{
  "version": 3,
  "sources": ["ssg:https://framerusercontent.com/modules/cTgHSpd2VSaVZhMV4tHS/O4YJXZ1g9pwneJBjO7oZ/EtbeiU_Yd-6.js"],
  "sourcesContent": ["import{jsx as e,jsxs as t}from\"react/jsx-runtime\";import{Link as a}from\"framer\";import{motion as n}from\"framer-motion\";import*as i from\"react\";export const richText=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Our previous article introduced you to\\xa0\",/*#__PURE__*/e(a,{href:{pathVariables:{D_jPP4xsl:\"line-official-account\"},unresolvedPathSlugs:{D_jPP4xsl:{collectionId:\"EtbeiU_Yd\",collectionItemId:\"rhYb9ndGF\"}},webPageId:\"F2bEUAOSf\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LINE Official Account\"})}),\", one handy helper for online marketers. Today, we found another feature that will extend your LINE OA ability even further! A LINE Thailand statistics recorded that advertising via \",/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/th/service/line-adsplatform\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LINE Ads Platform\"})}),\" can potentially lead \",/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/th/service/line-ads#overview\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"56 million\"})}),\" customers to your brand. It also said that these ads could reach up to \",/*#__PURE__*/e(a,{href:\"https://www.linebiz.com/jp-en/#:~:text=LINE%20Ads,LINE's%2095%20million%20monthly%20users\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"95 Billion\"})}),\" impressions per month. Let's get to know another great platform in the \",/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LINE business\"})}),\" universe!\"]}),/*#__PURE__*/e(\"img\",{alt:\"Line Ads Platform Overview\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,dbus5n72tznkW6cZRjHzoFT4yoE.jpg?originalFilename=20250217+-+Blog+-+LINE+Ads+Platform+Definitive+Guide+for+Online+Sellers-01.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/dbus5n72tznkW6cZRjHzoFT4yoE.jpg\",srcSet:\"https://framerusercontent.com/images/dbus5n72tznkW6cZRjHzoFT4yoE.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/dbus5n72tznkW6cZRjHzoFT4yoE.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/dbus5n72tznkW6cZRjHzoFT4yoE.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h2\",{children:\"What Is LINE Ads Platform?\"}),/*#__PURE__*/t(\"p\",{children:[\"LINE Ads Platform (LAP) is an advertising platform from \",/*#__PURE__*/e(a,{href:\"https://datareportal.com/reports/digital-2021-global-overview-report\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"the most popular chat application in Thailand\"})}),\". You can place an advertisement on LAP by yourself or hire an agency for better results, as LAP offers some agency-only features inaccessible to ordinary folks.\"]}),/*#__PURE__*/e(\"p\",{children:\"They will appear on different pages scattered throughout the application, such as LINE Home Tab, LINE Chat List, LINE Voom, LINE Today, LINE Wallet, LINE Openchat, LINE Album or LINE Note. Each page has a unique ads placement. You can include a call to action button to stimulate engagement, be it adding your account as a friend or purchasing a product, whatever brings you closer to your business objective.\"}),/*#__PURE__*/e(\"p\",{children:\"One of the LAP's unique features, which we assume you can not find anywhere else, is the Gain Friends Ads.\"}),/*#__PURE__*/t(\"p\",{children:[\"Gain Friends Ads helps you encourage interested users to follow your brand\u2019s LINE Official Account to receive future news and promotions. This feature helps increase your customer base, facilitate closing sales, and drive revenue exponentially. \",/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/th-en/service/line-ads\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"The best thing\"})}),\" is, you can design your own ad campaign and you only have to pay according to your advertising goals and budget.\"]}),/*#__PURE__*/e(\"h2\",{children:\"Benefits of LINE Ads Platform\"}),/*#__PURE__*/e(\"h3\",{children:\"Choose your ads objective\"}),/*#__PURE__*/e(\"p\",{children:\"You can optimize your objective for buying LINE ads. Having a clear goal in mind helps you run your campaign with better performance and consistency. LINE has run this down into four stages:\"}),/*#__PURE__*/e(\"h3\",{children:\"1. Brand Awareness\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reach and Frequency\"})})}),/*#__PURE__*/e(\"p\",{children:\"You can choose the desired number of users reached and the frequency each of them sees your ads. You can do this only via the Agency Suite.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Website Visit\"})})}),/*#__PURE__*/e(\"p\",{children:\"This option leads the audience to check out your website, see detailed brand info, or buy products and services. This is a great traffic driver for your website.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Video Views\"})})}),/*#__PURE__*/e(\"p\",{children:\"This option helps drive your ad video view count. You can make a Call to Action button appear in your ad to increase the audience's chances to click on it.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reach\"})})}),/*#__PURE__*/e(\"p\",{children:\"You can connect and reach your target audience with large-format images or videos that will catch your target attention effectively.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Smart Channel Custom\\xa0\"})})}),/*#__PURE__*/e(\"p\",{children:\"This option helps you captivate your audience through LINE Chat List which is popular channel that can reach most of the users on the platform.\"}),/*#__PURE__*/e(\"h3\",{children:\"2. Increase customer base\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Gain Friend\"})})}),/*#__PURE__*/e(\"p\",{children:\"This ad helps attract the audience to the brand and tempt them into following your brand's LINE Official Account, increasing the following count and making it easy to send announcements to your audience.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"App Install\"})})}),/*#__PURE__*/e(\"p\",{children:\"This helps bring your audience into downloading or trying out your application, thus increasing the download count for your app.\"}),/*#__PURE__*/e(\"h3\",{children:\"3. Increase sales and stimulate engagement\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Website Conversion\"})})}),/*#__PURE__*/e(\"p\",{children:\"Your potential customers who are excited about your products and services can access your website to make the purchase. What you get is the usage data to work on marketing or advertising efforts in the future.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"App Engagement\"})})}),/*#__PURE__*/e(\"p\",{children:\"Stimulate application usage in the customer segment with your application installed, increasing app engagement like creating an account, playing minigames, or making a purchase.\"}),/*#__PURE__*/e(\"h3\",{children:\"4. Customer Retention\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Dynamic Product Sales\"})})}),/*#__PURE__*/e(\"p\",{children:\"This ad type helps you maintain your current customer base by catering to personalised ads which show relevant products to suit each person's behaviour. Note that this ad objective is only available in the agency suite.\"}),/*#__PURE__*/e(\"img\",{alt:\"Line Ads Platform\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,PjkV8JGF0aJW1LBodw3DOsl2A.jpg?originalFilename=20250217+-+Blog+-+LINE+Ads+Platform+Definitive+Guide+for+Online+Sellers-02.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/PjkV8JGF0aJW1LBodw3DOsl2A.jpg\",srcSet:\"https://framerusercontent.com/images/PjkV8JGF0aJW1LBodw3DOsl2A.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/PjkV8JGF0aJW1LBodw3DOsl2A.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/PjkV8JGF0aJW1LBodw3DOsl2A.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h3\",{children:\"Precise and fine-tuned audience targeting\"}),/*#__PURE__*/e(\"p\",{children:\"The precision of audience targeting in LINE Ads Platform can be defined into five topics: age, gender, location, device, and interests. You can fine-tune each topic even further. For example, the location option lets you go down into subdistricts. This way, LAP helps you reach your target better.\"}),/*#__PURE__*/e(\"img\",{alt:\"LAP Target Eng\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,g7v9ZKMKixUDe4UTXQKN7CkbOpQ.jpg?originalFilename=20250217+-+Blog+-+LINE+Ads+Platform+Definitive+Guide+for+Online+Sellers-03.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/g7v9ZKMKixUDe4UTXQKN7CkbOpQ.jpg\",srcSet:\"https://framerusercontent.com/images/g7v9ZKMKixUDe4UTXQKN7CkbOpQ.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/g7v9ZKMKixUDe4UTXQKN7CkbOpQ.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/g7v9ZKMKixUDe4UTXQKN7CkbOpQ.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"p\",{children:\"You can also set up a customised Customer Audience by analysing Lookalike Audience with the data from your LINE Official Account, website, and application. LINE Ads Platform can help you tweak your options to create a persona similar to your current customers and extend your reach even further.\"}),/*#__PURE__*/e(\"p\",{children:\"LAP also helps classify your customers to retargeting ads to tempt them back into converting ultimately.\"}),/*#__PURE__*/e(\"p\",{children:\"LINE's data storage is neat and well-organized, so much so that you can work on it efficiently and in unexpected ways. Take this, for example; you can place ads targeting people who blocked your brand's LINE account to make them unblock and turn them into followers again.\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/th/business-case-study/unblock\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Retargeting people who block\"})}),\" you is another unique feature you can only find on LAP. But one thing to remember is that these people could be your former customer who already purchased or used your products. Showing them the same ads might end up in the same conclusion, so finding new ways to persuade them is crucial.\"]}),/*#__PURE__*/e(\"img\",{alt:\"Customized Audience\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,kJFXd80oQ9mdsreb5s1ewgn09gs.jpg?originalFilename=20250217+-+Blog+-+LINE+Ads+Platform+Definitive+Guide+for+Online+Sellers-04.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/kJFXd80oQ9mdsreb5s1ewgn09gs.jpg\",srcSet:\"https://framerusercontent.com/images/kJFXd80oQ9mdsreb5s1ewgn09gs.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/kJFXd80oQ9mdsreb5s1ewgn09gs.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/kJFXd80oQ9mdsreb5s1ewgn09gs.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h3\",{children:\"Variety of ad spending options to choose from\"}),/*#__PURE__*/t(\"p\",{children:[\"You can optimize \",/*#__PURE__*/e(a,{href:\"https://lineforbusiness.com/th-en/service/line-ads\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"ad types\"})}),\" to best suit your objective.\"]}),/*#__PURE__*/e(\"h3\",{children:\"1. Cost Per 1,000 Impressions (CPM)\"}),/*#__PURE__*/e(\"p\",{children:\"CPM option supports your brand awareness and recognition. You only pay once per 1,000 impressions from the audience.\"}),/*#__PURE__*/e(\"h3\",{children:\"2. Cost Per Click (CPC)\"}),/*#__PURE__*/e(\"p\",{children:\"CPC option is suitable for campaigns whose goal is conversion, focusing on website clickthrough and application download.\"}),/*#__PURE__*/e(\"h3\",{children:\"3. Cost Per Friend (CPF)\"}),/*#__PURE__*/e(\"p\",{children:\"CPF is unique to this platform. Best suited for brands who aim to grow their followers to benefit in announcing news and promotions in the future.\"}),/*#__PURE__*/e(\"h3\",{children:\"4. Cost Per Video View (CPV)\"}),/*#__PURE__*/e(\"p\",{children:\"CPV is suitable for brands that want to show their storytelling and increase video engagement with which this feature will require payment only when users watch your content.\"}),/*#__PURE__*/e(\"h3\",{children:\"5. Cost Per Action (CPA)\"}),/*#__PURE__*/e(\"p\",{children:\"If you want to optimize for specific conversions and track your ROI precisely, here is the right tools. You will pay once user shopping or have any action on your platform.\"}),/*#__PURE__*/e(\"h3\",{children:\"6. Cost Per Install (CPI)\"}),/*#__PURE__*/e(\"p\",{children:\"Pay only when your application gets downloaded, this option can increase your download number and acquire valuable users.\"}),/*#__PURE__*/e(\"h2\",{children:\"Updated Image & Video Sizes\"}),/*#__PURE__*/e(\"p\",{children:\"We mentioned that LINE Ads could take 5 forms: images, videos, carousels, small images and animations. Each form can best suit each objective as follows.\"}),/*#__PURE__*/e(\"h3\",{children:\"1. Image\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reach and impression\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website traffic\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Gain friend\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App install\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website conversion\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App engagement\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Dynamic ads\"})})]}),/*#__PURE__*/e(\"p\",{children:\"We recommend 1:1 JPEG/PNG images at 1080*1080 pixels or 1200 x 628 pixels with less than 10 MB in size. The title can be 20 characters long and the description 75 characters long.\"}),/*#__PURE__*/e(\"p\",{children:\"Image ads can be shown on any LINE sub-platform.\"}),/*#__PURE__*/e(\"h3\",{children:\"2. Video\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reach and impression\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website traffic\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Video view\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App install\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website conversion\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App engagement\"})})]}),/*#__PURE__*/e(\"p\",{children:\"We recommend 1:1, 16:9, or 9:16 videos at 1080*1080, 1920*1080, and 1080*1920 pixels respectively. The file should not exceed 1 GB in size. The length can be between 5 seconds to 10 minutes. The title can be 20 characters long and the description 75 characters long.