w,https://framerusercontent.com/images/e6uLqzEn9Wxjs5ZwRzyMcSJNI.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/e6uLqzEn9Wxjs5ZwRzyMcSJNI.png 1660w\",style:{aspectRatio:\"1660 / 940\"},width:\"830\"}),/*#__PURE__*/t(\"p\",{children:[\"But that\u2019s not all, the integration comes with a super-fast and reliable Headless \",/*#__PURE__*/e(o,{href:\"https://deity.com/blog/progressive-web-apps-the-golden-goose-for-e-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"PWA storefront\"})}),\" that is built for amazing online experiences which seamlessly integrates with Contentful. No longer worry about having to build it from scratch. Use Deity\u2019s UI components to quick-start or create your own and get full control over your frontend. To top it off, with the Deity x Contentful integration you get instant content updates on the frontend through real time, automated updates from your APIs. How does that look? Change something in your content and before you know it, this change is visible in your frontend. Simple as that!\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Last but not least, serve all your customers from one codebase. Our PWA Storefront is deployable as native app on all Android, Microsoft, and even on iOS devices, so no need to build and maintain two codebases.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of a fast shop\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,29BgTZXvtNAncNsrSvqBaA2RVs.png\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1660\",height:\"470\",src:\"https://framerusercontent.com/images/29BgTZXvtNAncNsrSvqBaA2RVs.png\",srcSet:\"https://framerusercontent.com/images/29BgTZXvtNAncNsrSvqBaA2RVs.png?scale-down-to=512 512w,https://framerusercontent.com/images/29BgTZXvtNAncNsrSvqBaA2RVs.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/29BgTZXvtNAncNsrSvqBaA2RVs.png 1660w\",style:{aspectRatio:\"1660 / 940\"},width:\"830\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity\u2019s role in Composable Commerce \"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://deity.com/blog/a-new-term-in-ecommerce-composable-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!1,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Composable Commerce\"})}),\" is a modern ecommerce approach of selecting best-of-breed commerce solutions and combining them into one custom platform adapted to specific business needs. We believe that such a level of control over your online business is a must for enterprise success. Deity is here to give you that full control. Create and maintain a composable tech architecture and see the full advantage of best-in-class user experiences. Deity\u2019s Middleware and PWA Storefront make a modular, best-of-breed and customer-driven commerce possible, without the hassle associated with it.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"All major platforms and commerce services, including Contentful, make sure to have their APIs ready for this new approach. Next stop: all these connections and all the data have to be controlled, monitored, and managed from one central place. That\u2019s where Deity comes in! The actual composer of your commerce.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Have we caught your attention? We\u2019re more than happy to start a conversation and tell you everything about our partnership with Contentful, our platforms, our integration, and Composable Commerce. Would you like to explore what a composable approach can do for your business? \",/*#__PURE__*/e(o,{href:\"https://deity.com/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Reach out to us!\\xa0\"})})]}),/*#__PURE__*/e(\"h2\",{children:\"About Contentful \"}),/*#__PURE__*/t(\"p\",{children:[\"Contentful, the leading content platform for digital-first business, helps over 30% of the Fortune 500 and thousands of brands around the world create and manage digital experiences for their customers across any channel. It enables greater speed and scale than traditional CMS solutions. Contentful unifies content in a single hub, structures it for use in any digital channel, and integrates seamlessly with hundreds of other tools through open APIs. Companies such as Gucci, Plaid, Goodrx, Intercom, Notion, Staples and many others rely on Contentful\u2019s platform. For more information, visit the \",/*#__PURE__*/e(o,{href:\"https://www.contentful.com/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contentful website\"})}),\".\"]})]});export const richText3=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://commercetools.com/?utm_source=DEITY&utm_medium=Blog\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"commercetools\"})}),\" is one of the world\u2019s leading headless commerce platforms focused on creating powerful, highly customized commerce experiences. With a count of more than 250 customers worldwide and 60+ integrations, they are a true worthy player in the world of composable commerce.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"So what do we have in common:\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"We do everything with a strong passion for modern technology and innovation, always with our customers as our number one priority.\"})}),/*#__PURE__*/e(\"h2\",{children:\"Our joint vision on modern commerce \"}),/*#__PURE__*/e(\"p\",{children:\"Unfortunately, there are many fast-growing businesses out there that repeatedly run into problems with their tech stack, not being able to keep up with their growth anymore:\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Not having the flexibility to provide your customers with best experiences\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Not being able to integrate with the services of your choice because you\u2019re stuck on one software package\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Problems with reliability, leading to downtime on the most important days of the year, like Black Friday and Cyber Monday\"}),/*#__PURE__*/e(\"p\",{children:\"Getting in the way of your own growth by not being extensible\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"And why is that? Well, this question has one simple answer: if you want to grow, a traditional monolithic architecture for a webshop is often not sufficient anymore, and that\u2019s exactly why we believe in modern commerce. With modern commerce we mean that any business should always be in control over their ecommerce stack. Only when being in full control, can they achieve ecommerce excellence for their customers. No surprise that the well-known modern MACH principles play a huge role in this.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of stayin in control with F.I.R.E.\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,JIWnqzkkfbe76d5ZZUczsBEESq8.jpg\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1671\",height:\"470\",src:\"https://framerusercontent.com/images/JIWnqzkkfbe76d5ZZUczsBEESq8.jpg\",srcSet:\"https://framerusercontent.com/images/JIWnqzkkfbe76d5ZZUczsBEESq8.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/JIWnqzkkfbe76d5ZZUczsBEESq8.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/JIWnqzkkfbe76d5ZZUczsBEESq8.jpg 1671w\",style:{aspectRatio:\"1671 / 940\"},width:\"835\"}),/*#__PURE__*/e(\"p\",{children:\"But what exactly are these principles and how have they taken over ecommerce?\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"MACH architecture (Microservices based, API-First, Cloud-native SaaS & Headless) was born out of the belief that any ecommerce merchant needs a high level of control over their business to meet the needs of their customers, now and in the future. To a large extent these MACH principles provide this open, modular environment that enables commerce experiences on any touchpoint, leading to highly differentiated and customized online shopping. However, for us modern commerce goes way beyond MACH, it\u2019s the ecommerce world in which any merchant out there can choose the business services that fit best with their, and their customers\u2019, needs. To create combinations for their shop that we\u2019ve never seen before, without limitations and without the need for re-platforming.\"}),/*#__PURE__*/e(\"h2\",{children:\"MACH vs Composable Commerce \"}),/*#__PURE__*/t(\"p\",{children:[\"If you\u2019re involved in the ecommerce space, whether it\u2019s because you\u2019re a vendor or just because you show interest in the latest trends and technologies, you\u2019ve probably heard about terms like MACH (including headless) and \",/*#__PURE__*/e(o,{href:\"https://deity.io/a-new-term-in-ecommerce-composable-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Composable Commerce.\"})}),\" But what is the difference between these two?\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"MACH\"}),\" is basically just a collection of different technologies:\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"- M\"}),\"icroservices\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"- A\"}),\"PI-first\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"- C\"}),\"loud-native SaaS\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"- H\"}),\"eadless\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"To understand what MACH does we\u2019ll explain each component separately.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Microservices are a collection of loosely-coupled services, making the services independent of each other.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"APIs are, purely explained, connectors between different business services, allowing them to talk to each other.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Cloud-native SaaS simply means that you\u2019re applying a SaaS model, or subscription-based model, allowing users to just deploy the capabilities that they need.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Headless is the approach in which the front-end of a webshop is decoupled from the back-end, giving you the ability to deliver continuous customer journeys across multiple touch points, without having to worry about your back-end slowing you down.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Now Composable Commerce is what brings it all together, it leverages modern software technologies by which ecommerce merchants are empowered to select and assemble various \u201Cbest of breed\u201D commerce solutions and compose them to satisfy their exact business requirements. This enables them to create best-in-class user experiences, without limitations and without re-platforming. Leading to a tremendous increase in average order value, conversions, and site speed.\"}),/*#__PURE__*/e(\"p\",{children:\"So as you can see, it\u2019s hard to make a direct comparison. Headless is just a small part of MACH and MACH is one of the things that Composable Commerce enables you to do.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Together with commercetools, we fully embrace Composable Commerce and we are strongly convinced that this is the modern world of ecommerce, the future.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"All you need is Composable Commerce, composed with Scrabble Blocks\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,YMZiKIRdODqA2sHGv3DVbfFdn4Q.jpg\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1671\",height:\"470\",src:\"https://framerusercontent.com/images/YMZiKIRdODqA2sHGv3DVbfFdn4Q.jpg\",srcSet:\"https://framerusercontent.com/images/YMZiKIRdODqA2sHGv3DVbfFdn4Q.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/YMZiKIRdODqA2sHGv3DVbfFdn4Q.