{
  "version": 3,
  "sources": ["ssg:https://framerusercontent.com/modules/oHWVDx4m8jZOpTH73JtE/nR0JFJqKBa7hXfIZDWWP/ewhHuyXZI-19.js"],
  "sourcesContent": ["import{jsx as e,jsxs as t}from\"react/jsx-runtime\";import{Link as o}from\"framer\";import{motion as n}from\"framer-motion\";import*as r from\"react\";export const richText=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"What's the magic ingredient to upping your studio game? Offering unique, valuable services? Absolutely! But you know what truly takes customer experience to the stars? Making those services affordable to MORE of your clients!\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"We get that, and it\u2019s why we introduced FlexiPay for your courses last year - a plan that allowed your customers to break down their payments. But guess what? We\u2019re now taking things up a notch! \"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"FlexiPay is now extended to Credit Packs too!\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1687\",src:\"https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png\",srcSet:\"https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png?scale-down-to=512 512w,https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png?scale-down-to=4096 4096w,https://framerusercontent.com/images/gZiGPuVUc1yeqVgerKuWuhKyRgI.png 4700w\",style:{aspectRatio:\"4700 / 3375\"},width:\"2350\"}),/*#__PURE__*/e(\"p\",{children:\"Getting Your Hands Full: FlexiPay makes your sought-after credit packs reachable to more folks which means more people now have a reason to purchase them.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Flexible Payment Schedules: Ever wished you could just choose when your customers pay you? With FlexiPay, your customers can now choose their pay-up slots - days, weeks, or months.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"How to set up:\"}),/*#__PURE__*/e(\"p\",{children:\"1. Switch on the payment plan option while you\u2019re setting up or tweaking a credit pack. \"}),/*#__PURE__*/e(\"p\",{children:\"2. Enter how much you want to charge for the credit pack.\"}),/*#__PURE__*/e(\"p\",{children:\"3. Select the payment intervals that suit you, and boom, you\u2019re all set!\"}),/*#__PURE__*/e(\"p\",{children:\"And there you have it! Brace yourself as you just prioritized affordability at your studio, without compromising your service portfolio. FlexiPay delivers the flexibility and convenience that your customers crave, making their rendezvous with your studio one-of-a-kind! Here's to creating an unrivalled experience for your clients!\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText1=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"My best friend Robin\u2019s great grandmother was in denial and shock (that\u2019s how she put it in one of her letters) \u2013 for she thought climbing the stairs of Tennessee State Capitol back in 1908 put her above and beyond other grannies her age. \"}),/*#__PURE__*/e(\"p\",{children:\"That was her \u2018flex\u2019 as we call it today. But that day, on the 1st of October 1908 Henry Ford\u2019s automobile company had two plans. One was to create history and the other was to stab Robin\u2019s great grandmother\u2019s flex to the ground.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/b9XXPs5cIaPhsSUUHndu4Lfpe0.jpeg\",srcSet:\"https://framerusercontent.com/images/b9XXPs5cIaPhsSUUHndu4Lfpe0.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/b9XXPs5cIaPhsSUUHndu4Lfpe0.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/b9XXPs5cIaPhsSUUHndu4Lfpe0.jpeg 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"The Model-T was the first-ever automobile that was mass-produced for the everyday American. It was made possible by Henry Ford\u2019s vision and the toil of thousands of engineers and shop-floor workers. They demonstrated Model-T\u2019s prowess by having it climb the stairs of Tennessee State Capitol and reach the top of Pikes Peak.\"}),/*#__PURE__*/e(\"p\",{children:\"This was only possible because of engineering-led automation.\"}),/*#__PURE__*/e(\"p\",{children:\"And almost 116 years later, engineers and designers at Kenko decided to shake up Robin\u2019s great grandmother\u2019s vintage soul once again \u2013 by creating the most powerful marketing automations for fitness studios like yours.