\"}),/*#__PURE__*/e(\"p\",{children:\"Video ads can be shown on LINE Timeline, LINE Today, LINE Wallet only.\"}),/*#__PURE__*/e(\"h3\",{children:\"3. Carousel\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Reach and impression\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website traffic\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App install\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Website conversion\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"App engagement\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Carousels are more or less like image ads. The only differences are carousels can hold up to 10 images, the title can be 40 characters long, and they can be shown on LINE Home Tab, LINE VOOM and LINE Today only.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"We recommend 1:1 JPEG/PNG images at 1080*1080 pixels with less than 10 MB in size. The title can be 20 characters long.\"}),/*#__PURE__*/e(\"h3\",{children:\"4. Small Images\"}),/*#__PURE__*/e(\"p\",{children:\"We recommend 3:2 JPEG/PNG images at 600*400 pixels with less than 10 MB in size. The title can be 20 characters long.The title can be 20 characters, long title 1 can be 20 characters and long title 2 can be 17 characters. Also, it can be shown on LINE Home Tab, LINE Chat List and LINE OpenChat only.\"}),/*#__PURE__*/e(\"h3\",{children:\"5. Animations\"}),/*#__PURE__*/e(\"p\",{children:\"We recommend 3:2 JPEG/PNG images at 600*400 pixels with less than 5 MB in size, length is 1-4 seconds and can contain only 5-20 frames. The title can be 20 characters long. The title can be 20 characters, long title 1 can be 20 characters and long title 2 can be 17 characters. Also, it can be shown on LINE Chat List only and can add CTA.\"}),/*#__PURE__*/e(\"p\",{children:\"There are extended variations of advertising on LAP that you can test out if they suit your brand and adapt to help you reach your goals.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"Who uses LINE app?\"}),/*#__PURE__*/e(\"p\",{children:\"LINE is widely used in a number of countries, including Japan, Taiwan, Thailand and Indonesia. It is now considered a super app with over 165 million monthly active users worldwide. Fun fact: LINE first started as a disaster response app during the 2011 Tohoku earthquake and tsunami.\"}),/*#__PURE__*/e(\"h3\",{children:\"Can I use Line for Business?\"}),/*#__PURE__*/e(\"p\",{children:\"Line For Business is available to anyone. It's a great way to communicate with your customers and business connections, fans, and more! You can send messages through the app to your LINE and LINE@ friends.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:\"What is a LINE Official Account?\"}),/*#__PURE__*/e(\"p\",{children:\"LINE Official Accounts lets you create a business account and connect with your customers and fans. You can use data estimated from user trends on LINE to send targeted broadcasts, as well as link your own data and external systems.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is LINE for Business free?\"}),/*#__PURE__*/t(\"p\",{children:[\"All LINE Official Accounts are free to create and use. But the Free plan has a limit \",/*#__PURE__*/e(\"strong\",{children:\"on\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"the\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"number\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"of\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"messages\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"that\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"can\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"be\"}),\"\\xa0\",/*#__PURE__*/e(\"strong\",{children:\"sent.\"}),\" LINE provides additional paid plans to suit their demands.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Why is LINE so popular?\"}),/*#__PURE__*/t(\"p\",{children:[\"LINE\\xa0\",/*#__PURE__*/e(a,{href:\"https://tastythailand.com/why-is-line-so-popular-in-thailand-cute-and-japanese-of-course/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"has\\xa0a\\xa0good\\xa0reputation\"})}),\"\\xa0for its quality service\\xa0and cute animated characters. This popularity has also made LINE to become the top-grossing app in Asia. LINE is\\xa0more\\xa0than\\xa0just\\xa0a service, it has become a powerful brand.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Does LINE sell your data?\"}),/*#__PURE__*/e(\"p\",{children:\"In accordance with the fundamental principles, LINE will comply with its policies and will not collect data/information that is unrelated to the appropriate delivery of services, and will not mislead users or sell user data.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is Line banned in China?\"}),/*#__PURE__*/e(\"p\",{children:\"Most of the Western social media platforms are not accessible in China, including Facebook, Twitter, Instagram, Snapchat, YouTube and many others. China also blocks other instant messaging apps, such as FB Messenger, Line, Telegram, or Viber. The only exceptions are the Chinese apps WeChat or Weixin.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need Help Getting Started on LINE Ads Platform?\"}),/*#__PURE__*/t(\"p\",{children:[\"If you have no idea how what to do or where to go on the LINE Ads platform, our team at Sphere Agency is here to help you plan strategic marketing and advertising campaigns that best suit this unique platform and thrive together. See our \",/*#__PURE__*/e(a,{href:{webPageId:\"Rbun0Tau4\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Digital Marketing Services\"})}),\" and \",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"contact us today!\"})})]})]});export const richText1=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Podcasts have gained popularity among Millennials and Gen Z's who enjoy listening on their commute or during the slow workday. The variety of podcast content has hooked some of us to listen to what we are interested in.\"}),/*#__PURE__*/t(\"p\",{children:[\"This popularity paved the way for another form of \",/*#__PURE__*/e(a,{href:{pathVariables:{D_jPP4xsl:\"what-is-digital-marketing\"},unresolvedPathSlugs:{D_jPP4xsl:{collectionId:\"EtbeiU_Yd\",collectionItemId:\"zPTh1wqK6\"}},webPageId:\"F2bEUAOSf\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"digital marketing\"})}),\", thus the birth of podcast advertising. As creators find ways to improve their audio content, and the audience is also searching to listen to the good stuff, this particular digital marketing landscape is filled with opportunities to grow more and more in the years to come.\"]}),/*#__PURE__*/e(\"h2\",{children:\"What Is a Podcast?\"}),/*#__PURE__*/e(\"p\",{children:\"Some describe the podcast as 'Online Radio on Demand.' A podcast is somewhat similar to traditional radio; there are station (or channels) with different programmes. Thanks to online streaming technology, the big difference here is that the audience is not forced to listen to what the channel plays, but they can choose what program or episode they want to hear any time, anywhere. Also, they can download each episode to listen again in offline mode.\"}),/*#__PURE__*/e(\"p\",{children:\"Many streaming services have embraced this medium, like Apple Podcast, Youtube, Spotify, and SoundCloud. Multiple new podcast channels have been popping up for the past few years, including Thai content creators.\"}),/*#__PURE__*/e(\"p\",{children:\"As 'Online Radio on Demand', the audience can select programmes and topics they want to hear to their liking. That means the audience who listens to your podcast is more or less interested in the content. Imagine how much sliding in some adverts related to the topic can drive your digital marketing effort.\"}),/*#__PURE__*/e(\"h2\",{children:\"How Has Podcast Picked up Steam in Thailand?\"}),/*#__PURE__*/e(\"p\",{children:\"Due to the variety of formats, from language learning to niche channels, and more Thai content on the market published every day, the podcast could fill the gap in Thai people's busy lifestyle.\"}),/*#__PURE__*/e(\"p\",{children:\"The average podcast episode length is just enough to listen to while driving or taking a break, and the content is often boiled down by the creator, making it easy to grasp the idea without paying too much attention. That is why new-gen Thais love this streaming radio format.\"}),/*#__PURE__*/e(\"img\",{alt:\"Podcast Marketing Spotify\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,Wos9Mvs0u1nH3vhWTEFUmNmLBc.jpeg?originalFilename=spotify-podcast.jpeg\",src:\"https://framerusercontent.com/images/Wos9Mvs0u1nH3vhWTEFUmNmLBc.jpeg\",srcSet:\"https://framerusercontent.com/images/Wos9Mvs0u1nH3vhWTEFUmNmLBc.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/Wos9Mvs0u1nH3vhWTEFUmNmLBc.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"What Is in It for Podcast Advertising?\"}),/*#__PURE__*/e(\"ol\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Diversity of advertising formats\"})})}),/*#__PURE__*/e(\"p\",{children:\"You can make any advertising via podcast promotion, from soft tie-in to direct hard sale. Or you can become a supporter for other content creators to build brand awareness in each episode. Still, suggest that the programme you pick to sponsor should relate to your product or services; otherwise, listeners will press skip.\"}),/*#__PURE__*/e(\"ol\",{start:\"2\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"High engagement rate\"})})}),/*#__PURE__*/e(\"p\",{children:\"The majority of the podcast audience tend to listen during their commute, or when they have their time alone at the office, so external distraction is supposedly minimised. They often choose to listen to what they are interested in, which contributes to higher engagement than other voice media.\"}),/*#__PURE__*/e(\"ol\",{start:\"3\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Surprisingly high conversion\"})})}),/*#__PURE__*/e(\"p\",{children:\"Due to the audience's nature to listen to what they like, they tend to pay more attention to the content and are less likely to be annoyed by podcast advertising as long as it is relevant.\"}),/*#__PURE__*/e(\"p\",{children:\"A study by Adobe Analytics on 1,000 American samples reports that 60% of listeners continue to search for brands they mentioned in a podcast, and 25% of them purchase those products. 1 in 3 out of people exposed to podcast advertising said these ad spots attract their attention more than other forms of advertisement.\"}),/*#__PURE__*/e(\"ol\",{start:\"4\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Various platforms to listen on\"})})}),/*#__PURE__*/e(\"p\",{children:\"There are many platforms for listening to podcast feeds. Apple Podcast is designed solely to serve this. Spotify and SoundCloud have also stepped into the ring with dedicated podcast sections. For some, Youtube and TikTok can also work as a podcast player. Youtube Premium allows the audience to listen seamlessly with the video in the background. These alternatives can sometimes outperform the main platforms as they hold a more extensive audience base.\"}),/*#__PURE__*/e(\"img\",{alt:\"Spotify Podcast Player\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,wPWmRD10LQIfgxh6QIZSUuP5yQY.jpeg?originalFilename=podcast-on-mobile.jpeg\",src:\"https://framerusercontent.com/images/wPWmRD10LQIfgxh6QIZSUuP5yQY.jpeg\",srcSet:\"https://framerusercontent.com/images/wPWmRD10LQIfgxh6QIZSUuP5yQY.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/wPWmRD10LQIfgxh6QIZSUuP5yQY.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Accenting the Trend With Spotify\"}),/*#__PURE__*/t(\"p\",{children:[\"The Swedish streaming giant Spotify has proactively advanced in the podcast industry. They \",/*#__PURE__*/e(a,{href:\"https://www.fool.com/investing/2021/07/08/why-spotifys-massive-spending-spree-is-good-news-f/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"invest hundreds of millions of US Dollar\"})}),\" to win the market share by continuously buying podcast content studios, podcast producer, and platform developers.\"]}),/*#__PURE__*/e(\"p\",{children:\"Spotify has been developing new features, such as the early 2020 Streaming Ad Insertion (SAI), an ad performance tracking tool that shows impression, frequency, and audience insights. This tool has proved to be essential for brands to analyse podcast advertising on this platform in more detail. All the while, content creators can cater the right content to the right audience.\"}),/*#__PURE__*/e(\"p\",{children:\"In mid-2020, Spotify had surpassed Apple Podcast in 60 markets worldwide, offering unique features, such as in-app poll and simultaneous response between listeners and the podcast host to maximise audience engagement.\"}),/*#__PURE__*/e(\"p\",{children:\"Recently in April 2021, Spotify introduced subscription plans for original contents, much like Slate Plus. The creators can join free of GP for the first two years. Subscription price varies by each programme, from 2.99, 4.99, to 7.99 USD per month.\"}),/*#__PURE__*/e(\"img\",{alt:\"Recommended Thai Podcast\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,dD7wNi8zfPaOP5OmRagBnk2bNQ.jpeg?originalFilename=recommended-thai-podcast.jpeg\",src:\"https://framerusercontent.com/images/dD7wNi8zfPaOP5OmRagBnk2bNQ.jpeg\",srcSet:\"https://framerusercontent.com/images/dD7wNi8zfPaOP5OmRagBnk2bNQ.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/dD7wNi8zfPaOP5OmRagBnk2bNQ.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Recommended Thai Podcast Channels for Digital Marketers\"}),/*#__PURE__*/e(\"ol\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(a,{href:\"https://www.marketingoops.com/podcast/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Marketing Oops!