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/YMZiKIRdODqA2sHGv3DVbfFdn4Q.jpg 1671w\",style:{aspectRatio:\"1671 / 940\"},width:\"835\"}),/*#__PURE__*/e(\"h2\",{children:\"Commercetools and Deity: Making the Impossible Possible\"}),/*#__PURE__*/e(\"p\",{children:\"With this modern approach to ecommerce we actually make the impossible possible for our merchants. From now on, commercetools customers are able to keep using their favorite ecommerce platform, but with all the back-end services of their choice. Think of stock management, payment service providers, search and many more. We\u2019ve got you covered!\\xa0\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Ivo Bronsveld, Head of Integrations at commercetools, says:\"}),/*#__PURE__*/e(\"p\",{children:\"Deity opens up the world of composable commerce for commercetools merchants by providing a powerful set of building blocks. Deity is a solution to watch, they are one of the next big things in ecommerce.\"}),/*#__PURE__*/e(\"p\",{children:\"We help fast-growing online businesses to truly build what\u2019s best for their shop. Work with the services you need, scale limitlessly, release new features in an instant, make your developers happy, and achieve astonishing sales results. Just with the power of a robust and high-performing Middleware!\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Compose, connect, grow, succeed. With Deity as the true composer of your composable commerce and commercetools as one of the world\u2019s leading enterprise platforms.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Are you ready to revolutionize your ecommerce? Deity and commercetools are ready to help you achieve this. \",/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contact us!\"})})]}),/*#__PURE__*/e(\"img\",{alt:\"Illustration of the ability to choose and swap best-of-breed integrations\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,lS2BK34yPpYBDrfR4hlnKFvjnS0.jpg\",\"data-framer-height\":\"940\",\"data-framer-width\":\"1671\",height:\"470\",src:\"https://framerusercontent.com/images/lS2BK34yPpYBDrfR4hlnKFvjnS0.jpg\",srcSet:\"https://framerusercontent.com/images/lS2BK34yPpYBDrfR4hlnKFvjnS0.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/lS2BK34yPpYBDrfR4hlnKFvjnS0.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/lS2BK34yPpYBDrfR4hlnKFvjnS0.jpg 1671w\",style:{aspectRatio:\"1671 / 940\"},width:\"835\"}),/*#__PURE__*/e(\"h2\",{children:\"About commercetools\"}),/*#__PURE__*/e(\"p\",{children:\"commercetools is a next-generation software company that offers a true cloud-native, headless commerce platform that provides the building blocks for the new digital commerce age. The commercetools leading-edge API approach helps retailers create brand value by empowering commerce teams to design unique and engaging digital commerce experiences everywhere \u2013 today and in the future.\"}),/*#__PURE__*/t(\"p\",{children:[\"More information at\",/*#__PURE__*/e(o,{href:\"http://commercetools.com/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\" commercetools.com\"})}),\".\"]})]});export const richText4=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"Our core business is to cater for use cases like these, in this case allowing multiple storefronts from one single backend. Why is this such a big deal? This leads to an enormous decrease in license and development costs and opens up new possibilities for amazing user experiences. In this blog we\u2019ll tell you everything about multistore and how this was implemented for a fast-growing American online retailer.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"Back to the basics, what exactly is a multistore? \"}),/*#__PURE__*/e(\"p\",{children:\"Multi-store means that you can control multiple storefronts from one backend. Manage all stores from one single database with full control over each store. Add and edit all your connections, settings and data only once, then share them across multiple frontends. You choose which frontend shows which information and uses which data. You only have one source to maintain. Add as many storefronts as your business requires, it\u2019s very easy!\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Diagram of Deity Middleware\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,GLeruQd4kqvpparNGR6cgCHvyjg.jpg\",\"data-framer-height\":\"1082\",\"data-framer-width\":\"1920\",height:\"541\",src:\"https://framerusercontent.com/images/GLeruQd4kqvpparNGR6cgCHvyjg.jpg\",srcSet:\"https://framerusercontent.com/images/GLeruQd4kqvpparNGR6cgCHvyjg.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/GLeruQd4kqvpparNGR6cgCHvyjg.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/GLeruQd4kqvpparNGR6cgCHvyjg.jpg 1920w\",style:{aspectRatio:\"1920 / 1082\"},width:\"960\"}),/*#__PURE__*/e(\"h2\",{children:\"Benefits multistore \"}),/*#__PURE__*/e(\"p\",{children:\"You can imagine that multistore functionality brings along many benefits. I think the main benefit for all ecommerce businesses is that having multiple stores on one backend saves you an enormous amount of time in developing and maintaining your site. But also customizations play a huge role in this. You can completely customize your storefronts, that\u2019s where full multi-x comes in; it allows you to change the language, currency, country, warehouse and so on.\\xa0\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"All of these supposedly simple steps will have a positive impact on your SEO. If your site content is relevant for your visitors, they will likely stay, resulting in a decrease in bounce rates and therefore better rankings in search engines like Google. With multiple storefronts you\u2019re also able to improve SEO with internal linking, use your own stores to link to each other. And last but not least, the more storefronts you have, the greater your chances of having multiple listings on the first page of search results.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"I can hear you thinking: \u2018But how do I add multiple storefronts to just one BigCommerce instance if they don\u2019t have that functionality in their platform?\u2019 We made it possible for CONSORTIUM: an exclusive marketplace for customizable fashion and lifestyle brands. Read their story below.\"}),/*#__PURE__*/e(\"h2\",{children:\"CONSORTIUM\u2019s success story\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"CONSORTIUM is a brand and retailer marketplace where brands and retailers can transact, it\u2019s a technology for retailers who don\u2019t have ecommerce or who want to improve their ecommerce and who may not have a point of sale by themselves.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"So, what\u2019s important to mention is that CONSORTIUM doesn\u2019t use the multi-storefront functionality like most ecommerce sites do. Multi-store is usually used within a single company, but they are actually using the different storefronts for different companies. This means that each retail store within the marketplace has its own storefront that is being managed from the backend by CONSORTIUM.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"About one year ago CONSORTIUM was only helping physical stores but a number of events made them realize that moving to ecommerce would bring them dozens of benefits. They explored the options and possibilities for ecommerce platforms, best suitable for their marketplace. Which backend fits best with their goals? Which platform could give them what their business needs, including a headless PWA storefront? And most importantly: how could they build a multi-site platform, giving all brands and retailers their own storefront? That turned out to be the biggest challenge so far: finding an existing ecommerce platform that could pair with a really good headless PWA and at the same time support multi-site functionality. BigCommerce aligns with Consortium\u2019s business goals in many ways, especially their headless setup and prices fit best with CONSORTIUM\u2019s goals, but they don\u2019t support unlimited storefronts on just one backend. So the question is: which technology is able to connect to any major commerce platform in a multisite manner?\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity to the rescue \"}),/*#__PURE__*/e(\"p\",{children:\"They compared all major players in the field of PWA and Middleware technology and Deity turned out to be the only solution being able to provide a really good headless PWA in a multi-site manner, directly integrated with BigCommerce.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Sam Payrovi, CEO at CONSORTIUM says:\"}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"Deity created for us a pre-packaged PWA that we could rely on. They diligently helped us with the integration and we can now lean on their team for continued development. It really has eliminated the load of building an entire front-end team to develop our own PWA from scratch.\"}),/*#__PURE__*/e(\"p\",{children:\"Sam Payrovi, CEO at CONSORTIUM\"})]}),/*#__PURE__*/e(\"h2\",{children:\"One license\"}),/*#__PURE__*/e(\"p\",{children:\"Where BigCommerce requires a licensed instance per storefront, CONSORTIUM was able to connect and manage multiple storefronts on just one instance, paying only one BigCommerce license. This empowers them to use the platform of their choice without having to compromise on other points.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"What did it bring them:\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"A super strong Middleware added to their webshop\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The ability to manage an unlimited amount of storefronts from just one BigCommerce backend, with just one BigCommerce license\"}),/*#__PURE__*/e(\"p\",{children:\"A direct, out of the box, integration with BigCommerce\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"A 100% \",/*#__PURE__*/e(o,{href:\"https://deity.io/next-level-commerce-headless-architecture\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"headless\"})}),\" PWA storefront\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Significant lower Total Cost of Ownership (TCO) compared to alternative solutions\"}),/*#__PURE__*/t(\"p\",{children:[\"The implementation of this project was completely done by \",/*#__PURE__*/e(o,{href:\"https://www.absoluteweb.com/?utm_source=DEITY&utm_medium=Blog\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Absolute Web\"})}),\", and what an amazing job they did! Sergiu Tabaran, COO at Absolute Web says:\\xa0\"]}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"Deity was the right PWA platform that directly integrates with BigCommerce and allows building multiple storefronts, which is essential to CONSORTIUM\u2019s business. But that\u2019s not all: we also implemented StoryBlok for content management, we created a completely customized checkout flow and we integrated price lists. Our developers are very happy with the Deity platform, they\u2019re excellent in support and the flexibility is amazing!\"}),/*#__PURE__*/e(\"p\",{children:\"Sergiu Tabaran, COO at Absolute Web\"})]}),/*#__PURE__*/e(\"h2\",{children:\"Why it was a success\"}),/*#__PURE__*/e(\"img\",{alt:\"A diagram of Consortium running on Deity Commerce Platform with best-of-breed backends and multiple storefronts\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,UZrIausHjv9dRQqGAPstNwEfQA.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/UZrIausHjv9dRQqGAPstNwEfQA.jpg\",srcSet:\"https://framerusercontent.com/images/UZrIausHjv9dRQqGAPstNwEfQA.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/UZrIausHjv9dRQqGAPstNwEfQA.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/UZrIausHjv9dRQqGAPstNwEfQA.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"p\",{children:\"Well, first of all the solution gave them the possibility to pursue their goal: to build a headless, multi-site ecommerce marketplace for brands and retailers. One of the reasons for the success of this project was the tremendous decrease in ecommerce costs. Instead of needing a separate BigCommerce license for each storefront, CONSORTIUM was now able to achieve their goal with just one license covering all their storefronts. Time to market and ecommerce costs like the total costs of development, management, and support were significantly lower than alternative options, due to more efficient development. Altogether, the total cost of ownership (TCO) is expected to be much lower than with any other solution.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Simultaneously, the company is seeing huge increases in traffic each week. CONSORTIUM\u2019s webshop was launched a couple of months ago and in two months time they\u2019ve seen their traffic grow exponentially. An amazing result! Besides, they\u2019ve seen conversion rates like never before!\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"At Deity we do not limit ourselves to multistore, but rather support full multi-x functionalities. Multistore, multi currency, multi language, multi everything. You name it, we\u2019ve got you covered! Are you ready to take the next step? We\u2019re here to help you make your ecommerce dreams come true.\"}),/*#__PURE__*/t(\"p\",{children:[\"So reach out to us, we\u2019re here to help! \",/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contact us\"})})]})]});export const richText5=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"If you clicked on the link to this blog, it most likely means that you already know that the ecommerce market is slowly but firmly moving towards a \u2018best-of-breed\u2019 and modular approach, as this is showing many benefits over a monolith, \u2018one-stop-shop\u2019 solution. You may have even heard of the terms \u2018Headless\u2019, \u2018Composable Commerce\u2019, or \u2018Service Oriented Architecture (SOA)\u2019. However, you may have questions about the value of this approach for your specific situation and worry about the complexity of the transition. And you might wonder if it is something you should consider. If this is the case, this blog is for you.\"}),/*#__PURE__*/e(\"h2\",{children:\"Ecommerce on monoliths\"}),/*#__PURE__*/e(\"p\",{children:\"Most ecommerce shops you see today run on a monolith ecommerce system: one platform that encompasses all, or almost all, ecommerce services a merchant requires. Services like product -, order -, stock \u2013 and customer management, search, some business intelligence, some marketing and of course a frontend. A good example is Shopify, but also Adobe Commerce, BigCommerce and Shopware deliver these \u2018one-stop-shops\u2019 for ecommerce. And if you\u2019re a small business, selling a few products, doing low amounts of transactions, not making much changes, you\u2019ll be happy to work with this solution. After all, there are advantages to working with one ecommerce system: you only have to deal with one vendor. Developers that can work with these systems are more readily available than developers who can work with modern technologies such as React, Vue and NodeJS. And you don\u2019t have to think much about what services you\u2019ll use. You just use what\u2019s available on your platform.\"}),/*#__PURE__*/e(\"p\",{children:\"But if your use case is a bit more complicated, if you are growing, if you want more products, more flexibility to adapt your offering, your prices, your user experiences, you might find that your one platform is too limited for you.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"A goldfish that is too big for it's bowl\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,LmzJdGVbRuP1NSWIzFZlIbvu30s.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/LmzJdGVbRuP1NSWIzFZlIbvu30s.jpg\",srcSet:\"https://framerusercontent.com/images/LmzJdGVbRuP1NSWIzFZlIbvu30s.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/LmzJdGVbRuP1NSWIzFZlIbvu30s.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/LmzJdGVbRuP1NSWIzFZlIbvu30s.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"h2\",{children:\"Quick fixing your issues\"}),/*#__PURE__*/e(\"p\",{children:\"You might first want to explore quick fixes to solve your problem. If you need more functionality, you could look for plugins or direct integrations to add to your current platform. If you have too much traffic for your shop to handle, you could ask your hosting provider to add more servers. Or you could contract a specialised agency or hire more devs to improve the performance of your webshop. These are all good options that can have a measurable impact on the customer experience of your shop. Mind you, the author of this blog has a Magento and hosting background herself, so she\u2019s fully aware of the possibilities in that area. Especially if you are quite content with your platform, but only have one specific problem with your current store, one of these fixes can be a perfect solution for you.\"}),/*#__PURE__*/e(\"h2\",{children:\"When is quick fixing not enough?\"}),/*#__PURE__*/e(\"p\",{children:\"If, however, you have a more complex issue, or more than one problem area, or you expect growth and want to prevent problems in the future, it\u2019s a different story altogether. To see if this is the case for your shop, check all the issues below that apply to you:\"}),/*#__PURE__*/e(\"p\",{children:\"- Your development process is often clogged by updates that don\u2019t deliver direct customer value, because every update in one small area actually requires you to update the whole system.\"}),/*#__PURE__*/e(\"p\",{children:\"- Your desired feature roadmap is very far off from your feasible feature roadmap.\"}),/*#__PURE__*/e(\"p\",{children:\"- You have issues with your frontends\u2019 performance.\"}),/*#__PURE__*/e(\"p\",{children:\"- You see a service you like \u2018in the wild\u2019, that your platform doesn\u2019t connect with.\"}),/*#__PURE__*/e(\"p\",{children:\"- You hate one of your current services but don\u2019t want to exchange it for another one, because that\u2019ll take too much time and will most likely lead to a cumbersome period of testing and accidental downtime before it works.\"}),/*#__PURE__*/e(\"p\",{children:\"- You freeze all deployments a month before Black Friday, afraid you\u2019ll break your shop.\"}),/*#__PURE__*/e(\"p\",{children:\"- You want to build a custom feature, but your developers\u2019 estimation of how much time and money that will cost you on your current platform is mindblowing.\"}),/*#__PURE__*/e(\"p\",{children:\"- You want to expand to another country, currency or language but your platform doesn\u2019t allow it.\"}),/*#__PURE__*/e(\"p\",{children:\"- You expect serious growth and are worried about the future performance and flexibility of your shop.\"}),/*#__PURE__*/e(\"p\",{children:\"- You need a very specific payment method that the payment providers connected to your platform don\u2019t offer.\"}),/*#__PURE__*/e(\"p\",{children:\"- Your platform requires you to purchase multiple licenses for your multiple storefronts and you don\u2019t want to spend that much money.\"}),/*#__PURE__*/e(\"p\",{children:\"- Your ecommerce platform is increasing their license fee because of your growth and you feel locked-in.\"}),/*#__PURE__*/e(\"p\",{children:\"- Developers grumble about \u2018spaghetti\u2019 and they don\u2019t mean their food.\"}),/*#__PURE__*/t(\"p\",{children:[\"Have you checked \u2018yes\u2019 on two or more of these issues? That most likely means that your current platform is not up to your needs anymore. You have outgrown a monolith architecture and are more than ready to explore SOA for your business. Or as it is currently popularly called: Composable Commerce. If you want to know more about this, you can read our \",/*#__PURE__*/e(o,{href:\"https://deity.io/a-new-term-in-ecommerce-composable-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"blog about Composable Commerce\"})}),\".\"]}),/*#__PURE__*/e(\"p\",{children:\"In short, this architectural approach, when done right, gives you more flexibility, reliability, easier customization, a better fit between your potential market and your customer experience, happy developers and an open path towards growth.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"What will this cost?\"}),/*#__PURE__*/e(\"p\",{children:\"Of course, moving towards a new architecture is a big step for a company to take, and requires a lot of strategic thinking and a shift in people and budgets. Your team needs to be ready for a faster-paced future, where tech is no longer the bottleneck. You will be able to leverage the full potential of their creativity, but the transition requires a different mindset and new internal processes.\\xa0\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"But contrary to what you might think, this transition is not necessarily a disinvestment. With the Deity platform, you can keep using your current system and gradually move parts towards your desired \",/*#__PURE__*/e(o,{href:\"https://www.deity.com/blog/what-is-composable-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Composable architecture\"})}),\". Working with multiple vendors will mean reorganising your budget, moving parts away from your current platform towards new contracts. But the TCO, Total Cost of Ownership, will in most cases be lower, due to lower license costs, overhead and maintenance costs and cheaper development of new features.\\xa0\\xa0\"]}),/*#__PURE__*/e(\"h2\",{children:\"How to proceed?\"}),/*#__PURE__*/t(\"p\",{children:[\"Ready to take the first step in your exploration? \",/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contact Deity\"})}),\". We have guided dozens of customers in this journey and can shield you from common pitfalls. We\u2019re friendly people and we don\u2019t charge for a first advisory consultation :). And we can set your shop on F.I.R.E.: endless Flexibility, Integratibility, Reliability and Extensibility.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"A diagram of the Deity Commerce Platform with best-of-breed backends and multiple storefronts\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,LkCS41HajtAOhMGD3KwdHZ6lL70.png\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/LkCS41HajtAOhMGD3KwdHZ6lL70.png\",srcSet:\"https://framerusercontent.com/images/LkCS41HajtAOhMGD3KwdHZ6lL70.png?scale-down-to=512 512w,https://framerusercontent.com/images/LkCS41HajtAOhMGD3KwdHZ6lL70.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/LkCS41HajtAOhMGD3KwdHZ6lL70.png 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"p\",{children:\"Deity doesn\u2019t just provide the only true and complete SOA Middleware and Storefront for ecommerce, but we\u2019re also renowned for our solid business advice and great tech support. To give you a sneak preview of how we work together:\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The first step is to map the services you are using, the services you want to use and what your ambitions are for the future. Don\u2019t worry if you don\u2019t have a clear view yet, we\u2019ll support you along the way.\"}),/*#__PURE__*/e(\"p\",{children:\"Of course we need you to think about what you want your frontend to look like and what customer experiences you want to deliver. This is where you can really excel.\"}),/*#__PURE__*/e(\"p\",{children:\"Then we create a functional drawing of your desired architecture and help you find a great and trusted agency to build all your custom wishes with.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"And of course we support them and you, all the way of your journey.\"}),/*#__PURE__*/e(\"p\",{children:\"So reach out to us, we\u2019re ready for you.\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contact us\"})}),\"\\xa0or\\xa0\",/*#__PURE__*/e(o,{href:\"mailto:info@deity.io?subject=Contact%20Sales%20Team\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"schedule a demo\"})}),\".