\"})})})})}),/*#__PURE__*/e(\"p\",{children:\"Marketing Oops! is a marketing media giant in Thailand with more than 700,000 followers. The channel touches every topic related to marketing in the Thai environment. There are 4 main programmes:\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Brand Life : talks about brand's stories and techniques in growing and managing a brand\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"China Market Insight : focuses on marketing techniques to succeed in the Chinese market\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Influencer Marketing : talks about Influencer Marketing and its techniques in different perspectives\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"MarTech : updates on Thai audience insight and technological advancement related to marketing\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Each episode ranges from merely 7 minutes to as long as 40 minutes long.\"}),/*#__PURE__*/e(\"ol\",{start:\"2\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(a,{href:\"https://adaddictth.com/podcast?sub=all\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Ad Addict\"})})})})}),/*#__PURE__*/e(\"p\",{children:\"Ad Addict is another excellent advertising podcast in Thailand. Supposedly if you are familiar with Thai advertising, you cannot miss this one. Ad Addict shares stories about the happening in the advertising landscape in this region and touches on the marketing and business industry. They talk about new advertising techniques, tips and tricks, and global insight to help advertisers stay up to date in the industry.\"}),/*#__PURE__*/e(\"p\",{children:\"The average episode length is around 5-20 minutes long, with some episodes diving deep and longer than that.\"}),/*#__PURE__*/e(\"ol\",{start:\"3\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(a,{href:\"https://missiontothemoon.co/category/podcast/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Mission to the Moon\"})})})})}),/*#__PURE__*/e(\"p\",{children:\"Mission to the Moon is another renowned business-focused that discuss inspiration that brings you to the moon. There are currently more than 1,000 episodes for you to listen to about business management, marketing insights, and industry updates to keep from missing out.\"}),/*#__PURE__*/e(\"p\",{children:\"An episode could be 20-40 minutes, with short programmes that are only less than 5 minutes long.\"}),/*#__PURE__*/e(\"ol\",{start:\"4\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(a,{href:\"https://thestandard.co/podcast_channel/thesecretsauce/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"THE SECRET SAUCE\\xa0\"})})})})}),/*#__PURE__*/e(\"p\",{children:\"One of The Standard's subchannel, The Secret Sauce discusses every aspect it takes to run a successful business, improve oneself as a model leader, and keys to success at every episode's finale that the audience can modify for their lives.\"}),/*#__PURE__*/e(\"p\",{children:\"Episodes range from medium length 20-minute episodes to full-blown 3-hour episodes for enthusiasts.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"What can you do to get more podcast listeners involved?\"})}),/*#__PURE__*/e(\"p\",{children:\"Ask them to submit a catchphrase, review, or something you can talk about on your show.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"How can you succeed as a podcaster?\"})}),/*#__PURE__*/e(\"p\",{children:\"To stand out you must either have a deeper knowledge base than your competition in your niche or a far deeper (and genuine) curiosity but preferably both.\u201D - Dov, Leadership and Loyalty\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"What advice would you give to other podcast producers?\"})}),/*#__PURE__*/e(\"p\",{children:\"You have to make great content from day one. Create consistent high-quality content and focus on making it good instead of worrying about growing it first.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"What makes a good podcast episode?\"})}),/*#__PURE__*/e(\"p\",{children:\"It has to hit these three qualities: Valuable: Your listeners need to gain something from the episode. Unique: Your podcast\u2019s point of view adds something new to the conversation, however slight. Your podcast needs to capture and sustain an audience\u2019s attention.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"What are the best ways to improve your podcast?\"})}),/*#__PURE__*/e(\"p\",{children:\"Instead of leaping on the latest digital marketing trend, focus on creating value through strong relationships and quality content.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"How can I keep listeners coming back?\"})}),/*#__PURE__*/e(\"p\",{children:\"Create An Email List. An email list is a great way to let people know about new episodes, ask them to subscribe, do a giveaway, and more.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need Help With Podcast Marketing for Your Brand?\"}),/*#__PURE__*/t(\"p\",{children:[\"If your brand looks for a successful Podcast Marketing Strategy on this potential medium, our team at Sphere Agency is here to help you create the right content that speaks to the right listeners. See our \",/*#__PURE__*/e(a,{href:{webPageId:\"l_IhiXLhk\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Content Marketing Services\"})}),\" and \",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Contact us today!\"})})]})]});export const richText2=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"From a summary by \",/*#__PURE__*/e(a,{href:\"https://www.invespcro.com/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"invesp\"})}),\" and \",/*#__PURE__*/e(a,{href:\"https://www.hubspot.com/marketing-statistics\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Hubspot\"})}),\", 41% of marketers globally confirm \",/*#__PURE__*/e(\"strong\",{children:\"inbound marketing\"}),\" produces measurable ROI, and 93.7% of marketers find\\xa0inbound Marketing\\xa0a practical approach in the digital era, although it might take more than a year to see a glimpse of success. Apparently, a factor for success in inbound marketing is not big spending, but the time you spend to do it right. Still, too little budget could make it harder to reach the goal.\"]}),/*#__PURE__*/e(\"p\",{children:\"This shows the importance of starting off right with inbound marketing to eventually reap the fruit in the long run. It does not require a large investment to get some return. The devil is in the detail for inbound marketing, and today we will guide you to the basics of inbound marketing.\"}),/*#__PURE__*/e(\"h2\",{children:\"What is Inbound Marketing?\"}),/*#__PURE__*/e(\"p\",{children:\"Inbound Marketing describes a form of marketing that attracts an audience and turns them into paying customers by creating valuable content and experiences tailored to them.\"}),/*#__PURE__*/e(\"img\",{alt:\"Inbound vs Outbound Marketing\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,OAFUnpbLXHBqV233yOWEq8pj4.jpeg?originalFilename=inbound-vs-outbound.jpeg\",src:\"https://framerusercontent.com/images/OAFUnpbLXHBqV233yOWEq8pj4.jpeg\",srcSet:\"https://framerusercontent.com/images/OAFUnpbLXHBqV233yOWEq8pj4.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/OAFUnpbLXHBqV233yOWEq8pj4.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"What sets Inbound & Outbound Marketing apart?\"}),/*#__PURE__*/e(\"p\",{children:\"Outbound Marketing is the polar opposite of Inbound Marketing. While outbound focuses on pushing out what the brand wants customers to see or get, inbound provides value that customers will want to come asking the brand for it. Outbound marketing can sometimes be distracting and disrupting other activities the customers are trying to do.\"}),/*#__PURE__*/e(\"p\",{children:\"When you put them for comparison, the differences seem a bit more obvious.\"}),/*#__PURE__*/e(\"h3\",{children:\"Inbound Marketing\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:'Also called \"Pull\" marketing, it aims to attract consumers by providing value to help fulfil their demands.'})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Creating content based on what they need.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"The audience gains from the content first, then gaining more from the brand's products and services.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Communicating mostly via owned media, such as the brand's website blog or Social Media accounts.\"})})]}),/*#__PURE__*/e(\"h3\",{children:\"Outbound Marketing\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:'Also called \"Push\" marketing, it is about pushing the brand message to make the audience know about its products and services.'})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Focuses on brand-related communication.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Chances are you can gain more customers that belong to other target groups.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Communicate via channels with a large follower base.\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Despite what we have seen so far, it is still not easy to point out which one is better. It all depends on the business objective to choose the right approach for your brand. Maybe doing both at the same time could be the correct answer for you.\"}),/*#__PURE__*/e(\"p\",{children:\"Let's say if your brand provides consumer products and needs to increase sales fast, Outbound marketing could bring you closer to your target.\"}),/*#__PURE__*/e(\"p\",{children:\"If you aim for prolonged profitability and understand that some marketing approach consumes more time, or your brand offers niche products and services, inbound marketing could prove beneficial in the long run.\"}),/*#__PURE__*/e(\"p\",{children:\"Combining the two could do you more good than harm, if you have enough budget, of course. You can promote the brand fast and to the face while creating value that will return sometime in the future.\"}),/*#__PURE__*/e(\"p\",{children:\"You can get a headstart by focusing on outbound marketing to drive more sales, sustaining the brand with some revenue. After a while, your inbound marketing will start to spring, and people begin to recognize your brand. Then you can decrease your outbound marketing budget and focus on inbound marketing, which requires less budget or none at all.\"}),/*#__PURE__*/e(\"img\",{alt:\"Inbound Marketing Framework\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,K6RmI0unXBgkG79uN9hsjz3qGJ4.jpeg?originalFilename=inbound-marketing-framework.jpeg\",src:\"https://framerusercontent.com/images/K6RmI0unXBgkG79uN9hsjz3qGJ4.jpeg\",srcSet:\"https://framerusercontent.com/images/K6RmI0unXBgkG79uN9hsjz3qGJ4.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/K6RmI0unXBgkG79uN9hsjz3qGJ4.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Lastest Framework from HubSpot\"}),/*#__PURE__*/t(\"p\",{children:[\"In 2018, HubSpot developed the framework, from Funnel to \",/*#__PURE__*/e(a,{href:\"https://www.hubspot.com/flywheel\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Flywheel\"})}),\". This new framework puts the customer at the centre\u2014marketers like us will workaround on the orbit, hence the name Flywheel.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Attract\"}),/*#__PURE__*/e(\"p\",{children:\"This is the step where you bring strangers in to know more about your brand. But the strangers you bring in should match your planned target audience.\"}),/*#__PURE__*/e(\"p\",{children:\"There are many tools to attract people, from writing engaging content on the website to promoting via social media platforms and continue to do retargeting to drive website traffic and convert.\"}),/*#__PURE__*/e(\"h3\",{children:\"Engage\"}),/*#__PURE__*/e(\"p\",{children:\"This is the step after people has visited your website until they convert. The next step is to turn visitors into leads and eventually close sales.\"}),/*#__PURE__*/e(\"p\",{children:\"E.g. by using forms, call to action, chatbot, or landing page. These tools are all made to increase the chances of turning visitors into leads while collecting information for marketing purposes, like email address, name, or telephone number.\"}),/*#__PURE__*/e(\"p\",{children:\"After successfully turning them into leads, you should use different techniques to collect bits and pieces of information to get to know your target and deliver the best for their interest. Email Marketing, Marketing Automation, Live chat, Bot chat, and CRM system could come in handy.\"}),/*#__PURE__*/e(\"p\",{children:\"This combines the Convert and Close steps from the former framework by Hubspot into one.\"}),/*#__PURE__*/e(\"h3\",{children:\"Delight\"}),/*#__PURE__*/e(\"p\",{children:\"After you have acquired leads, you will want to strike a positive impression to make them fall in love with your brand, spread the words and help promote your products and services. This will prove significant, as people tend to be better persuaded by friends and relatives than the brand.\"}),/*#__PURE__*/e(\"p\",{children:\"Maintaining a good relationship can be done by replying to them on social media posts, expressing gratitude, or personalise responses to make them feel special.\"}),/*#__PURE__*/e(\"p\",{children:\"Giving out surveys or questionnaires to survey satisfaction in products and services helps improve your brand to meet their needs best. Knowing what makes customers choose to buy our products and services to identify how to provide better.\"}),/*#__PURE__*/e(\"p\",{children:\"This means that you have to keep repeating the Delight step until the customer goes back into the Attract level and follows the wheel in a circle, allowing old customers to become new customers again.\"}),/*#__PURE__*/e(\"img\",{alt:\"Inbound Marketing\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,CSfnTtKq5D12ahE6PaicfIs3yOM.jpg?originalFilename=Digital-Marketing-Programming.jpg\",src:\"https://framerusercontent.com/images/CSfnTtKq5D12ahE6PaicfIs3yOM.jpg\",srcSet:\"https://framerusercontent.com/images/CSfnTtKq5D12ahE6PaicfIs3yOM.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/CSfnTtKq5D12ahE6PaicfIs3yOM.jpg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Pros & Cons\"}),/*#__PURE__*/e(\"h3\",{children:\"What's good about inbound marketing?\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"It is \",/*#__PURE__*/e(a,{href:\"http://www.protocol80.com/blog/inbound-marketing-pricing-cost-of-inbound-infographic\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"cost-efficient\"})}),\". And if done right, you will continue to gain visitors even when you don't increase the budget.