\"]})]});export const richText6=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"When Steve Jobs launched the iPhone in 2007, he told developers to just build software for iPhones inside the web browser: \u201CYou\u2019ve got everything you need if you know how to write apps using the most modern web standards to write amazing apps for the iPhone today\u201D. At that time, those web apps had serious limitations in terms of performance and functionality \u2013 and one year later the App Store for native apps got released..\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Unfortunately Steve Jobs never saw his vision become a reality, but now, with PWA as the new web standard, we at Deity brought his vision back to life and made it happen. We did the impossible: we brought our PWA technology to the iOS App Store.\"}),/*#__PURE__*/e(\"h2\",{children:\"Progressive Web What?\"}),/*#__PURE__*/t(\"p\",{children:[\"At its core, a \",/*#__PURE__*/e(o,{href:\"https://www.deity.com/pwa-storefronts\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Progressive Web App (PWA)\"})}),\" is a web application that uses the latest web capabilities to deliver a native app-like experience to users. PWA\u2019s are reliable, incredibly fast and highly engaging. It is the technology that will bring consistency between web and native apps. It gives businesses the opportunity to target a mass market, and open a whole new world of marketing possibilities.\"]}),/*#__PURE__*/e(\"p\",{children:\"Since the introduction of Progressive Web Apps in 2015, many companies have taken great advantage of this technology. They are able to deliver highly engaging user experiences, while at the same time reaching new user bases. The most notable use cases have come from large companies like Twitter, Trivago, Alibaba, and Walmart, reporting doubled conversion rates and unprecedentedly growing revenues. All very promising, and with a global pandemic pushing ecommerce faster than ever, we all expected PWA\u2019s to have replaced most consumer facing apps by now \u2013 but it hasn\u2019t happened (yet).\"}),/*#__PURE__*/t(\"p\",{children:[\"And why is that? Well that answer seems to be the same all the time: \",/*#__PURE__*/e(\"em\",{children:\"\u2018\u2019A (significant) part of our iOS customers are using our native app, and Apple still doesn\u2019t allow PWA\u2019s to replace the full native app experience.\u201D \u2013 \"}),\"hard to argue with that.\"]}),/*#__PURE__*/e(\"h2\",{children:\"From PWA to the App Store\"}),/*#__PURE__*/e(\"p\",{children:\"While the world is out there waiting for Apple to finally release full PWA support, like push notifications on iPhone and easy direct downloads, we at Deity took matters into our own hands.\"}),/*#__PURE__*/e(\"p\",{children:\"As true innovation-driven tech enthusiasts in the world of headless, PWA and Composable Commerce, we took on our biggest challenge yet. We challenged Apple and we were able to do what was previously perceived as impossible: releasing our PWA to the App store.\"}),/*#__PURE__*/e(\"img\",{alt:\"Image showing the Deity Storefront as the first Progressive Web App on the Apple App Store\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,jbJwMYaFQs7hBjNqmEa7WckRapQ.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/jbJwMYaFQs7hBjNqmEa7WckRapQ.jpg\",srcSet:\"https://framerusercontent.com/images/jbJwMYaFQs7hBjNqmEa7WckRapQ.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/jbJwMYaFQs7hBjNqmEa7WckRapQ.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/jbJwMYaFQs7hBjNqmEa7WckRapQ.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"h2\",{children:\"The Challenge\"}),/*#__PURE__*/e(\"p\",{children:\"Before taking on the challenge, it\u2019s important to know Apple\u2019s point of view regarding PWA\u2019s in their App store:\\xa0\"}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"\u201CYour app should include features, content, and UI that elevate it beyond a repackaged website. If your app is not particularly useful, unique, or \u201Capp-like,\u201D it doesn\u2019t belong on the App Store.\u201D\"}),/*#__PURE__*/e(\"p\",{children:\"Apple\"})]}),/*#__PURE__*/e(\"h2\",{children:\"So what now\"}),/*#__PURE__*/e(\"p\",{children:\"A PWA, as a repackaged website, is not considered \u201Capp-like\u201D by Apple, which is why a PWA is not accepted in the App Store. Some developers tried to make \u201Ca PWA for the App Store\u201D, and with that they technically built a different application. Which then by default loses one of its biggest business values for website owners: using one code-base, one application, one point of maintenance for all channels. Web, Google Play \\xe1nd the App store.\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity PWA in the App Store\"}),/*#__PURE__*/t(\"p\",{children:[\"We at Deity \",/*#__PURE__*/e(o,{href:\"https://www.deity.com/blog/progressive-web-apps-the-golden-goose-for-e-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"know PWA\u2019s by heart.\"})}),\" Even before the word PWA was common knowledge, we were already building and releasing them on live stores. Our platform is more than \u2018just a PWA\u2019 with a simple theme and some service workers. True mobile first, native like experiences, with the dynamic flexibility of the web is what we aim for: only the best for the best.\"]}),/*#__PURE__*/e(\"p\",{children:\"- Our new goal was challenging, but straightforward.\"}),/*#__PURE__*/e(\"p\",{children:\"- We want iOS to be part of the PWA ecosystem;\"}),/*#__PURE__*/e(\"p\",{children:\"- And we want PWA to be part of the iOS world.\"}),/*#__PURE__*/t(\"p\",{children:[\"And so we did. Within just a matter of weeks we were able to work our magic and bring our own demo PWA webshop as a true native app to the Apple App store. Not only were we able to \",/*#__PURE__*/e(o,{href:\"https://apps.apple.com/nl/app/deity-storefront/id1585832328?l=en\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"bring our own demo shop to the App Store\"})}),\", we also prepared our platform as such, so any PWA built with our platform can be brought to the App Store. Giving users on iOS a true native app experience while at the same time giving online businesses all the benefits a PWA brings, including cutting duplicate development and maintenance costs and efforts, by working from only one codebase.\"]}),/*#__PURE__*/e(\"p\",{children:\"Currently, we are working with one of our customers to take this one step further and launch their large webshop, with high volume traffic and transactions coming from native apps, in the iOS App Store. But now fully PWA based.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"With this achievement, we hope to inspire others to push through barriers and build a great ecommerce landscape together. As we proved that the impossible is actually possible: a PWA in the App Store.\"})]});export const richText7=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[\"About 25 years ago the very first ecommerce websites were launched and a lot has changed since then. Ecommerce went from a completely new and strange concept to an indispensable part of our global retail. Especially with the rising usage of mobile devices, ecommerce is booming. In 2021, \",/*#__PURE__*/e(o,{href:\"https://www.statista.com/topics/871/online-shopping/#dossier-chapter3\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"smartphones accounted for almost 70 percent of global website visits. \"})}),\"It\u2019s not just about running your ecommerce website anymore, it\u2019s also about digital experiences.\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"It all started with the traditional and very well-known monolithic, \u2018one-size-fits-all\u2019 approach, followed by the more recent and innovative Headless approach. So what\u2019s next? Earlier we already talked about \",/*#__PURE__*/e(o,{href:\"https://deity.io/next-level-commerce-headless-2-0\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Headless 2.0\"})}),\", but in order to provide only the best, we have to take the next step. The future is here and it\u2019s time for something new\u2026 Composable Commerce!\\xa0\"]}),/*#__PURE__*/e(\"h2\",{children:\"What is Composable Commerce?\"}),/*#__PURE__*/e(\"p\",{children:\"Instead of using the \u2018one-size-fits-all\u2019 ecommerce approach, Composable Commerce leverages modern software technologies by which ecommerce merchants are empowered to select and assemble various \u201Cbest of breed\u201D commerce solutions and compose them to satisfy their exact business requirements. This enables them to build what their business needs, without having to worry about \u2018\u2019re-platforming\u2019\u2019 ever again. And most importantly, leading to unique and best-in-class user experiences.\\xa0\"}),/*#__PURE__*/e(\"img\",{alt:\"The Deity Composable Commerce Platform and best-of-breed integrations\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,J88Kakaihr3rJT744amf4LWDT8M.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/J88Kakaihr3rJT744amf4LWDT8M.jpg\",srcSet:\"https://framerusercontent.com/images/J88Kakaihr3rJT744amf4LWDT8M.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/J88Kakaihr3rJT744amf4LWDT8M.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/J88Kakaihr3rJT744amf4LWDT8M.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"\u201CBy 2023, organizations that have adopted a Composable Commerce approach will outpace the competition by 80% in the speed of new feature implementation.\u201D\"}),/*#__PURE__*/e(\"p\",{children:'\"Composable Commerce Must Be Adopted for the Future of Applications\" - Gartner'})]}),/*#__PURE__*/e(\"h2\",{children:\"So what is happening?\"}),/*#__PURE__*/e(\"p\",{children:\"Gartner predicts that organizations that have adopted a Composable Commerce approach in 2023 will outpace the competition by 80% i\"}),/*#__PURE__*/e(\"p\",{children:\"n the speed of new feature implementation. This statement doesn\u2019t come as a surprise as businesses are already facing problems with their current ecommerce stack. Think of:\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"- Not being able to handle high traffic peaks\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"- Slow websites\"}),/*#__PURE__*/e(\"p\",{children:\"- Expensive and time consuming re-platforming\"}),/*#__PURE__*/e(\"p\",{children:\"- Not being able to move fast\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"- No flexibility\"}),/*#__PURE__*/e(\"p\",{children:\"- One single approach is no longer sufficient\"}),/*#__PURE__*/e(\"p\",{children:\"With Composable Commerce these worries are a thing of the past, allowing businesses to fully focus on best user experiences.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"Composing commerce together\"}),/*#__PURE__*/e(\"p\",{children:\"While all major platforms and commerce services, like CommerceTools, Algolia, Stripe, Contentful, Adobe Experience Manager and others have their API\u2019s ready to be implemented into a Composable Commerce environment, often the actual control center, to connect, monitor, transform, regulate and dynamically push the data is missing. And that\u2019s exactly where Deity\\xa0comes in.\\xa0\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Deity is a strong composer\"})}),\" with highly engaging PWA and native storefronts that enable any ecommerce team to assemble, compose and successfully control various tools and services by bringing them all together. Offering a full omnichannel, multi-x and complete composable digital shopping experience to their customers.