\"]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"It attracts people with the same interest because the brand does not shove the product into people's faces. Instead, they come to it to get something, making it easier to close sales.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"The brand can build a solid fan base via the Delight steps, and eventually, they will become the brand's supporters who spread positive feedback and protecting it from bad words.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Having owned communication media can ready the brand for any change in the future.\"})})]}),/*#__PURE__*/e(\"h3\",{children:\"What's the drawback of inbound marketing?\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"The brand has to monitor every media constantly. For example, a website is essential to attract visitors, and running a website requires annual maintenance costs.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"It takes a long time to reach its potential, could be six months, one year, or more. But if you can endure that period, you can get free traffic from inbound marketing for a prolonged period.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"It requires quality content to rank on search engines. SEO marketing requires thorough research, staying up-to-date on the news and innovative techniques all the time. Some companies lack a dedicated SEO content team to continually write blogs on their website, making it a bit harder. But trust me, it would pay to hire one.\"})})]}),/*#__PURE__*/e(\"img\",{alt:\"Marketing Business Deals\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,LOQ7B1GcraEyswhB5f0Hc4QY2M.jpeg?originalFilename=business-deal.jpeg\",src:\"https://framerusercontent.com/images/LOQ7B1GcraEyswhB5f0Hc4QY2M.jpeg\",srcSet:\"https://framerusercontent.com/images/LOQ7B1GcraEyswhB5f0Hc4QY2M.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/LOQ7B1GcraEyswhB5f0Hc4QY2M.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Who Does It Suit Best?\"}),/*#__PURE__*/e(\"p\",{children:\"Inbound marketing can be the most useful for high involvement businesses whose customers need to take time to do some product research before making purchase decisions. On the contrary, low involvement businesses are a better fit for outbound marketing, as customers only need emotional persuasion for small purchases. That said, the 3 most suitable high involvement businesses for inbound marketing are:\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Business to Business (B2B)\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Problem solvers e.g. law firms, agency\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"High-value businesses\"})})]}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"What are types of inbound marketing?\"}),/*#__PURE__*/t(\"p\",{children:[\"There are many forms of \",/*#__PURE__*/e(a,{href:\"https://sproutsocial.com/insights/inbound-marketing/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"pull marketing\"})}),\" that can be used to create brand awareness and attract new businesses\u2014content marketing, blogs, events, search engine optimization (SEO), social media, and more\"]}),/*#__PURE__*/e(\"h3\",{children:\"What is the difference between inbound and content marketing?\"}),/*#__PURE__*/e(\"p\",{children:\"The main focus of inbound marketing is to encourage readers to perform an action such as inquire, buy a product, or complete a form. Content marketing focuses on creating and distributing content across multiple channels.\"}),/*#__PURE__*/e(\"h3\",{children:\"What are the five inbound principles?\"}),/*#__PURE__*/t(\"p\",{children:[\"There are \",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/pulse/5-principles-inbound-marketing-s-deon-stokes-mba\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"5 Principles of Inbound Marketing\"})}),\": standardize, contextualize, optimize, personalize, and empathize (S.C.O.P.E).\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is email marketing inbound or outbound?\"}),/*#__PURE__*/e(\"p\",{children:\"Depending on your business and customer base, the ideal ratio of inbound and outbound could be different. Email marketing should be primarily inbound and complemented by more traditional outbound efforts, according to the general principle.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is Facebook inbound or outbound marketing?\"}),/*#__PURE__*/e(\"p\",{children:\"Outbound marketing is the most common use of Facebook Ads, where advertisers reach out to customers in order to get their message out. Inbound marketing also works by allowing your customers to come to you and establish relationships through valuable content that's relevant to them.\"}),/*#__PURE__*/e(\"h3\",{children:\"What are examples of outbound marketing?\"}),/*#__PURE__*/t(\"p\",{children:[\"Examples of \",/*#__PURE__*/e(a,{href:\"https://www.ionos.com/digitalguide/online-marketing/online-sales/outbound-marketing/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"outbound marketing\"})}),\" include TV and radio ads, telemarketing, banner and display ads, billboards, newspaper and magazine ads, cold calling, pop-ups and pop-unders.\"]}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need help planning inbound marketing strategies for your brand?\"}),/*#__PURE__*/t(\"p\",{children:[\"Suppose your brand falls under the 3 high involvement industry and look for some helping hands to do inbound marketing. In that case, our team at Sphere Agency is here to help you create compelling content that will catch the audience's eyes and turn them into prospective customers. See our\\xa0\",/*#__PURE__*/e(a,{href:{webPageId:\"l_IhiXLhk\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Content Marketing Service\"})}),\"\\xa0and\\xa0\",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Contact us today!\"})})]})]});export const richText3=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Youtube is not only the most popular video-sharing platform where everyone wants to become a content creator, it\u2019s also the second-biggest search engine in the world. Every single day, over \",/*#__PURE__*/e(a,{href:\"https://sproutsocial.com/insights/youtube-stats/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"1 BILLION HOURS\"})}),\" of YouTube videos are watched by users worldwide. Brands that seek to gain more customers look to Youtube as a gold mine in this digital era. From short films and music videos to travel vlogs and animal bloopers, there are countless ways to promote your unique content to the relevant audience, and getting the Youtube size right is crucial.\"]}),/*#__PURE__*/e(\"p\",{children:\"The Youtube viewers are usually interested in the content in the first place, helping the brand rest assured that they do not come to watch their videos by accident.\"}),/*#__PURE__*/e(\"p\",{children:\"But aside from creating great videos, it\u2019s crucial to have high quality and relevant graphic elements and icons for your channel. If your channel looks unappealing or your videos have weird aspect ratios, it could affect the audience's trust and turn them away.\"}),/*#__PURE__*/t(\"p\",{children:[\"Size up your Youtube Channel on this huge video-sharing platform with our updated \",/*#__PURE__*/e(a,{href:\"https://support.google.com/youtube/answer/6375112\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Youtube size\"})}),\" guide to keep your elements the correct dimensions, from video resolution to banners and thumbnails.\"]}),/*#__PURE__*/e(\"h2\",{children:\"Graphic Elements on a Channel\"}),/*#__PURE__*/e(\"p\",{children:\"Each Youtube Channel consists of a banner, profile picture, and video thumbnails that you should pay as much attention to as the video itself. These graphic elements can attract the audience to check out your videos and eventually become your subscribers.\"}),/*#__PURE__*/e(\"h3\",{children:\"Channel cover\"}),/*#__PURE__*/e(\"p\",{children:\"The channel cover is somewhat more complex than it should be, as Youtube banners display on different devices in different sizes. But you could only use one banner for every device. That is why you need to plan ahead to cover everything you want to display in one design.\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Smart TV : 2560 x 1440 px\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Desktop : 2560 x 423 px\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Tablet : 1855 x 423 px\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Mobile : 1546 x 423 px\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Maximum file size : 6 MB\"})})]}),/*#__PURE__*/t(\"p\",{children:[\"As we can see there, the Smart TV requires a larger banner to display correctly. Still, we recommend focusing on mobile size, as these days most users (40.9%) watch Youtube Videos on \",/*#__PURE__*/e(a,{href:\"https://thesocialshepherd.com/blog/youtube-statistics\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"mobile devices\"})}),\".\"]}),/*#__PURE__*/e(\"p\",{children:\"We suggest designing the banner to cover all the essential detail into the 1235 x 338 pixels box. You can add minor details outside that box within the 2560 x 1440 pixels boundary to make it fit every display size instead.\"}),/*#__PURE__*/e(\"img\",{alt:\"Youtube Banner Size & Channel Picture\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,p55feTeMnSWS4j1ekyWFcUpek.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-01.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/p55feTeMnSWS4j1ekyWFcUpek.jpg\",srcSet:\"https://framerusercontent.com/images/p55feTeMnSWS4j1ekyWFcUpek.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/p55feTeMnSWS4j1ekyWFcUpek.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/p55feTeMnSWS4j1ekyWFcUpek.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h3\",{children:\"Profile picture\"}),/*#__PURE__*/e(\"p\",{children:\"Another crucial element to express your identity is the profile picture, as it shows up everywhere you appear on Youtube, unlike the banner which people have to come to your channel to see it. There is one single display size for profile pictures:\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"800 x 800 px \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Aspect ratio : 1:1\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Maximum file size : 2 MB\"})})]}),/*#__PURE__*/e(\"h3\",{children:\"Video Thumbnail\"}),/*#__PURE__*/e(\"p\",{children:\"A video thumbnail helps lure the viewers into watching your content, making it one of the elements you need to get right. Youtube recommends video thumbnail size at:\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Minimum : 1280 x 720 px\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Aspect ratio : 16:9\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Maximum file size : 2 MB\"})})]}),/*#__PURE__*/e(\"img\",{alt:\"Youtube Thumbnail Size\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,xm0RzSjFiTktGowGBEUQ7IhMrHU.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-02.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/xm0RzSjFiTktGowGBEUQ7IhMrHU.jpg\",srcSet:\"https://framerusercontent.com/images/xm0RzSjFiTktGowGBEUQ7IhMrHU.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/xm0RzSjFiTktGowGBEUQ7IhMrHU.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/xm0RzSjFiTktGowGBEUQ7IhMrHU.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h2\",{children:\"Youtube Video Size\"}),/*#__PURE__*/e(\"p\",{children:\"As the name suggests, the quintessential element of this video-sharing platform is the video itself. It is the heart and soul of your channel that requires utmost attention.\"}),/*#__PURE__*/e(\"p\",{children:\"Imagine if you click on a video to see its distorted dimensions or has fewer pixels than a 1970's home video; how irritated would you feel? So, get it right, please.\"}),/*#__PURE__*/e(\"h3\",{children:\"Horizontal Video Aspect Ratios\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"16:9\"})})}),/*#__PURE__*/e(\"p\",{children:\"Youtube's recommended video dimension that displays beautifully on current-gen devices. The recommended size is 1920 x 1080 pixels.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"4:3\"})})}),/*#__PURE__*/e(\"p\",{children:\"As the standard in the olden days, we can see this aspect ratio on most old videos due to recording limitations. It is not as widely used as the 16:9 ratio these days. The recommended size is 1440 x 1080 pixels.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"21:9\"})})}),/*#__PURE__*/e(\"p\",{children:\"One of today's movie production standards, the videos with this ratio will appear longer than usual. It is best for film-like aesthetics. But as not many devices are designed around this size, more space on the screen tends to go to waste. The recommended size is 2560 x 1080 px.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"1:1\"})})}),/*#__PURE__*/e(\"p\",{children:\"Aka. Square is the most basic aspect ratio for other social media platforms like Facebook or Instagram. It is best suited if you plan to reuse the video on these mentioned platforms. The recommended size is 1080 x 1080 pixels.\"}),/*#__PURE__*/e(\"img\",{alt:\"Horizontal Aspect Ratio\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,0gjuK92nAZkpyV9xLN78IGSPAs.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-03.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/0gjuK92nAZkpyV9xLN78IGSPAs.jpg\",srcSet:\"https://framerusercontent.com/images/0gjuK92nAZkpyV9xLN78IGSPAs.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/0gjuK92nAZkpyV9xLN78IGSPAs.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/0gjuK92nAZkpyV9xLN78IGSPAs.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h3\",{children:\"Vertical Video Aspect Ratios\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"9:16\"})})}),/*#__PURE__*/e(\"p\",{children:\"If you want to catch the smartphone user segment, this aspect ratio works best on mobile devices. But when displayed on the desktop, there will be two big rectangles on both sides to cover the rest. The recommended size is 1080 x 1920 pixels.