\"]}),/*#__PURE__*/e(\"p\",{children:\"With this unique approach, Deity is the crucial centerpiece for any team ready to revolutionize their ecommerce business: ready to achieve ecommerce excellence.\"}),/*#__PURE__*/e(\"h2\",{children:\"Why do you need Composable Commerce?\"}),/*#__PURE__*/e(\"p\",{children:\"Composable Commerce is a new and upcoming term in ecommerce and more and more businesses start seeing the benefits of it. This new approach enables commerce experiences on any touchpoint which leads to highly differentiated and customer driven experiences. The ultimate way to engage customers with your brand!\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"We believe any merchant should always be in control of their ecommerce business. Only when being in full control over the complete business, from back-end to front-end, can they achieve true ecommerce excellence.\"}),/*#__PURE__*/e(\"p\",{children:\"Deity is here to give you that full control. To give the freedom to build what your business truly needs. Like a DJ being in control of the music, who with many different instruments composes a masterpiece, Deity enables businesses to orchestrate all commerce services and data streams, creating a unique, enterprise ready, shopping experience.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Composable Commerce at its best: not just connecting API\u2019s together, but truly composing your commerce. With Deity as the crucial centerpiece in the composable and headless world. Deity is not just another commerce service or PWA front-end. Deity is a tool, a platform, a control panel, the mixing table.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Take over true control of all your different instruments, of all your commerce services, with Deity as your mixing table.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Are you ready to take the next step towards Composable Commerce? Contact us.\"})})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})})]});export const richText8=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"Where before only custom on demand software, that takes months or even years to develop, could meet the business needs, there is a solution that makes every existing solution into a highly customisable and fully flexible platform.\"}),/*#__PURE__*/e(\"p\",{children:\"Enterprise Enablement with the ease and speed of SaaS.\"}),/*#__PURE__*/e(\"h2\",{children:\"The problem\"}),/*#__PURE__*/t(\"p\",{children:[\"With years of experience in ecommerce of fast growing brands such as Ferrari, HP, Logitech and more, we are able to identify the key factors that are needed to make business successful online, and called it the \",/*#__PURE__*/e(\"strong\",{children:\"FIRE \"}),\"Principle:\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Flexibility \"}),\"- \",/*#__PURE__*/e(\"em\",{children:\"The business should always be able to build specific what their customers need, without any restriction on either the front-end or the back-end.\"})]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Integrability \"}),\"- \",/*#__PURE__*/e(\"em\",{children:\"The business should always be able to integrate with any service, payment method or data source that they need. Too many times businesses are restricted by the limitations of their platform: where many many integrations are missing or simply \u201Cnot possible\u201D.\\xa0\"})]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Reliability\"}),\" - Always being \",/*#__PURE__*/e(\"em\",{children:\"online, being fast and having the possibility to scale without limitations seems a no-brainer, however too many times webshops go down or become very slow due to a high amount of visitors or processes running in the back-end, slowing down their growth. This should never happen.\\xa0\"})]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Extensibility\"}),\" - \",/*#__PURE__*/e(\"em\",{children:\"The business should always be able to extend their platform with new services, new features, new innovations, new currencies, new languages and expand to new markets. This should be in the shortest time possible as timing is crucial in this fast changing environment.\"})]}),/*#__PURE__*/e(\"p\",{children:\"If your platform is lacking one or more of these key factors: it is sabotaging your growth. You might have the ambition, the passion, the energy and the momentum to grow your business, however you don\u2019t have the right basis to do so: your platform is your biggest bottleneck.\"}),/*#__PURE__*/e(\"p\",{children:\"The limiting factor of your platform is not a matter of features or a bigger server, it has all to do with the architecture of your platform.\"}),/*#__PURE__*/e(\"h2\",{children:\"Monolithic Architecture\"}),/*#__PURE__*/e(\"p\",{children:\"Most traditional ecommerce shops are built in a so-called Monolithic Architecture where everything is tightly coupled: the front-end, the business processes and the data layer. Everything in there, from payments to search, to products and orders is deeply interwoven, heavily depending and even influencing all other processes.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Although the monolith is relatively simple to develop, it does have a lot of restrictions. Once your ecommerce platform is a monolith, you are fully depending on that system. You lose all flexibility to change, extend or innovate, get into scaling issues very fast and when you really want to grow, you need to do a full replatform. Which will not only cost a lot of time and money, but also brings unnecessary financial and operational risks.\"}),/*#__PURE__*/e(\"img\",{alt:\"Diagram of a Monolithic Architecture\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg\",\"data-framer-height\":\"2400\",\"data-framer-width\":\"2880\",height:\"1200\",src:\"https://framerusercontent.com/images/e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg\",srcSet:\"https://framerusercontent.com/images/e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg?scale-down-to=2048 2048w,https://framerusercontent.com/images/e1AuvOnUPZ5pEJTA8QblbNRke6Q.jpg 2880w\",style:{aspectRatio:\"2880 / 2400\"},width:\"1440\"}),/*#__PURE__*/e(\"h2\",{children:\"Go Headless With A Decoupled Architecture\"}),/*#__PURE__*/e(\"p\",{children:\"The biggest buzzword in ecommerce architecture is the so-called Headless Architecture. In this architecture the front-end is decoupled from the back-end, and connects solely via APIs.This means that the front-end is a stand-alone application that can run and be served completely separately from the backend. It has huge benefits to scalability and ease of adopting modern tools and technologies.\"}),/*#__PURE__*/e(\"p\",{children:\"A headless website refers to a situation where there is a traditional \u2018back-end\u2019 system, which businesses can use to maintain content, products etc via an admin interface. Then this content is generated for the site and is accessible via a web-service API. The Presentation Layer (the front-end), is delivered by a (Javascript) application, rendering the output of this API so it can be viewed in the browser. The front-end itself is no longer dependent on, or heavily interwoven with the back-end, making it a flexible and reliable solution.\"}),/*#__PURE__*/e(\"p\",{children:\"Although the Headless architecture is being widely adopted now by big platforms such as BigCommerce, Shopify and Magento and it has many advantages compared to the monolith architecture, these advantages still only apply to the front-end. Yes your front-end is more flexible and more reliable, however you still depend on your back-end system which is still struggling with scalability, extensibility and integrability. And your back-end is eventually the heart of your operational business.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Diagram of a Headless Architecture\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,LU7MuKTwwKLNyxG3BnTgvEh8FFY.png\",\"data-framer-height\":\"2400\",\"data-framer-width\":\"2880\",height:\"1200\",src:\"https://framerusercontent.com/images/LU7MuKTwwKLNyxG3BnTgvEh8FFY.png\",srcSet:\"https://framerusercontent.com/images/LU7MuKTwwKLNyxG3BnTgvEh8FFY.png?scale-down-to=512 512w,https://framerusercontent.com/images/LU7MuKTwwKLNyxG3BnTgvEh8FFY.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/LU7MuKTwwKLNyxG3BnTgvEh8FFY.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/LU7MuKTwwKLNyxG3BnTgvEh8FFY.png 2880w\",style:{aspectRatio:\"2880 / 2400\"},width:\"1440\"}),/*#__PURE__*/e(\"h2\",{children:\"Next Level: Headless 2.0 - Service Oriented Architectures\"}),/*#__PURE__*/e(\"p\",{children:\"At Deity we took the next step: if a Headless Architecture makes your front-end more flexible, more scalable and easier to maintain - what if we apply this same principle to back-end systems?\"}),/*#__PURE__*/e(\"p\",{children:\"What if we define back-end processes as separate services, for example, order management, stock management, assortment management, logistic services, payment services, and more - and build them all decoupled from each other? In this instance, we are building a Decentralised System\u2026 a Service Oriented Architecture, a system we call Headless 2.0.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Such architecture will bring flexibility, extensibility, scalability, and reliability to both front-end and back-end processes - the ingredients needed to build a robust, yet lightweight, enterprise system that is ready to accelerate any business.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Diagram of a Service Oriented Architecture\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg\",\"data-framer-height\":\"2400\",\"data-framer-width\":\"2880\",height:\"1200\",src:\"https://framerusercontent.com/images/U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg\",srcSet:\"https://framerusercontent.com/images/U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg?scale-down-to=2048 2048w,https://framerusercontent.com/images/U7sTk7FdiCxvh8MpJBf4iLWCIL8.jpg 2880w\",style:{aspectRatio:\"2880 / 2400\"},width:\"1440\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"p\",{children:\"So how does that work: with all these systems separate and decentralized, where do we exchange data? And how do we ensure that the data is clean, that no duplicate data exists and the data knows only \u2018one source of truth\u2019?\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"We developed the Deity Middleware: a central \u2018station\u2019 that is taking care of all data streams between the multiple back-end services, but also to the front-ends. It regulates where the data comes from, where it should go to and where the true source of data is. It can process and push dynamically the data within 300ms between all the back-ends \\xe1nd the (multiple) front-ends.\"}),/*#__PURE__*/e(\"p\",{children:\"In this way all services connect directly to the Middleware, they don\u2019t connect with each other, giving you the flexibility to use any service that you want and not being bothered if they can work together. For example you can use Wordpress for your content management, BigCommerce for your product, a custom solution for your order management and any payment method that you want. Building a true flexible, integratable, reliable and extensible system for now and in the future.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Building a shop on \",/*#__PURE__*/e(\"strong\",{children:\"FIRE\"}),\".\"]}),/*#__PURE__*/e(\"h2\",{children:\"The Business Advantages of Headless 2.0.\"}),/*#__PURE__*/e(\"p\",{children:\"Having an architecture as described does not only give you technical advantages, it gives you many business advantages as well.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"With a Headless 2.0 you can \",/*#__PURE__*/e(\"em\",{children:\"accelerate your ecommerce growth\"}),\" by reducing time to markets drastically, expand quickly and adapt new features faster than ever. Now and in the future.\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"Headless 2.0 also \",/*#__PURE__*/e(\"em\",{children:\"makes the impossible possible\"}),\" for you. Integrate any payment method with any ecommerce platform, even if there is no direct integration. Get a multi storefront on a system that normally doesn\u2019t allow it, build the most crazy user experience you could ever dream of, or build your own custom service and integrate it with a content management system. The possibilities are endless, the only limitation is your imagination.\"]}),/*#__PURE__*/e(\"p\",{children:\"Last but for sure not least, Headless 2.0 allows you to create incredible user experiences. Not only do you have the total freedom to build the best shop ever, but with just 300ms of dynamic data processing to both back-ends \\xe1nd front-ends, you can really build the future of shopping: AI recommendations live on your page? Personalised experiences based on machine learning? No problem, Headless 2.0 enables it for you.\"}),/*#__PURE__*/e(\"h2\",{children:\"The End of Re-Platforming\"}),/*#__PURE__*/e(\"p\",{children:\"To help you get ahead of the game, we built the Deity platform that consists of a super strong and fast Middleware and a PWA front-end that can connect to any existing business. This way you don\u2019t have to worry about re-platforming and have a super fast time-to-market now and in the future.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Technically what we do is connect your existing platform and any service or product you want to use to the middleware. From there we bring all the data to the front-end, which is full PWA and fully open source for you so you can build the best experience for your customer. We give you full enterprise level capabilities and freedom, but with the ease and speed of SaaS.\"}),/*#__PURE__*/e(\"p\",{children:\"And that is what next level ecommerce should be all about: focus your efforts and energy on what you know best. On delivering the best, most innovative shopping experience to your customers, surprising them time after time by implementing new features quickly while staying leaps ahead of your competition.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"We will take care of the rest.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://meetings.hubspot.com/mirko-zecevic/30-minute-introduction\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Schedule a demo\"})})})]});export const richText9=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"em\",{children:\"In ecommerce it\u2019s not just about selling a product anymore, it\u2019s all about the experience. The effect of customer experience is so powerful. \"}),/*#__PURE__*/e(o,{href:\"https://hbr.org/2013/09/the-truth-about-customer-experience\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"em\",{children:\"Harvard Business Review\"})})}),/*#__PURE__*/e(\"em\",{children:\" says that \u2018\u2019organizations able to skillfully manage the entire experience reap enormous rewards: enhanced customer satisfaction, reduced churn, increased revenue, and greater employee satisfaction.\u201D\\xa0\\xa0\"})]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"em\",{children:\"The entire journey, from the first touchpoint to a purchase will either make or break a customer\u2019s shopping experience. The checkout page is one of the last steps of this journey and if a customer has made it so far, they will most likely make a purchase. You can imagine that it\u2019s crucial to optimize this part of the journey as well, a good reason to take a closer look at your checkout process.\\xa0\\xa0\"})}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"em\",{children:\"We are proud to offer safe, ultra-fast and fully customized checkouts to our customers together with our partner \"}),/*#__PURE__*/e(o,{href:\"http://mollie.com/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"em\",{children:\"Mollie Payments\"})})}),/*#__PURE__*/e(\"em\",{children:\".\\xa0\"})]}),/*#__PURE__*/e(\"img\",{alt:\"Partnership between Deity and Mollie\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,3eq5ZnjN5zb9XvSdiCz7U0LLg.jpg\",\"data-framer-height\":\"1080\",\"data-framer-width\":\"1920\",height:\"540\",src:\"https://framerusercontent.com/images/3eq5ZnjN5zb9XvSdiCz7U0LLg.jpg\",srcSet:\"https://framerusercontent.com/images/3eq5ZnjN5zb9XvSdiCz7U0LLg.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/3eq5ZnjN5zb9XvSdiCz7U0LLg.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/3eq5ZnjN5zb9XvSdiCz7U0LLg.jpg 1920w\",style:{aspectRatio:\"1920 / 1080\"},width:\"960\"}),/*#__PURE__*/e(\"h2\",{children:\"Sell an experience, not a product\"}),/*#__PURE__*/e(\"p\",{children:\"There can be many reasons for customers shopping online to drop out right before making a purchase and that\u2019s something business owners really don\u2019t want after an optimal shopping experience. Choosing the right payment service provider can benefit your business greatly. You can adapt your payment methods to your specific customers from all over the world by using a provider that supports multiple payment channels, methods, and currencies, a must when you\u2019re growing, either nationally or internationally! As you can imagine, a smooth and reliable checkout leads to optimal user experience which results in higher conversion rates and happy customers, a win-win!\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"At \",/*#__PURE__*/e(o,{href:\"https://deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Deity\"})}),\" we believe that online retailers can only provide an optimal experience when they are in full control over their shop, from frontend to backend. Any merchant should be able to work with the software vendors they prefer, including secure and dedicated payment methods. The Deity x Mollie integration gives merchants the ability to create a seamless mobile-first shopping experience for their customers on any device, boosting conversion like never before.\"]}),/*#__PURE__*/e(\"h2\",{children:\"The Deity x Mollie integration\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://www.mollie.com/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Mollie\"})}),\" is one of the fastest-growing payment service providers and they\u2019re on a mission to become Europe\u2019s favorite by providing an easy-to-use service for online retailers. Mollie supports many payment methods that are widely used in Europe, including Credit Card, PayPal, Klarna, iDEAL, SOFORT and many more! Merchants are now able to provide customers with their favorite, well-known payment methods, ensuring safe, easy, and ultra-fast checkouts. Just select the payment methods you want to use from within the Mollie interface and let Deity do its magic.\"]}),/*#__PURE__*/e(\"p\",{children:\"The Deity x Mollie integration comes without any additional costs as it is included within the Deity Platform. Migrating to Mollie with Deity is really easy. By utilizing Deity\u2019s API Manager, you are able to quickly interchange or add new (payment) services. You can even completely customize your checkout.\"}),/*#__PURE__*/e(\"h2\",{children:\"The benefits of using Deity and Mollie\"}),/*#__PURE__*/e(\"p\",{children:\"Using the Mollie integrations brings along many benefits for fast-growing online merchants. Let's have a look: \"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Boost conversions by having an ultra-fast PWA website and checkout\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Easily enter new markets by using the widely available payment options of Mollie\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Be able to completely customize the look and feel of your checkout\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Enable payment methods individually and restrict by country\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reduce time-to-market through ease of use and headless architecture\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"And many more!\"})})]}),/*#__PURE__*/e(\"h2\",{children:\"Deity and Mollie for a fast-growing fashion retailer\"}),/*#__PURE__*/e(\"p\",{children:\"Together, Deity and Mollie serve one of the fastest growing Dutch fashion and lifestyle labels. The brand is growing tremendously in online sales and is determined to keep offering best-in-class shopping experiences to their customers. This requires a flexible, scalable setup combined with a seamless checkout experience. That's how they found their solution in Deity and Mollie: a completely new composable setup with a PWA frontend and seamless checkout. \"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"em\",{children:\"Our partner \"}),/*#__PURE__*/e(o,{href:\"http://e-tales.nl/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"em\",{children:\"E-Tales\"})})}),/*#__PURE__*/e(\"em\",{children:\" has taken care of the implementation. \"})]}),/*#__PURE__*/e(\"p\",{children:\"Initially the customer was running their store on Magento 1, but with Magento 1 coming to end-of-life, the decision was made quickly: they completely switched to Magento 2, with all the advantages included.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The new storefront features a mobile-first design and it uses Deity UI components which allowed the development team to quickly and easily build the layout from scratch.\"}),/*#__PURE__*/e(\"p\",{children:\"Deity\u2019s integration with Mollie Payments for Magento allows the customer to use local payment methods which means their customers can now choose their favorite payment method, leading to higher conversion and satisfied customers. By using Deity's Composer, they are able to connect any service their business requires to their store. It allowes them to use the best of both worlds by combining Magento 2 and WordPress \\xe1nd connecting them individually to the same storefront.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity is the Composable Commerce Specialist\"}),/*#__PURE__*/t(\"p\",{children:[\"Deity is the \",/*#__PURE__*/e(o,{href:\"https://deity.io/a-new-term-in-ecommerce-composable-commerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Composable Commerce\"})}),\" platform for enterprise growth and it enables ecommerce businesses to break free from their current limitations because we believe that you should not be limited in your growth by your technology. We empower online retailers to innovate freely and have absolute freedom and full control over their ecommerce platform, from frontend to backend. Work with the software vendors you prefer, even the third-party services your current platform doesn\u2019t connect with. Done with a specific service? Not a problem, just replace it for a new one! That\u2019s the power of Composable Commerce.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"To top it off, you have direct access to PWA functionalities and the latest front-end technologies, giving you the freedom to build amazing experiences for your customers. With the rise of mobile shopping, Deity allows you to easily take mobile shopping experiences to the next level.\"}),/*#__PURE__*/t(\"p\",{children:[\"Ready to find out what Composable Commerce can do for your business growth? \",/*#__PURE__*/e(o,{href:\"https://deity.io/contact\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Contact us\"})}),\", we\u2019re happy to talk about your business successes and challenges.\\xa0\"]})]});export const richText10=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:\"Did you know that with a 1 second delay in page speed on desktop, the conversion rate decreases with 21,8%?