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Extended Aspect Ratios\"})})}),/*#__PURE__*/e(\"p\",{children:\"Some mobile devices today have exceeded the 16:9 into the realm of 17.5:9, 18:9, or up to 21:9. You can customise your video sizes to suit each device the users watch your videos. An iPhone 12 has a 19.5:9 ratio, while Samsung Galaxy S21 has a 20:9, for instance. To turn it into a horizontal video, just flip the numbers, and you are good to go.\"}),/*#__PURE__*/e(\"img\",{alt:\"Vertical Aspect Ratio\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,dEUPa5HDSa9qY5S7lSiplj2qk28.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-04.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/dEUPa5HDSa9qY5S7lSiplj2qk28.jpg\",srcSet:\"https://framerusercontent.com/images/dEUPa5HDSa9qY5S7lSiplj2qk28.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/dEUPa5HDSa9qY5S7lSiplj2qk28.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/dEUPa5HDSa9qY5S7lSiplj2qk28.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h3\",{children:\"Youtube Video Size Guide\"}),/*#__PURE__*/e(\"p\",{children:\"These are Youtube's recommended video sizes, mainly at the 16:9 ratio. 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You have to convert into the progressive scan ending with \"p\" (1080p30) to upload on Youtube.'}),/*#__PURE__*/e(\"p\",{children:\"Anyhow, we recommend setting to progressive from the start to avoid the fuss.\"}),/*#__PURE__*/e(\"h3\",{children:\"Frame Rate\"}),/*#__PURE__*/e(\"p\",{children:\"Common frame rates include 24, 25, 30, 48, 50, 60 frames per second. Other frame rates such as 23.98, 29.97 and 59.94 are also acceptable.\"}),/*#__PURE__*/e(\"h3\",{children:\"Maximum length\"}),/*#__PURE__*/e(\"p\",{children:\"You can upload up to 12 hours-long videos on Youtube.\"}),/*#__PURE__*/e(\"h3\",{children:\"Maximum file size\"}),/*#__PURE__*/e(\"p\",{children:\"The uploaded file should not exceed 256 GB in size.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Youtube Community Post\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://support.google.com/youtube/answer/9409631?hl=en\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Youtube Community Post\"})}),\" is a feature for creators with more than 1,000 subscribers and 4,000 hours of view time per time. These Youtubers can interact with their followers with still images, GIF, and questions or polls. At the time, Community Post displayed on the feed where people browse for videos, increasing exposure to the audience than before.\"]}),/*#__PURE__*/e(\"h3\",{children:\"The Youtube Community Post Guideline:\"}),/*#__PURE__*/e(\"p\",{children:\"Aspect Ratio : 1:1 , Size : 1200 x 1200 pixels\"}),/*#__PURE__*/e(\"p\",{children:\"Size: Up to 16 MB.\"}),/*#__PURE__*/e(\"p\",{children:\"File types: JPG, PNG, GIF or WEBP.\"}),/*#__PURE__*/e(\"p\",{children:\"The square image fits best with mobile devices. The Youtube Community Post support aspect ratios between 2:5 and 5:2 but shows every image in a square and reveals the full picture after the user clicks on them.\"}),/*#__PURE__*/e(\"img\",{alt:\"Youtube Community Post Aspect Ratio Samples\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,zEiBRmVEh7GaOx32NfDk20tMY.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-06.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/zEiBRmVEh7GaOx32NfDk20tMY.jpg\",srcSet:\"https://framerusercontent.com/images/zEiBRmVEh7GaOx32NfDk20tMY.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/zEiBRmVEh7GaOx32NfDk20tMY.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/zEiBRmVEh7GaOx32NfDk20tMY.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h2\",{children:\"Youtube Shorts\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://blog.youtube/news-and-events/building-youtube-shorts/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Youtube Shorts\"})}),\" could potentially compete with the popularity of TikTok or Instagram Reels. They are short vertical videos around 60 seconds long, and people browse by scrolling up just like the other platforms.\"]}),/*#__PURE__*/e(\"p\",{children:\"This feature is made for creators to keep their followers about their days with short video content.\"}),/*#__PURE__*/e(\"p\",{children:\"This feature also has many utilities, such as filters, background music, or speed modifier. The length limit of 3 minutes makes it easy for creators to easily capture their phone, no need for huge equipment for a single video.\"}),/*#__PURE__*/e(\"p\",{children:\"The recommended video dimensions to upload on Youtube Shorts is 9:16 at 1080 x 1920 pixels.\"}),/*#__PURE__*/e(\"img\",{alt:\"Youtube Shorts\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,xY1KaZCygQn0jgdViC3sW1LNzs.jpg?originalFilename=20250218+-+Blog+-+Youtube+Size-07.jpg\",\"data-framer-height\":\"1125\",\"data-framer-width\":\"2000\",height:\"562\",src:\"https://framerusercontent.com/images/xY1KaZCygQn0jgdViC3sW1LNzs.jpg\",srcSet:\"https://framerusercontent.com/images/xY1KaZCygQn0jgdViC3sW1LNzs.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/xY1KaZCygQn0jgdViC3sW1LNzs.jpg?scale-down-to=1024 1024w,https://framerusercontent.com/images/xY1KaZCygQn0jgdViC3sW1LNzs.jpg 2000w\",style:{aspectRatio:\"2000 / 1125\"},width:\"1000\"}),/*#__PURE__*/e(\"h2\",{children:\"Other Exciting Features For Creators\"}),/*#__PURE__*/e(\"h3\",{children:\"Membership \"}),/*#__PURE__*/e(\"p\",{children:\"Membership is a way for YouTubers to gain revenue from their videos. This feature allows creators to set up a custom price paid subscription plan for their followers. The creator gets a 70% cut from Youtube.\"}),/*#__PURE__*/e(\"h3\",{children:\"Youtube Premium\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.youtube.com/premium\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Youtube Premium\"})}),\" subscribers will not see any ads on the platform. They also get access to other exciting features. It is still a controversial topic among creators as their source of income is mainly from ads. This Premium subscription takes things to the opposite.\"]}),/*#__PURE__*/e(\"p\",{children:\"Youtube has backup plans for that by giving a percentage from monthly subscription revenue times the view count on the videos.\"}),/*#__PURE__*/e(\"h3\",{children:\"RPM (Revenue Per Mille)\"}),/*#__PURE__*/e(\"p\",{children:\"RPM is a feature that helps creators take keep records of their revenue more securely. Before, creators used the CPM (Cost Per Mile), which calculates the income from ads impression and views from Youtube Premium before Youtube deduct its share.\"}),/*#__PURE__*/e(\"p\",{children:\"The RPM only shows the total income deducted cut from Youtube Premium, Membership, SuperChat, and Super Sticker.\"}),/*#__PURE__*/e(\"h3\",{children:\"Youtube Watermark\"}),/*#__PURE__*/e(\"p\",{children:\"Adding a video watermark can boost your subscriber count, as it allows viewers using YouTube on a computer to subscribe to your channel directly from the video.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"What is the best image size for YouTube?\"}),/*#__PURE__*/e(\"p\",{children:\"For best results, YouTube recommends using a 2560 x 1440 pixels image. The safe area is the central area of 1546 x 423 pixels.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is 720p enough for Youtube?\"}),/*#__PURE__*/e(\"p\",{children:\"720p is not HD enough for YouTube; Videos with 1080p and above are being marked as HD. YouTube supports up to 8k resolution.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is 30 fps okay for YouTube?\"}),/*#__PURE__*/e(\"p\",{children:\"When you produce a video for Youtube, it's best to stick between 24 and 30fps. This ensures that your videos look realistic and fit what people expect.\"}),/*#__PURE__*/e(\"h3\",{children:\"Why is 24 fps better than 30 fps?\"}),/*#__PURE__*/e(\"p\",{children:\"Basically, the reason for that more cinematic look is because 24fps produces more motion blur, which is considered the standard film look. 30fps, on the other hand, is more widely used for TV formats and gives a slightly more crisp, clean image. So, in comparison, neither one is better than the other.\"}),/*#__PURE__*/e(\"h3\",{children:\"Can you really tell the difference between 1080p and 4K?\"}),/*#__PURE__*/e(\"p\",{children:\"It is undeniable that a 4K screen is capable of displaying four times the number of pixels as a 1080p screen. From a distance, it is virtually impossible for someone to tell the difference in quality between a 1080p and 4K screen.\"}),/*#__PURE__*/e(\"h3\",{children:\"Why is 16:9 better?\"}),/*#__PURE__*/e(\"p\",{children:\"The 16:9 aspect ratio, also known as widescreen, is best for video since it's 78% wider than it is tall. This makes it easier to fit more in your frame horizontally while optimizing your video for modern screens.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Fed up With YouTube Size Headaches?\"}),/*#__PURE__*/t(\"p\",{children:[\"Don\u2019t want to go through all this sizing and placement yourself? Our team at Sphere Agency is here to help you manage your Youtube Channel with creative and compelling video content. See our \",/*#__PURE__*/e(a,{href:{webPageId:\"wLYnGD6Dk\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Social Media Marketing Services\"})}),\" and \",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Contact Us\"})}),\" today!\"]})]});export const richText4=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Some of you might hate it, but it is undeniable that \",/*#__PURE__*/e(a,{href:\"https://www.tiktok.com/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"TikTok\"})}),\" has become one of the \",/*#__PURE__*/e(a,{href:\"http://9to5mac.com/2021/08/10/tiktok-most-popular-social-app/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"most popular social media\"})}),\" platforms in many parts of the world, including Thailand. The application is somewhat seen as a creative arena where people compete to make the most exciting videos and exhibit their talent. Even more so for marketers who aim to make TikTok video Ads.\"]}),/*#__PURE__*/t(\"p\",{children:[\"In the case of Thailand, TikTok \",/*#__PURE__*/e(a,{href:\"https://www.bangkokpost.com/tech/1928660/how-tiktok-won-our-hearts\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"had gained its fame\"})}),\" in early March 2020 where the COVID-19 pandemic had just started to take form. The government issued social distancing measures, leaving many of us with more free time with nothing tangible to do. So they turned to this newly introduced social media as a form of escapism. \"]}),/*#__PURE__*/t(\"p\",{children:[\"A report by \",/*#__PURE__*/e(a,{href:\"https://www.slideshare.net/DataReportal/digital-2021-thailand-january-2021-v01?qid=0ccea3ad-88a3-4200-b446-04de57d55d64&v=&b=&from_search=3\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"We Are Social\"})}),\" shows that in January 2021, the most downloaded application was TikTok, with the number of active users even surpassing Facebook and Line in that period. Furthermore, there are numerous ways to make TikTok Ads, so you have opportunities to create one that fits perfectly with your objective. This is one reason why many brands see TikTok as a potential digital marketing and advertising platform these days.\"]}),/*#__PURE__*/e(\"h2\",{children:\"How did TikTok make its name in the Thai market?\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Because TikTok is full of challenges where the public can join in on the fun, and it's somewhat easy to go 'viral' on this platform. 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And only .JPG or .PNG images are compatible.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"Which age group is the majority on TikTok?\"}),/*#__PURE__*/t(\"p\",{children:[\"A common misconception about TikTok is that every user is a GenZ. In fact, the platform is made up of 59% of users from the Millenial, GenX, and even Baby Boomer generations. The number of \",/*#__PURE__*/e(a,{href:\"https://www.statista.com/statistics/1202979/number-of-monthly-active-tiktok-users/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"US adult TikTok users \"})}),\"has grown over the past 18 months, with more downloads within the first quarter of 2020 than any other app in the history of the app.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is TikTok a good advertising platform\"}),/*#__PURE__*/e(\"p\",{children:\"It is easy and inexpensive to create campaigns with TikTok.\\xa0Advertisers will have access to self-serving advertising features such as creative tools, flexible budgets,\\xa0performance targeting, and business accounts. They can potentially reach millions of users worldwide and create brand content that shows creativity and drives engagement. \\xa0\"}),/*#__PURE__*/e(\"h3\",{children:\"How do you make a TikTok go viral?\"}),/*#__PURE__*/e(\"p\",{children:\"Collaborating with TikTok influencer enables you to promote your brand via content that has the highest potential reach behind Facebook and Instagram. These influencers share their perspectives, recipes, families, dance moves and other aspects of their daily lives. The idea is to share experiences in the raw rather than using heavy editing, studio lighting, makeup, and camera work. This makes for more authentic and real content.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:\"How do you make an effective TikTok Ad?\"}),/*#__PURE__*/e(\"p\",{children:\"Make smart decisions about who you partner with and how you deliver your promotions because TikTok users know when they're being marketed to. 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TikTok has created a new wave of creativity among people of all ages by taking over traditional forms of social media.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need help with TikTok Ads for your brand?\"}),/*#__PURE__*/t(\"p\",{children:[\"If you are looking for help in advertising on TikTok, our team at Sphere Agency is here to help you create and plan your TikTok ads to help you achieve your objectives.\\xa0See our \",/*#__PURE__*/e(a,{href:{webPageId:\"wLYnGD6Dk\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"social media marketing\"})}),\" and \",/*#__PURE__*/e(a,{href:{webPageId:\"l_IhiXLhk\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"content marketing service\"})}),\". If you're hooked,\\xa0\",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"contact us now!