\"}),/*#__PURE__*/e(\"p\",{children:\"In recent years, there have been a lot of new changes in the eCommerce world and there are many aspects that exert a great influence on your conversion. What should certainly not be missed, mainly in 2021, is the CDN system.\"}),/*#__PURE__*/e(\"p\",{children:\"Let's dive a little more into this topic!\"}),/*#__PURE__*/e(\"h2\",{children:\"What is CDN?\"}),/*#__PURE__*/e(\"p\",{children:\"The Content Delivery Network (CDN) is a network\\xa0that consists of servers spread across different data centers in the world. They are designed to host and serve copies of the content of a static (and sometimes dynamic) site. Think of images,\\xa0CSS, JavaScript and Video streams. A CDN system accelerates the delivery of assets to the visitors, improving their experience.\"}),/*#__PURE__*/e(\"h2\",{children:\"But what is the advantage of a CDN system?\"}),/*#__PURE__*/e(\"p\",{children:\"With a CDN system, different routes are taken when visiting a web page to be able to retrieve different data, such as texts, images, scripts, etc. The advantage of this is;\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"That it results in a shorter route and therefore also a shorter loading time. This is the main objective of the CDN.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"You do not have to install servers in data centers around the world and you do not have to pay extra for peak capacity.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Also an important advantage is that images, stylesheets, documents, and HTML sites can be temporarily saved and they no longer need to be requested by the web server.\"})})]}),/*#__PURE__*/e(\"h2\",{children:\"Does this affect accelerating my ROI?\"}),/*#__PURE__*/e(\"p\",{children:\"Yes, for sure! Several studies have shown that with a loading time longer than 3 seconds, 40% of website visitors leave the page immediately. This means that an accelerated server has a positive impact on generating more customers. Ultimately, this results in accelerating your Return On Investment.\"}),/*#__PURE__*/e(\"h2\",{children:\"Deity and CDN\"}),/*#__PURE__*/e(\"p\",{children:\"Deity also uses a CDN system. This is used for the 'static' content of the Deity PWA Storefront. This includes all content except the products, blogs, and things from third party CMS systems. CDN caches all that content for Deity from the origin (Google Cloud). This CDN system has 'Edge' locations all over the world, so that the end user (consumer) receives the content of the website from the CDN system cache at lightning speed.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"em\",{children:\"Would you like to know how you can improve your webshop even more based on well-known technical developments? On YouTube you will find several videos in which Jamie will talk about Deity PWA Storefront during conferences and other speeches. Click \"}),/*#__PURE__*/e(o,{href:\"https://www.youtube.com/playlist?list=PLXkbtVunJlzwk-NWnA1ZtTGDkm_zaelKE\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"em\",{children:\"here\"})})}),/*#__PURE__*/e(\"em\",{children:\" to watch the videos.\"})]})]});export const richText11=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"What is a Progressive Web App?\"}),/*#__PURE__*/t(\"p\",{children:[\"A Progressive Web App (PWA) is a \",/*#__PURE__*/e(\"strong\",{children:\"web application that uses the latest web capabilities to deliver a native app-like experience to users.\"}),\" It is the technology that brings consistency between web and native apps and replaces both with a single instance.\"]}),/*#__PURE__*/t(\"p\",{children:[\"PWAs come along with many benefits as it \",/*#__PURE__*/e(\"strong\",{children:\"combines the best functionalities of both responsive websites and native apps.\"}),\" It works across all devices, is indexable by Google, can be installed on a home screen - without going through the app store - and offers the same experience and look and feel of a native app. A PWA is extremely fast with instant results when clicking through pages, provides a great user experience, top speed, and will boost your SEO results within no time.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Another great opportunity that comes along with PWAs is the power to \",/*#__PURE__*/e(\"strong\",{children:\"improve direct customer engagement.\"}),\" Progressive Web Apps have the ability to send Push Notifications straight from the website to the mobile devices of subscribers. This leads to higher customer engagement as well as increases in sales and conversions.\"]}),/*#__PURE__*/e(\"h2\",{children:\"What are Push Notifications?\"}),/*#__PURE__*/t(\"p\",{children:[\"Push Notifications are \",/*#__PURE__*/e(\"strong\",{children:\"short, simplified messages that alert recipients to perform a certain action or deliver a certain value.\"}),\" With web-based Push Notifications, you can reach visitors, who are or have been on your website, directly on their smartphones or other devices (e.g., laptops, tablets). No need for personal information or a native app.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Although they don\u2019t sound very exceptional, Push Notifications can add serious value to your business. On average, \",/*#__PURE__*/e(\"strong\",{children:\"more than 20% of your website visitors opts-in for Push Notifications \"}),\"because there is no need to share personal information. Visitors simply click the \u2018allow\u2019 button and are immediately added to your subscriber base, ready to be targeted with relevant content.\"]}),/*#__PURE__*/t(\"p\",{children:[\"As we spend a lot of time on our smartphones, it is almost impossible to overlook a Push Notification. Thus, Push Notifications are \",/*#__PURE__*/e(\"strong\",{children:\"a creative and innovative way to get your customers\u2019 attention and send them back to your website\"}),\", leading to increased customer engagement, higher conversion rates, and increases in sales.\"]}),/*#__PURE__*/e(\"h2\",{children:\"Push Notifications for Progressive Web Apps\"}),/*#__PURE__*/e(\"p\",{children:\"Push Notifications let your Progressive Web App go far beyond the browser and are an incredibly useful way to (re)engage with your website visitors. Notifications can be used by any business, no matter what industry or what products or services they offer.\"}),/*#__PURE__*/e(\"p\",{children:\"They can be used to achieve many and diverse business goals. For example, promote discount offers, announce upcoming events, or notify about new items in stock. Or share a new blog or news article, give away free tips & tricks or eBooks, and so on. The possibilities are endless.\"}),/*#__PURE__*/e(\"img\",{alt:\"Image of an example of Push notifications\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,fwzqXLrtunSufRKfG7zZZRq6tY.jpg\",\"data-framer-height\":\"500\",\"data-framer-width\":\"1500\",height:\"250\",src:\"https://framerusercontent.com/images/fwzqXLrtunSufRKfG7zZZRq6tY.jpg\",srcSet:\"https://framerusercontent.com/images/fwzqXLrtunSufRKfG7zZZRq6tY.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/fwzqXLrtunSufRKfG7zZZRq6tY.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/fwzqXLrtunSufRKfG7zZZRq6tY.jpg 1500w\",style:{aspectRatio:\"1500 / 500\"},width:\"750\"}),/*#__PURE__*/e(\"h2\",{children:\"PushPro\"}),/*#__PURE__*/t(\"p\",{children:[\"Besides DEITY\u2019s Middleware and \",/*#__PURE__*/e(o,{href:\"https://deity.io/falcon-pwa\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Falcon PWA Storefront\"})}),\", we provide merchants with the No.1 marketing tool to directly engage with their customers: PushPro. With PushPro, you can send Notifications to segmented audiences with the Audience Segmentation Manager and automate sending Notifications with the Campaign feature. \",/*#__PURE__*/e(\"strong\",{children:\"Engaging with your customers has never been easier.\"})]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"em\",{children:\"Are you ready to bring your marketing to the next level? \"}),/*#__PURE__*/e(o,{href:\"https://www.pushpro.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"em\",{children:\"Start your 14-day free trial\"})})}),/*#__PURE__*/e(\"em\",{children:\" and experience how PushPro can help you with achieving your business goals.\"})]})]});export const richText12=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"em\",{children:\"Festive season is around the corner - the time of sales, sales, and more sales! Days like Black Friday, Cyber Monday, and Christmas revolve around offering the best deals to your customers while providing them with the best shopping experience possible.\"})}),/*#__PURE__*/e(\"p\",{children:\"To ensure top performance during the busiest and most profitable time of the year, it is important that your webshop is on F.I.R.E!\"}),/*#__PURE__*/e(\"h2\",{children:\"Let\u2019s walk through F.I.R.E.\"}),/*#__PURE__*/e(\"h3\",{children:\"Flexible\"}),/*#__PURE__*/e(\"p\",{children:\"Your webshop needs to be flexible to build whatever your business needs. No restrictions, no limitations on either design or functionality.\"}),/*#__PURE__*/e(\"h3\",{children:\"Integrable\"}),/*#__PURE__*/t(\"p\",{children:[\"Your software needs to be able to \",/*#__PURE__*/e(\"em\",{children:\"integrate with any data source or third-party service\"}),\". There are so many great services out there, thus no need to develop everything yourself. Integrate fast and intuitive.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Reliable\"}),/*#__PURE__*/t(\"p\",{children:[\"Your webshop should be reliable. With this, we mean it should be able to scale infinitely and withstand any level of traffic without compromising on performance. Especially during the festive season, when the number of \",/*#__PURE__*/e(\"em\",{children:\"website visitors increases by up to 63%\"}),\", your webshop should be able to withstand traffic peaks. Make sure you are always online.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Extensible\"}),/*#__PURE__*/e(\"p\",{children:\"It is crucial to be able to extend and innovate your webshop in a fast and efficient way, with as many customizations as necessary without adding complexity.\"}),/*#__PURE__*/t(\"p\",{children:[\"These basic principles are needed for online businesses to be successful in the long run, but also allow you to create the \",/*#__PURE__*/e(\"em\",{children:\"best user experience for your customers. \"}),\"Especially\\xa0during famous sales days such as Black Friday, Cyber Monday, Sinterklaas, Christmas, and Boxing Day.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"The F.I.R.E. principle. Flexible, Integrable, Reliable, Extensible\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,cC01jFu8V7oU31l236A8R9rg.png\",\"data-framer-height\":\"410\",\"data-framer-width\":\"3035\",height:\"205\",src:\"https://framerusercontent.com/images/cC01jFu8V7oU31l236A8R9rg.png\",srcSet:\"https://framerusercontent.com/images/cC01jFu8V7oU31l236A8R9rg.png?scale-down-to=512 512w,https://framerusercontent.com/images/cC01jFu8V7oU31l236A8R9rg.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/cC01jFu8V7oU31l236A8R9rg.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/cC01jFu8V7oU31l236A8R9rg.png 3035w\",style:{aspectRatio:\"3035 / 410\"},width:\"1517\"}),/*#__PURE__*/e(\"h2\",{children:\"Boost shopping experience during the festive season\"}),/*#__PURE__*/t(\"p\",{children:[\"During the festive season, people are always in a hurry to score the best deals. Therefore, it is highly important that your webshop is \",/*#__PURE__*/e(\"em\",{children:\"fast, clear to understand, and easy-to-use\"}),\" because otherwise, customers will leave your website without purchasing\u2026 To prevent abandonment, we have developed \",/*#__PURE__*/e(\"strong\",{children:\"the perfect solution\"}),\": Deity PWA Storefront.