\"})})]})]});export const richText5=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"LinkedIn is the world's most popular business and recruiting social media platform. \",/*#__PURE__*/e(a,{href:\"https://news.linkedin.com/about-us#Statistics\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn Statistics\"})}),\" stated that it currently has more than \",/*#__PURE__*/e(a,{href:\"https://news.linkedin.com/about-us#\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"1 billion app users over 200 countries\"})}),\" and regions worldwide. About more than 9,000 members apply for jobs every minute. In addition, a study by \",/*#__PURE__*/e(a,{href:\"https://napoleoncat.com/stats/linkedin-users-in-thailand/2024/12/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"NapoleonCat\"})}),\" indicates that although there are only 5.9 million Thai users, they tend to be higher quality, more white-collar workers than other platforms.\"]}),/*#__PURE__*/e(\"p\",{children:\"So, how can LinkedIn be of use for any of us? Read on, job seekers and fresh grads, because we are here to share techniques and tips for communicating effectively and finding your dream jobs on LinkedIn.\"}),/*#__PURE__*/e(\"img\",{alt:\"Homepage\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,2cFkd2Qn8AbqAS19lis4YC1xE0.jpeg?originalFilename=LinkedIn-Page.jpeg\",src:\"https://framerusercontent.com/images/2cFkd2Qn8AbqAS19lis4YC1xE0.jpeg\",srcSet:\"https://framerusercontent.com/images/2cFkd2Qn8AbqAS19lis4YC1xE0.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/2cFkd2Qn8AbqAS19lis4YC1xE0.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"What is LinkedIn?\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn is a social media platform that focuses on business use rather than personal entertainment. It looks more or less like Facebook with more suits and ties and job offers that serve the labour market more. You can create an account and enter some basic information for employers to see who you are and what positions you might fit. Aside from that, just like other social media, you can like posts, comment, and add people to your 'connections'.\"}),/*#__PURE__*/e(\"p\",{children:\"A great percentage of users are high-level. You could meet executives, managers or HR, giving you the opportunity to connect with them easily.\"}),/*#__PURE__*/e(\"img\",{alt:\"Features\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,oRzgbIU27iHSBVDwoTT8ls3qkg.jpeg?originalFilename=LinkedIn-Features.jpeg\",src:\"https://framerusercontent.com/images/oRzgbIU27iHSBVDwoTT8ls3qkg.jpeg\",srcSet:\"https://framerusercontent.com/images/oRzgbIU27iHSBVDwoTT8ls3qkg.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/oRzgbIU27iHSBVDwoTT8ls3qkg.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Features\"}),/*#__PURE__*/e(\"h3\",{children:\"Profile\"}),/*#__PURE__*/e(\"p\",{children:\"Your profile page displays your name, photo, location, work history, education, and other crucial information to show how great you are for the industry. A custom resume or CV can be created and displayed here so that companies HR can see them. And if you can grab their attention, recruiters might be calling you in for an interview.\"}),/*#__PURE__*/e(\"h3\",{children:\"Search bar\"}),/*#__PURE__*/e(\"p\",{children:\"The search bar lets you search for people, companies, posts, open jobs, educational institutions, events, and services. You can configure various settings to find what you need more quickly.\"}),/*#__PURE__*/e(\"h3\",{children:\"Home\"}),/*#__PURE__*/e(\"p\",{children:\"This is the home page where you will first encounter after logging in to the application. It shows posts from people you have on Connections or pages you have followed.\"}),/*#__PURE__*/e(\"h3\",{children:\"My Network\"}),/*#__PURE__*/e(\"p\",{children:\"You can find a list of people you've added to Connections on this page. There are also other options like Pages, people you're following, people you may know, and alumni of various institutions.\"}),/*#__PURE__*/e(\"h3\",{children:\"Jobs\"}),/*#__PURE__*/e(\"p\",{children:\"There are job postings every day, and LinkedIn will suggest jobs that fit your career information entered. You can specify the location and job description to find the ones that suit you best.\"}),/*#__PURE__*/e(\"h3\",{children:\"Messaging\"}),/*#__PURE__*/e(\"p\",{children:\"You can send private messages to other users in your Connections. You can also send file attachments, photos, and more.\"}),/*#__PURE__*/e(\"h3\",{children:\"Notifications\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn has a notification system that lets you know when you receive a message like other social media. It alerts you when you receive competence certification, invitations to events, jobs that might suit you, and more.\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/business/marketing/blog/linkedin-pages/new-features\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Other exciting features\"})}),\" include the Interest feature that allows you to keep track of specific interests on LinkedIn. Such as Featured Post, Pages, SlideShare groups for slideshows, and the Newsletter feature that updates the news and information from the company you are interested in.\"]}),/*#__PURE__*/e(\"h2\",{children:\"Pros & Cons\"}),/*#__PURE__*/e(\"h3\",{children:\"Pros\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"It helps you get into the internal network of interesting people where you can learn great deals from them.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It allows you to directly contact executive-level people or managers once you have them in your Connections.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"There may be exciting job postings that come right to you without searching for, and it increases your chances of getting a job more efficiently.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It can be used as an online resume. It can come in handy in situations where you can't put that information on paper. Recruits can read it all on LinkedIn instead.\"})})]}),/*#__PURE__*/e(\"h3\",{children:\"Cons\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Every time you look at other people's profiles, LinkedIn will notify the person they are being viewed and sometimes know who is viewing them.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Most of the jobs posted on LinkedIn are either English-language or international (which might be a plus for some).\"})})]}),/*#__PURE__*/e(\"h2\",{children:\"How does LinkedIn help me get a job?\"}),/*#__PURE__*/e(\"p\",{children:\"From what we said about the direct contact with high levels, you can potentially present yourself straight to the CEO if your experience and ability seem fit.\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn is a platform focusing on business and job-seeking. That is why many HR personnel from various companies come in here to look for talented prospects. From big enterprises to start-ups and SMEs, there are HR people from all parts of the industry.\"}),/*#__PURE__*/e(\"p\",{children:\"This shows that you do not always need to be flying job applications aggressively everywhere. You can upload a resume or CV to your profile, and if someone is interested in your talents, they will contact you personally.\"}),/*#__PURE__*/e(\"h2\",{children:\"Top 5 fastest-growing jobs in 2021\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn has released some impressive findings of the top 5 jobs the market is in demand in November 2025 as the whole business and employment trends have shifted since the Covid-19 pandemic. Please note that this is global data that we can use to analyze the holistic employment trends. Let's see what lines of work take the top spots.\"}),/*#__PURE__*/e(\"h3\",{children:\"1. Sales professionals\"}),/*#__PURE__*/e(\"p\",{children:\"The line of sales professionals is still essential to many companies in every industry even though there are some economy crisis and change happens\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Top Job Titles: Sales Consultant, Sales Operations Assistant, Inbound Sales Specialist, Strategic Advisor\"}),/*#__PURE__*/e(\"p\",{children:\"Skills: Customer Retention, Sales Process, Team Building\"}),/*#__PURE__*/e(\"h3\",{children:\"2. Software engineer\"}),/*#__PURE__*/e(\"p\",{children:\"In the Digital Era, Software engineers will take an important part in improving and developing software for most companies. This position can work both on-site and remotely, so it would fit great for people looking to work from home.\"}),/*#__PURE__*/e(\"p\",{children:\"Top Job Titles: Frontend Developer, Software Architect, Full stack Developer, Web Developer, Cloud Engineer\"}),/*#__PURE__*/e(\"p\",{children:\"Skills: Computer Science, Software Development, JavaScript Programming\"}),/*#__PURE__*/e(\"h3\",{children:\"3. Health care supporting staff\"}),/*#__PURE__*/e(\"p\",{children:\"The pandemics and environment crisis these days have made the world busy finding a way out, resulting in the exponentially spiked needs for doctors, nurses and other health professionals and end up Top 3 in this rank.\"}),/*#__PURE__*/e(\"p\",{children:\"Top Job Titles: Registered Nurse, Health Care Assistant, Pharmacy Technician, Dental Assistant, Home Health Aide\"}),/*#__PURE__*/e(\"p\",{children:\"Skills: Patient Education, Data Entry, Physician Relations\"}),/*#__PURE__*/e(\"h3\",{children:\"4. Retail salesperson\"}),/*#__PURE__*/e(\"p\",{children:\"Retail salesperson are an important part of retail businesses and their duty is to deal with customers when they consider their purchases. If you are happy with talking to customers, this position will fit you well.\"}),/*#__PURE__*/e(\"p\",{children:\"Top Job Titles: Cashier, Store managers, Account Executive, Marketing and advertising Specialist\"}),/*#__PURE__*/e(\"p\",{children:\"Skills: Product knowledge, Communication, Time management\"}),/*#__PURE__*/e(\"h3\",{children:\"5. Project manager\"}),/*#__PURE__*/e(\"p\",{children:\"Project managers are meticulous and goal-focused professionals who utilize innovation, creativity, and collaboration to lead impactful projects. They are responsible for guiding the project to successful completion.\"}),/*#__PURE__*/e(\"p\",{children:\"Top Job Titles: Project Coordinator, PMO Manager, Project Analyst, Chief Project Officer\"}),/*#__PURE__*/e(\"p\",{children:\"Skills: Risk management, Leadership, Negotiation\"}),/*#__PURE__*/e(\"img\",{alt:\"LinkedIn Learning\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,CgwLM0Fls8UqyAmOzl3BBMmINY.jpeg?originalFilename=LinkedIn-Learning.jpeg\",src:\"https://framerusercontent.com/images/CgwLM0Fls8UqyAmOzl3BBMmINY.jpeg\",srcSet:\"https://framerusercontent.com/images/CgwLM0Fls8UqyAmOzl3BBMmINY.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/CgwLM0Fls8UqyAmOzl3BBMmINY.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"LinkedIn Learning\"}),/*#__PURE__*/t(\"p\",{children:[\"LinkedIn has introduced series of courses for enhancing skills at work for a nominal fee. The good thing is it offers a 1-month trial period for you to try it out. There are many courses to study in many business fields with new classes released all the time. It keeps us learning new things all the time. You can check out\\xa0\",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/learning/me\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn Learning\"})}),\"\\xa0for courses to enhance your management skills, planning, programming skills, and more.\"]}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"What do I need to focus on first?\"}),/*#__PURE__*/e(\"p\",{children:\"Just get out there and be on the platform. It isn't a place where you can just do one thing to make it work, but you need to take a broader approach to it. You need to address more than just the process, your personal, company profile and platform in order for it to work for you.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is it worth paying for LinkedIn?\"}),/*#__PURE__*/e(\"p\",{children:\"You can pay for additional features if you reach the point where you have fully exploited the free functionality, or if you need some additional search criteria such as fortune, employee count, or average five profile views a day.\"}),/*#__PURE__*/e(\"h3\",{children:\"Should I put up a profile picture?\"}),/*#__PURE__*/t(\"p\",{children:[\"Yes. You are \",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/business/sales/blog/b2b-sales/picture-perfect--make-a-great-first-impression-with-your-linkedi\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"21 times more likely to be viewed\"})}),\" if you have a photograph on your profile, according to LinkedIn themselves. You are not the only one to think less of someone when you view their profile, as a survey shows that most people do not trust someone they cannot see.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is there a difference between editing my profile and public profile?\"}),/*#__PURE__*/t(\"p\",{children:[\"When people use the search feature to look for you, your public profile will show up as well as on other third party applications and platforms. This depends on your \",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/psettings/data-sharing\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"privacy settings\"})}),\". You have the option to turn on or off sections of your public profile.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is it safe to put my contact information online?\"}),/*#__PURE__*/e(\"p\",{children:\"Unless you have a criminal record, celebrity status or a job that requires a high level of security clearance, I would most likely say yes. Nowadays there are many ways for people to find out your address and phone number, including online directories.\"}),/*#__PURE__*/e(\"h3\",{children:\"How often should I update my LinkedIn profile?