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Deity PWA Storefront is designed \",/*#__PURE__*/e(\"strong\",{children:\"for fast-growing companies who need the best tools to excel and keep ahead of the competition\"}),\". This high-performing Front-End platform is based on the F.I.R.E. principles and gives you the power to create the best Progressive Web App experience for your webshop.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Including out of the box functionalities, such as mobile-first experience, offline mode, add to home screen, full-screen experience, and the ability to send push notifications, it enables you to offer \",/*#__PURE__*/e(\"em\",{children:\"the best shopping experience possible\"}),\" to your customers. This in turn leads to higher engagement, improved satisfaction, and increases in revenue.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Let\u2019s get started now\"}),/*#__PURE__*/t(\"p\",{children:[\"Ensure top performance, unlimited flexibility, great user experience, and more while gaining up to 20% more revenue. \",/*#__PURE__*/e(o,{href:\"https://deity.io/platform\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Learn more about Deity\"})}),\" or \",/*#__PURE__*/e(o,{href:\"https://demo.deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"view the live demo here\"})}),\", and start building your own headless PWA Storefront now.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"em\",{children:/*#__PURE__*/e(\"strong\",{children:\"Turn on the F.I.R.E. and increase customer experience and sales during the festivities! \uD83D\uDD25\"})})})]});export const richText13=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[\"With honor, we can share that we have won the \",/*#__PURE__*/e(\"strong\",{children:\"Tech Partner Award for Best User Experience\"}),\"!\"]}),/*#__PURE__*/t(\"p\",{children:[\"October 22, BigCommerce announced the winners of the BigCommerce Tech Partner Awards. Their awards program recognizes top-performing agencies and technology partners for their \",/*#__PURE__*/e(\"strong\",{children:\"extraordinary and innovative work\"}),\" for BigCommerce merchants. It further recognizes the best apps and solutions for driving merchant growth.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"This year\u2019s award for Best User Experience was given to us!\"})}),/*#__PURE__*/e(\"h2\",{children:\"Award winning technology\"}),/*#__PURE__*/t(\"p\",{children:[\"We are very proud to win this award. Since October 2019, we have been working closely with BigCommerce to bring \",/*#__PURE__*/e(\"strong\",{children:\"full Progressive Web App technology\"}),\" to all their merchants, and we did it! We provide merchants with numerous benefits to keep ahead of the competition and to run and grow their business. Benefits include extremely fast loading times, higher customer engagement, fully platform-agnostic, and increased conversions.\"]}),/*#__PURE__*/e(\"p\",{children:\"Since July 2020, Deity PWA Storefront has been live in the BC Marketplace and is available for all BigCommerce merchants. Since October 2020, our headless storefront has also been available in BigCommerce\u2019s newest feature: the Channel Manager.\"}),/*#__PURE__*/t(\"blockquote\",{children:[/*#__PURE__*/e(\"p\",{children:\"\u201CDeity Frontend Platform for BigCommerce is a fully packed hosted platform, giving you the power to create the best Frontend experience for any BigCommerce shop. This app offers a quick and easy download, so you can get started designing the online store of your dreams.\u201D\"}),/*#__PURE__*/e(\"p\",{children:\"- BigCommerce Partner Awards\"})]}),/*#__PURE__*/e(\"h2\",{children:\"Check it out now\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Visit the \"}),/*#__PURE__*/e(o,{href:\"https://www.bigcommerce.com/apps/deity-falcon-pwa-storefront/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"strong\",{children:\"BigCommerce marketplace\"})})}),/*#__PURE__*/e(\"strong\",{children:\" or log in to your dashboard and go to Channel Manager. Deity PWA can be installed with just a few simple clicks!\"})]}),/*#__PURE__*/t(\"p\",{children:[\"Deity PWA Storefront is not only available for BigCommerce merchants. Also, WordPress, Magento2, or any other merchant can benefit from this great Progressive Web App technology. Thus, Deity is platform agnostic and can be integrated with any of your favorite content management systems. Check out our \",/*#__PURE__*/e(o,{href:\"https://demo.deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"live demo\"})}),\" or visit our \",/*#__PURE__*/e(o,{href:\"https://deity.io/bigcommerce\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"website\"})}),\" for more information.\"]}),/*#__PURE__*/e(\"img\",{alt:\"Deity's award badge for Best User Experience in the 2020 Bigcommerce partner awards\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,IwlQUWSFn7NWHpIY28gsXaopKc.jpg\",\"data-framer-height\":\"810\",\"data-framer-width\":\"1440\",height:\"405\",src:\"https://framerusercontent.com/images/IwlQUWSFn7NWHpIY28gsXaopKc.jpg\",srcSet:\"https://framerusercontent.com/images/IwlQUWSFn7NWHpIY28gsXaopKc.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/IwlQUWSFn7NWHpIY28gsXaopKc.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/IwlQUWSFn7NWHpIY28gsXaopKc.jpg 1440w\",style:{aspectRatio:\"1440 / 810\"},width:\"720\"})]});export const richText14=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[\"The design of your website or webshop is very important because customers \",/*#__PURE__*/e(\"strong\",{children:\"form an opinion based on what they see\"}),\", how they perceive your brand. This, in turn, influences the customer experience. Attractive designs could even \",/*#__PURE__*/e(\"strong\",{children:\"lead to an increase in customer retention\"}),\". Luckily, Deity ships with powerful visual theming tools, making it easy for you to theme your store!\"]}),/*#__PURE__*/e(\"p\",{children:\"One of the things that make the Deity Platform unique is its theming capabilities and (visual) theme editor. Deity knows basically two ways for theming: on a code level and in a visual non-code way.\"}),/*#__PURE__*/e(\"h2\",{children:\"Code-level theming\"}),/*#__PURE__*/e(\"p\",{children:\"Within the Deity Frontend Client, you\u2019ll find two theming packages: the Deity Front Kit and the Deity UI Kit.\"}),/*#__PURE__*/t(\"p\",{children:[\"In the Front Kit, which is made with ReactJS, you will find all functional components which gather, pass, query, and mutate data from the back-end to the front-end. The purpose of this package is \",/*#__PURE__*/e(\"strong\",{children:\"to provide functional components that work tightly with the Shop Extension types to ensure the correct data flow.\"})]}),/*#__PURE__*/t(\"p\",{children:[\"The Deity UI Kit has the actual smart UI components, which \",/*#__PURE__*/e(\"strong\",{children:\"allow for customization of the User Interface (UI) and represent shop elements.\"}),\" Every component has a default theme built-in, providing a consistent and pleasing, out of the box look while allowing the possibility to customize it in every detail.\"]}),/*#__PURE__*/t(\"p\",{children:[\"For more information on theming on a code level, please visit our \",/*#__PURE__*/e(o,{href:\"https://docs.deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"documentation page\"})}),\".\"]}),/*#__PURE__*/e(\"h2\",{children:\"Visual theme editor\"}),/*#__PURE__*/t(\"p\",{children:[\"As not all of us have experience with coding, we have made it even easier for you to theme your store with the Deity Visual Theme Editor. With this theme editor, you can easily try out and play with your theme, \",/*#__PURE__*/e(\"strong\",{children:\"without needing the help of a developer\"}),\".\"]}),/*#__PURE__*/t(\"p\",{children:[\"For marketing teams and designers, this is the \",/*#__PURE__*/e(\"strong\",{children:\"ideal way to try out new things. \"}),\"When satisfied with the design, they can easily download or copy the code and send it to the developer to implement.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Would you like to see how this works? Check out \",/*#__PURE__*/e(o,{href:\"https://www.youtube.com/watch?v=Mda_GMa-e2U\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"this video\"})}),\" in which Jamie tells you all about Visual Theming with Deity PWA Storefront.\"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Not using Deity PWA Storefront yet? Check out our \"}),/*#__PURE__*/e(o,{href:\"https://demo.deity.io/\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:/*#__PURE__*/e(\"strong\",{children:\"live demo\"})})}),/*#__PURE__*/e(\"strong\",{children:\" and fall in love with all functionalities and benefits of Deity.\"})]}),/*#__PURE__*/e(\"blockquote\",{children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"em\",{children:\"PS: Deity PWA Storefront is available for all kinds of websites, making it platform agnostic. So, whether you have a BigCommerce, WordPress, Magento, Shopify, or another website, Deity PWA is the one for you.\"})})})]});export const richText15=/*#__PURE__*/t(n.Fragment,{children:[/*#__PURE__*/e(\"h2\",{children:\"Introduction\"}),/*#__PURE__*/t(\"p\",{children:[\"When we started a few years ago, we were set out to be na\\xefve dreamers. What were we thinking? Webshops were attached to the \u2018all-in-one\u2019 software packages of the big players in the field. Thus, it was not expected that they would be willing to work with other developers. But we, Deity, proved everyone wrong and are working hard \",/*#__PURE__*/e(\"strong\",{children:\"to set a new standard for eCommerce software.\"})]}),/*#__PURE__*/e(\"h2\",{children:\"Software for ecommerce businesses\"}),/*#__PURE__*/t(\"p\",{children:[\"Our goal is to change the world of eCommerce by bringing unlimited scalability, flexibility, and extensibility to any online business. Without any risk or disinvestment. To do so, we provide a \",/*#__PURE__*/e(\"strong\",{children:\"much-needed solution that solves crucial platform issues faced by fast-growing merchants\"}),\".\"]}),/*#__PURE__*/e(\"p\",{children:\"With our Middleware and PWA Storefront, merchants are now able to extend their current eCommerce platform or CMS only where needed. We give them the confidence to scale and build whatever they need. Without limitations, no risk, and no disinvestment.\"}),/*#__PURE__*/e(\"blockquote\",{children:/*#__PURE__*/e(\"p\",{children:\"\u201CWe differentiate ourselves from the competition by enabling merchants to divide eCommerce software into different modules. This way, they can easily replace or add new features/functionalities, providing them with the power to accelerate growth.\u201D\"})}),/*#__PURE__*/e(\"h2\",{children:\"BOM Brabant Ventures\"}),/*#__PURE__*/t(\"p\",{children:[\"BOM Brabant Ventures, which invested 2.5 million euros in Deity, interviewed us and wrote an article about it. In this article, you can read about the origins of Deity. It also includes a podcast in which founders Jamie Maria Schouren and Roland Bastiaansen are looking back on how Deity developed over the years. \",/*#__PURE__*/e(o,{href:\"https://prestaties.bom.nl/klantervaringen/a1818_%E2%80%98Iedereen-dacht-dat-we-gek-waren%E2%80%99/?utm_source=deity_website&utm_medium=blog&utm_campaign=everyone_thought_we_were_crazy\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"Listen to the podcast here\"})}),\". Be aware, the article and podcast are in Dutch.\"]}),/*#__PURE__*/t(\"p\",{children:[\"For more information about our products, visit our website. If you have any questions, please feel free to \",/*#__PURE__*/e(o,{href:\"mailto:info@deity.io\",nodeId:\"U1u3L3F5X\",openInNewTab:!0,smoothScroll:!1,children:/*#__PURE__*/e(\"a\",{children:\"contact us\"})}),\". 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