\"}),/*#__PURE__*/e(\"p\",{children:\"If your connections notice a sudden increase in activity, they can conclude that you are looking for a new opportunity. Check in every three months to make sure that your profile remains up to date even when you are not actively looking for work. Up to 50% of profiles are incomplete, so make sure yours is in the top half.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need help doing LinkedIn Marketing for your company?\"}),/*#__PURE__*/t(\"p\",{children:[\"If you want to create a page for your brand and market it on LinkedIn, our team at Sphere Agency will help you with LinkedIn marketing all the way through to help your brand achieve its objectives. Want to know how our\\xa0\",/*#__PURE__*/e(a,{href:{webPageId:\"sKFNKGsTA\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn Marketing services\"})}),\"\\xa0can add value to your brand?\\xa0\",/*#__PURE__*/e(a,{href:{webPageId:\"iUXMOaF4g\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Let's talk.\"})})]})]});export const richText6=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"LinkedIn is the world's most popular employment-oriented online service platform, mainly used for professional networking, and allows job seekers to post their CVs and employers to post jobs. With 1 billion members, LinkedIn is deemed the most trusted social network across \",/*#__PURE__*/e(a,{href:\"https://news.linkedin.com/about-us#\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"200 countries\"})}),\". About more than 9,000 members apply for jobs every minute. In addition, a study by \",/*#__PURE__*/e(a,{href:\"https://napoleoncat.com/stats/linkedin-users-in-thailand/2024/12/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"NapoleonCat\"})}),\" indicates that although there are only 5.9 million Thai users, they tend to be higher quality, more white-collar workers than other platforms.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Previously in our \",/*#__PURE__*/e(a,{href:\"linkedin/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn: Grow Your Career & Learn Skills For Job Seekers\"})}),\" article we covered everything LinkedIn has to offer, now it is time to start setting up your profile. Your profile page is your first impression on recruiters, so it's crucial to get it right. Here is our LinkedIn Image Size Guide to help you get it right across all services.\"]}),/*#__PURE__*/e(\"h2\",{children:\"Setting up Your LinkedIn Profile\"}),/*#__PURE__*/e(\"p\",{children:\"1. Register an account\"}),/*#__PURE__*/e(\"p\",{children:\"Before you can have an account, you must first sign up. Fill out information such as education, work history, abilities, and anything that will help you get the job.\"}),/*#__PURE__*/e(\"p\",{children:\"2. Upload your photo\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn is a professional network, so upload professional photos to help make your profile more credible.\"}),/*#__PURE__*/e(\"p\",{children:\"3. Write descriptions\"}),/*#__PURE__*/e(\"p\",{children:\"Write a description to make it easier to understand, from education, work, abilities, everything.\"}),/*#__PURE__*/e(\"ol\",{start:\"4\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Change your profile's URL\"})})}),/*#__PURE__*/e(\"p\",{children:\"Changing the URL also makes it easier for people to remember. You can do it by going to Settings and Privacy > Visibility > Edit Your Public Profile > Edit Your Custom URL. That's it. You'll be able to edit your URLs to make them easier to remember.\"}),/*#__PURE__*/e(\"ol\",{start:\"5\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Put yourself in different networks\"})})}),/*#__PURE__*/e(\"p\",{children:\"After we've finished setting up all sections, don't forget to put yourself in the presence of people to comment to attract more people to be interested in your profile.\"}),/*#__PURE__*/e(\"h3\",{children:\"LinkedIn Image Size for Personal and Company Profiles\"}),/*#__PURE__*/e(\"h3\",{children:\"Image size for personal profiles\"}),/*#__PURE__*/e(\"p\",{children:\"Profile picture size is used at a 1:1 aspect ratio. A minimum resolution of 268 x 268 pixels or 400 x 400 pixels which is recommended for sharper images. Don't forget to leave spaces on the sides because LinkedIn crops it in circles, and some details outside the circle might be lost.\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn supports image sizes up to 7680 x 4320 pixels and up to 8MB. You can upload larger images for future use.\"}),/*#__PURE__*/e(\"p\",{children:\"The profile cover photo is used at a 4:1 aspect ratio. It is recommended at 1584 x 396 pixels, but crops will vary from device to device. Make sure your photos display well on each device and that the file size is no more than 8MB.\"}),/*#__PURE__*/e(\"img\",{alt:\"Profile and banner photo size guide\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,ZUrMX8MSHmD1d3qnb8ecFOzoa7w.jpeg?originalFilename=LinkedIn-Profile.jpeg\",src:\"https://framerusercontent.com/images/ZUrMX8MSHmD1d3qnb8ecFOzoa7w.jpeg\",srcSet:\"https://framerusercontent.com/images/ZUrMX8MSHmD1d3qnb8ecFOzoa7w.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/ZUrMX8MSHmD1d3qnb8ecFOzoa7w.jpeg 920w\"}),/*#__PURE__*/e(\"h3\",{children:\"Image size for company pages\"}),/*#__PURE__*/e(\"p\",{children:\"In addition to personal profiles, LinkedIn also hosts company page profiles for organizations to create their own company profiles to communicate with others and post job hirings. You can also do marketing to attract B2B customers to buy or use your services. To make people turn their attention to our company, you should make the profile image attractive and make sure that the photos are of the correct size.\"}),/*#__PURE__*/e(\"p\",{children:\"The company logo is recommended to be 400 x 400 pixels, and it can be used as a square because it doesn't have a circular border like personal ones.\"}),/*#__PURE__*/e(\"p\",{children:\"The company cover photo's recommended size is 1128 x 191 pixels, which is longer than a personal profile.\"}),/*#__PURE__*/e(\"img\",{alt:\"Company page size guide\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,Am5qblcemALI0qY2FPGXqEX1Mw0.jpeg?originalFilename=LinkedIn-Company-Pages.jpeg\",src:\"https://framerusercontent.com/images/Am5qblcemALI0qY2FPGXqEX1Mw0.jpeg\",srcSet:\"https://framerusercontent.com/images/Am5qblcemALI0qY2FPGXqEX1Mw0.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/Am5qblcemALI0qY2FPGXqEX1Mw0.jpeg 920w\"}),/*#__PURE__*/e(\"h3\",{children:\"Image size for LinkedIn Life Tab\"}),/*#__PURE__*/e(\"p\",{children:\"The Life Tab is a section where companies can tell a story about life at the office, corporate culture, or reviews from employees in the organization.\"}),/*#__PURE__*/e(\"p\",{children:\"The main image's recommended size is 1128 x 376 pixels. It will be the top image of the Life page and will be visible only when you click on the Life tab.\"}),/*#__PURE__*/e(\"p\",{children:\"The recommended size for a custom module image is 502 x 282 pixels. The custom module is where you can insert video clips, images, or text posts.\"}),/*#__PURE__*/e(\"p\",{children:\"The company photo's recommended size is 900 x 600 pixels, but it can be uploaded as small as 264 x 176 pixels.\"}),/*#__PURE__*/e(\"img\",{alt:\"Life Tab\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,664zqhSXppoYEDclAK7R7ZMWig.jpeg?originalFilename=LinkedIn-Company-Pages-Life-Tab.jpeg\",src:\"https://framerusercontent.com/images/664zqhSXppoYEDclAK7R7ZMWig.jpeg\",srcSet:\"https://framerusercontent.com/images/664zqhSXppoYEDclAK7R7ZMWig.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/664zqhSXppoYEDclAK7R7ZMWig.jpeg 920w\"}),/*#__PURE__*/e(\"h3\",{children:\"Blog post link image sizes\"}),/*#__PURE__*/e(\"p\",{children:\"LinkedIn Special Posts are link-attached posts that allow us to choose which images to display on our links. The application recommends that the image's aspect ratio be 1.91:1 at 1200 x 627 pixels, and it is recommended that the width be at least 200 pixels.\"}),/*#__PURE__*/e(\"img\",{alt:\"Photo and video sizes\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,tArFsPqmr1hjD8gaC9p4JSTFS48.jpeg?originalFilename=LinkedIn-Sizes.jpeg\",src:\"https://framerusercontent.com/images/tArFsPqmr1hjD8gaC9p4JSTFS48.jpeg\",srcSet:\"https://framerusercontent.com/images/tArFsPqmr1hjD8gaC9p4JSTFS48.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/tArFsPqmr1hjD8gaC9p4JSTFS48.jpeg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"What do I need to focus on first?\"}),/*#__PURE__*/e(\"p\",{children:\"Just get out there and be on the platform. It isn't a place where you can just do one thing to make it work, but you need to take a broader approach to it. You need to address more than just the process, your personal, company profile and platform in order for it to work for you.\"}),/*#__PURE__*/e(\"h3\",{children:\"Is it worth paying for LinkedIn?\"}),/*#__PURE__*/e(\"p\",{children:\"You can pay for additional features if you reach the point where you have fully exploited the free functionality, or if you need some additional search criteria such as fortune, employee count, or average five profile views a day.\"}),/*#__PURE__*/e(\"h3\",{children:\"Should I put up a profile picture?\"}),/*#__PURE__*/t(\"p\",{children:[\"Yes. You are \",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/business/sales/blog/b2b-sales/picture-perfect--make-a-great-first-impression-with-your-linkedi\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"21 times more likely to be viewed\"})}),\" if you have a photograph on your profile, according to LinkedIn themselves. You are not the only one to think less of someone when you view their profile, as a survey shows that most people do not trust someone they cannot see.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is there a difference between editing my profile and public profile?\"}),/*#__PURE__*/t(\"p\",{children:[\"When people use the search feature to look for you, your public profile will show up as well as on other third party applications and platforms. This depends on your \",/*#__PURE__*/e(a,{href:\"https://www.linkedin.com/psettings/data-sharing\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"privacy settings\"})}),\". You have the option to turn on or off sections of your public profile.\"]}),/*#__PURE__*/e(\"h3\",{children:\"Is it safe to put my contact information online?\"}),/*#__PURE__*/e(\"p\",{children:\"Unless you have a criminal record, celebrity status or a job that requires a high level of security clearance, I would most likely say yes.\\xa0Nowadays there are many ways for people to find out your address and phone number, including online directories.\"}),/*#__PURE__*/e(\"h3\",{children:\"How often should I update my LinkedIn profile?\"}),/*#__PURE__*/e(\"p\",{children:\"If your connections notice a sudden increase in activity, they can conclude that you are looking for a new opportunity. Check in every three months to make sure that your profile remains up to date even when you are not actively looking for work. Up to 50% of profiles are incomplete, so make sure yours is in the top half.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Fed up With LinkedIn Image Size Headache Already?\"}),/*#__PURE__*/t(\"p\",{children:[\"If you run a business and plan to create a LinkedIn page, our team at Sphere Agency will help you with LinkedIn marketing all the way through to help your brand achieve its objectives. Want to know how our\\xa0\",/*#__PURE__*/e(a,{href:\"https://sphereagency.com/linkedin-marketing/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn Marketing services\"})}),\"\\xa0can add value to your brand?\\xa0\",/*#__PURE__*/e(a,{href:\"https://sphereagency.com/contact/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Let's talk.\"})})]})]});export const richText7=/*#__PURE__*/t(i.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Selling online has become a way to go for many SMEs these days. Even big companies now sell their goods through digital eCommerce or social platforms like Amazon, eBay, Alibaba, Facebook Shops etc. One such platform is \",/*#__PURE__*/e(a,{href:\"https://lazada.co.th/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Lazada\"})}),\".\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Lazada is the second most popular eCommerce platform in Thailand and has substantial holdings in the rest of Southeast Asia. They offer sellers a wide range of benefits, including free shipping, discounts, cashback incentives, and much more. However, becoming a seller on Lazada or LazMall requires dedication and commitment.\"}),/*#__PURE__*/e(\"p\",{children:\"So you might wonder, what's in it for you to sell on Lazada in 2023? Let's find out and see how to get started.\"}),/*#__PURE__*/e(\"img\",{alt:\"Lazada Thailand Homepage\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,7LoC0pCVMLrKC2vsd76D0WVfPHo.jpg?originalFilename=Lazada-HomepageEN.jpg\",src:\"https://framerusercontent.com/images/7LoC0pCVMLrKC2vsd76D0WVfPHo.jpg\",srcSet:\"https://framerusercontent.com/images/7LoC0pCVMLrKC2vsd76D0WVfPHo.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/7LoC0pCVMLrKC2vsd76D0WVfPHo.jpg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Let\u2019s Get To Know Lazada First\"}),/*#__PURE__*/e(\"p\",{children:\"Lazada, along with Rocket Internet, was founded by Maximilian Bittner. They initially raised funds From 2012 to 2013 with the help of prominent investors, such as JP Morgan being one of them.\"}),/*#__PURE__*/e(\"p\",{children:\"They launched their first Lazada Marketplace in Singapore in 2014. During the initial phase of the project, they suffered enormous amounts of losses. But eventually, this proved to be a great move.\"}),/*#__PURE__*/e(\"p\",{children:\"The cause for the loss is that people prefer shopping in brick and mortar stores at the time. Also, there weren't enough people who owned a credit or debit card. They did not find it easy to compete with companies like Amazon.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The year 2016 turned out to be a turning point for them. By the time, Alibaba decided to have a controlling interest and also backed them up financially. On top of that, they were allowed to use the intellectual property protection platform from Alibaba.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Now, they have over 155,000 sellers and 3,000 brands doing business across Southeast Asia and became the region's leading online eCommerce platform. It has 300 million products on its platform and is considered a marketplace leader in product variety.\"}),/*#__PURE__*/t(\"p\",{children:[\"With a strong presence in six countries, they connect this vast and diverse region through technology, logistics and payments capabilities. Lazada is expected to gain \",/*#__PURE__*/e(a,{href:\"https://www.bangkokpost.com/business/2536884/lazada-chief-sets-out-growth-plans-for-thailand\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"300 million customers by the year 2030\"})}),\".\"]}),/*#__PURE__*/e(\"h2\",{children:\"How big is the market for online shopping in Thailand?\"}),/*#__PURE__*/e(\"p\",{children:\"Thailand's e-commerce industry continues growing at a rapid pace. In 2017 alone, Thai consumers spent more than $2 billion online \u2013 almost twice as much as in 2016. This year, we expect that number will increase even further. In January 2022, there were 54.50 million internet users in Thailand. Of these, more than half are expected to shop online. So if you want to sell your products or services online, this is an exciting time to do so.\"}),/*#__PURE__*/e(\"p\",{children:\"In addition, many large companies have already started selling their goods through the Lazada app. These include household names such as Samsung, LG, Asus, Acer, HP, Dell, Lenovo, Toshiba, Fujifilm, Canon, Nikon, Olympus, Panasonic, Sony, Microsoft, Intel, AMD, Qualcomm, Garmin, Bose, Philips, Apple, Amazon, eBay, Rakuten, Alibaba Group, JD.com, Haier, TCL Communication, Xiaomi, Oppo, Vivo, OnePlus.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Read our \",/*#__PURE__*/e(a,{href:{pathVariables:{D_jPP4xsl:\"top-3-thailand-ecommerce-new-normal\"},unresolvedPathSlugs:{D_jPP4xsl:{collectionId:\"EtbeiU_Yd\",collectionItemId:\"FcPB93841\"}},webPageId:\"F2bEUAOSf\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Top Thailand eCommerce and Social Media Commerce\"})}),\" \",/*#__PURE__*/e(a,{href:{pathVariables:{D_jPP4xsl:\"top-3-thailand-ecommerce-new-normal\"},unresolvedPathSlugs:{D_jPP4xsl:{collectionId:\"EtbeiU_Yd\",collectionItemId:\"FcPB93841\"}},webPageId:\"F2bEUAOSf\"},motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Trends for the New Normal\"})}),\" for more ideas.\"]}),/*#__PURE__*/e(\"img\",{alt:\"Lazada Seller Center\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,3Re00LFFVlAxyKdlDigJwG9WF1A.jpg?originalFilename=Lazada-Seller-Center-EN.jpg\",src:\"https://framerusercontent.com/images/3Re00LFFVlAxyKdlDigJwG9WF1A.jpg\",srcSet:\"https://framerusercontent.com/images/3Re00LFFVlAxyKdlDigJwG9WF1A.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/3Re00LFFVlAxyKdlDigJwG9WF1A.jpg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"Their Business Offerings\"}),/*#__PURE__*/e(\"h3\",{children:\"Lazada Marketplace\"}),/*#__PURE__*/e(\"p\",{children:\"Launched in 2013, Lazada Marketplace connects retailers with millions of new customers. It offers a full suite of services to aid sellers, from customer care support to a vast distribution network and marketing analytics. Merchants sell a wide array of products across 18 categories, with health & beauty and fashion growing the fastest. As well as home & living, mother & baby, mobile devices and home appliances, among others. \\xa0\"}),/*#__PURE__*/e(\"h3\",{children:\"LazMall\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://pages.lazada.co.th/wow/i/th/LandingPage/lazmall\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LazMall\"})}),\" E-Marketplace is the biggest virtual mall in Southeast Asia and connects shoppers to over 18,000 brands. Launched in 2018, it provides consumers with the assurance of 100% product authenticity, guaranteed fast delivery, and a 15-days return policy. LazMall is the preferred platform for brands and sellers to engage and create a customised experience for their customers directly. \\xa0\"]}),/*#__PURE__*/e(\"h3\",{children:\"Cross-Border\"}),/*#__PURE__*/e(\"p\",{children:\"The mission of Cross-border is to bring the world to Southeast Asia and provide a gateway for Southeast Asian brands to reach international consumers. A wide assortment of products is offered through the Global Collection channel. Customer purchases can be delivered within seven days of placing an order, thanks to Alibaba\u2019s technology infrastructure and unrivalled logistics network.\"}),/*#__PURE__*/e(\"img\",{alt:\"Lazada University\",className:\"framer-image\",\"data-framer-asset\":\"data:framer/asset-reference,YWQyqXTuVpIPAbfKBsWfRiJeyw.jpg?originalFilename=Lazada-University-TH.jpg\",src:\"https://framerusercontent.com/images/YWQyqXTuVpIPAbfKBsWfRiJeyw.jpg\",srcSet:\"https://framerusercontent.com/images/YWQyqXTuVpIPAbfKBsWfRiJeyw.jpg?scale-down-to=512 512w,https://framerusercontent.com/images/YWQyqXTuVpIPAbfKBsWfRiJeyw.jpg 920w\"}),/*#__PURE__*/e(\"h2\",{children:\"What\u2019s the Benefit for Lazada Sellers?\"}),/*#__PURE__*/e(\"p\",{children:\"There are many reasons why people choose to become a seller. Here are some of them:\"}),/*#__PURE__*/e(\"p\",{children:\"1) You can reach out to millions of potential customers in just one click!\"}),/*#__PURE__*/t(\"p\",{children:[\"According to the\\xa0\",/*#__PURE__*/e(a,{href:\"https://www.slideshare.net/DataReportal/digital-2023-thailand-february-2023-v01\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"DIGITAL 2023: THAILAND report\"})}),\",\\xa0\",/*#__PURE__*/e(a,{href:\"https://www.hootsuite.com/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Hootsuite\"})}),\"\\xa0stated that 66.8% of Thai internet users aged 16 to 64 had purchased a product or service online. That's quite a significant number if you compare it to our current population.\"]}),/*#__PURE__*/e(\"p\",{children:\"2) Learn to sell with Lazada University\"}),/*#__PURE__*/t(\"p\",{children:[\"Newbies can use the training resources at \",/*#__PURE__*/e(a,{href:\"https://university.lazada.co.th/\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Lazada University\"})}),\" to become savvy sellers. There's also the Lazada Service Marketplace, where sellers can outsource online-selling services such as creating a professional store design or creating banners for campaigns or live streams.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"3) Sell anywhere with mobile app.\"}),/*#__PURE__*/t(\"p\",{children:[\"Digital nomad online shoppers are familiar with shopping on the go via mobile app. And to support their vision for mobile shopping, sellers can also sell products on the go. And apparently, the\",/*#__PURE__*/e(\"strong\",{children:\" \"}),/*#__PURE__*/e(a,{href:\"https://gsp.lazada.com/page/login?redirect_url=https%3A%2F%2Fgsp.lazada.com%2Fapi%2Fsec%2Fboard\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:/*#__PURE__*/e(\"strong\",{children:\"Lazada Seller Center\"})})}),/*#__PURE__*/e(\"strong\",{children:\" app\"}),\" is more user-friendly and convenient than its web counterpart.\"]}),/*#__PURE__*/e(\"p\",{children:\"You can push your product listings live just by using your phone. However, you will need a computer and a printer to print out the waybill during the processing of orders.\"}),/*#__PURE__*/e(\"p\",{children:\"As for the digital marketing of your products, the app lets you create vouchers and join promos straight from the app.\"}),/*#__PURE__*/e(\"p\",{children:\"4) Get paid faster & easier\"}),/*#__PURE__*/e(\"p\",{children:\"Sellers get paid within 24 hours after receiving payment. The money comes directly to your bank account without any fees charged by Lazada. They offer free international wire transfer services. They also provide instant cash back rewards when buyers make purchases.\"}),/*#__PURE__*/e(\"p\",{children:\"5) Easily manage inventory levels\"}),/*#__PURE__*/e(\"p\",{children:\"With Lazada Inventory Management System, you don't need to worry about stockouts anymore. It automatically updates inventory information every day based on real-time data provided by Lazada. With IMS, you can easily track sales performance, monitor customer feedback, and keep up with market trends.\"}),/*#__PURE__*/e(\"p\",{children:\"6) Save time and effort\"}),/*#__PURE__*/e(\"p\",{children:\"The Lazada application has been designed to help you save time and energy so you can focus on what matters most \u2013 growing your business. For example, there are no shipping charges, returns, refunds, or taxes involved. All transactions happen instantly once payments are received.\"}),/*#__PURE__*/e(\"p\",{children:\"7) Earn commission\"}),/*#__PURE__*/e(\"p\",{children:\"Earn 10%-20% commissions on all items sold on Lazada Marketplace and LazMall. Plus, earn an additional 5% bonus commission on each sale made under the referral program.\"}),/*#__PURE__*/e(\"p\",{children:\"You can refer friends who want to start selling on Lazada Marketplace. Once they complete their first purchase, you'll receive $10 worth of credit to spend on anything in Lazada and LazMall.\"}),/*#__PURE__*/e(\"p\",{children:\"8) No minimum order value\"}),/*#__PURE__*/e(\"p\",{children:\"There is no minimum order requirement. So whether you're starting off small or looking to expand your business, you won't be limited by this rule.\"}),/*#__PURE__*/e(\"p\",{children:\"9) Easy access to global markets\"}),/*#__PURE__*/e(\"p\",{children:\"Lazada offers over 1 million products across 200 countries and regions. You can reach millions of potential customers worldwide.\"}),/*#__PURE__*/e(\"p\",{children:\"10) Free listing fee\"}),/*#__PURE__*/e(\"p\",{children:\"No listing fee required! Just upload photos and descriptions of your products and list them at Lazada.com.\"}),/*#__PURE__*/e(\"p\",{children:\"11) Fast delivery\"}),/*#__PURE__*/e(\"p\",{children:\"Your goods will arrive fast even if it's shipped internationally. Your package will take between 3 - 7 days, depending on the destination country.\"}),/*#__PURE__*/e(\"p\",{children:\"12) Safe transaction\"}),/*#__PURE__*/e(\"p\",{children:\"All transactions are safe and secure. There are multiple layers of security measures that protect both buyer and seller accounts.\\xa0\"}),/*#__PURE__*/e(\"h2\",{children:\"How do I get started?\"}),/*#__PURE__*/e(\"p\",{children:\"If you want to start selling on Lazada, then stay tuned for our next article and we will show you exactly how it works. We will go through everything you need to know about setting up shop on Lazada Marketplace and LazMall. You'll gain all the knowledge you need to set up your own online store successfully. \"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Frequently Asked Questions\"}),/*#__PURE__*/e(\"h3\",{children:\"What is Lazada Seller Picks?\"}),/*#__PURE__*/e(\"p\",{children:\"Lazada Seller Picks is a free promotional feature that allows eligible sellers to enhance their potential best selling products on Seach Engine Result Pages (SERPs). Seller Picks improves visibility sales from search up to 60%, increases Page Views for SKUs boosted in Seller Picks, and adds visibility for your products due to better product ranking.\"}),/*#__PURE__*/e(\"h3\",{children:\"What does it cost to sell on Lazada?\"}),/*#__PURE__*/e(\"p\",{children:\"Becoming a marketplace seller is overall free, but you will need to keep in mind these 3 costs that will add up.\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Commission: depend on product category, 4-6% for LazMall\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Payment fee: 3.21%/4.21% depend on product category\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Shipping fee: depend on weight \",/*#__PURE__*/e(a,{href:\"https://sellercenter.lazada.co.th/seller/helpcenter/%E2%AD%90%E0%B8%84%E0%B9%88%E0%B8%B2%E0%B8%88%E0%B8%B1%E0%B8%94%E0%B8%AA%E0%B9%88%E0%B8%87%E0%B8%9B%E0%B8%B5-2566-14298.html\",motionChild:!0,nodeId:\"EtbeiU_Yd\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"learn more\"})})]})})]}),/*#__PURE__*/e(\"h3\",{children:\"What Types of Sellers Are on Lazada?\"}),/*#__PURE__*/e(\"p\",{children:\"There are 3 types of Seller options during the Seller Signup process.\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"LazMall Seller\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Local Seller\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"LazGlobal Seller\"})})]}),/*#__PURE__*/e(\"h3\",{children:\"Should I sell on Lazada Marketplace or LazMall?\"}),/*#__PURE__*/e(\"p\",{children:\"Lazada Marketplace is an open e-marketplace where any online merchant can sign up and start selling. While LazMall is reserved for brands that pass specific criteria. They will qualify for Lazada's extensive campaigns and gain access to promotional tools like LazMall Badge, Flagship Store and Lazada Seller Picks.\"}),/*#__PURE__*/e(\"h3\",{children:\"What is LazMart?\"}),/*#__PURE__*/e(\"p\",{children:'LazMart is a subset store inside LazMall where you can buy everyday items. The items from LazMart are directly shipped from a warehouse and managed by Lazada itself. You can type \"LazMart\" in the search bar to discover products from the store.'}),/*#__PURE__*/e(\"h3\",{children:\"What is e-Marketplace in general?\"}),/*#__PURE__*/e(\"p\",{children:\"E-Marketplace or Electronic Marketplace is a website or social media shopping platform that caters to many products and shops, similar to a physical flea market or department store. The service model of E-Marketplace is open to those who are interested in opening their shop. Sellers can sell the products via E-Marketplace. There are usually facilitations including payment, purchase of goods, delivery service, marketing, promotion, business planning, and a business promotion centre.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"h2\",{children:\"Need a helping hand in setting up shop on Lazada?\"}),/*#__PURE__*/t(\"p\",{children:[\"If you're planning to become a digital seller but still got no idea where to go and what to do, our team at Sphere Agency is here to hold your hands through all the process. No more worries from setting up an account, documentation, marketing through social media to finally selling your first item! 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