\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"216\",src:\"https://framerusercontent.com/images/oeS1tGwTEUtPa3mAHJM0jGzxqnw.gif\",srcSet:\"https://framerusercontent.com/images/oeS1tGwTEUtPa3mAHJM0jGzxqnw.gif?scale-down-to=512 512w,https://framerusercontent.com/images/oeS1tGwTEUtPa3mAHJM0jGzxqnw.gif 768w\",style:{aspectRatio:\"768 / 432\"},width:\"384\"}),/*#__PURE__*/e(\"h2\",{children:\"Introducing, \u201CJourneys\u201D\"}),/*#__PURE__*/e(\"p\",{children:\"Journeys will make your marketing effortless. Traditional tools and manual efforts are both fossils now \u2013 old, buried and looked down upon \u2013 quite literally. \"}),/*#__PURE__*/e(\"p\",{children:\"With Journeys you can now visualize and optimize your marketing campaigns. \u201CIt\u2019s intuitive and user-friendly\u201D \u2013 we\u2019re highlighting this because our Head Of Engineering wouldn\u2019t stop raving about it.\"}),/*#__PURE__*/e(\"p\",{children:\"Journeys is a powerful new feature that allows you to create automated email sequences and workflows through a simple drag-and-drop interface. \"}),/*#__PURE__*/e(\"p\",{children:\"This tool gives you a clear, visual representation of your entire marketing strategy from welcoming new clients to nurturing long-term relationships.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h3\",{children:\"What makes it brilliant?\"}),/*#__PURE__*/e(\"ol\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Works the way you imagine it:\"}),/*#__PURE__*/e(\"br\",{}),\"With the drag-and-drop interface, building your email workflows is easy. Connect different actions, conditions and events to create a seamless client journey. Visualize every step and make adjustments to ensure your communications are always on point.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"Megan\u2019s yoga tribe automated review collection and started ranking top on Google with a 3-step implementation. {Image of the journey}\"]})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"ol\",{start:\"2\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Talks to your customers like a human:\"}),/*#__PURE__*/e(\"br\",{}),\"Create highly personalized experiences for your clients. Whether you're welcoming new members, promoting special classes, or re-engaging inactive clients \u2013 Journeys allows you to tailor every interaction based on individual behaviors and preferences.\"]})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"ol\",{start:\"3\",children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Gets things done:\"}),/*#__PURE__*/e(\"br\",{}),\"Automate your email sequences with precision using advanced triggers and conditions. Set up workflows based on client actions such as class bookings, membership renewals, or specific engagement triggers. Ensure your messages are timely, relevant, and impactful.\"]})})}),/*#__PURE__*/e(\"p\",{children:\"Journeys prove that it can happen without you spending time or your money\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1687\",src:\"https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png\",srcSet:\"https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png?scale-down-to=512 512w,https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png?scale-down-to=4096 4096w,https://framerusercontent.com/images/0PsGh7jiAmem8I6V98C4OHBqggA.png 4700w\",style:{aspectRatio:\"4700 / 3375\"},width:\"2350\"}),/*#__PURE__*/e(\"p\",{children:\"Create Your Workflow: Use the drag-and-drop editor to start building your automation. Add triggers, actions, and conditions to map out your email sequences.Launch and Optimize: Make adjustments as needed to maximize engagement and conversions.\"})]});export const richText2=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Hey there, Have you ever wondered how you can make your regulars stick like glue to the classes at your studio? \"}),/*#__PURE__*/e(\"p\",{children:\"How about if they could automatically book their favorite class for weeks or even months ahead? \"}),/*#__PURE__*/e(\"p\",{children:\"Well, sit tight, because that's what we are introducing today! No more separate booking every time \u2013 we're saying \u2018see ya\u2019 to that inconvenience. \"}),/*#__PURE__*/e(\"h2\",{children:\"Recurring Bookings with Kenko!\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1282\",src:\"https://framerusercontent.com/images/59hpDnBpcXIqxSCcqeIgpdD97OM.png\",srcSet:\"https://framerusercontent.com/images/59hpDnBpcXIqxSCcqeIgpdD97OM.png?scale-down-to=512 512w,https://framerusercontent.com/images/59hpDnBpcXIqxSCcqeIgpdD97OM.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/59hpDnBpcXIqxSCcqeIgpdD97OM.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/59hpDnBpcXIqxSCcqeIgpdD97OM.png 3572w\",style:{aspectRatio:\"3572 / 2565\"},width:\"1786\"}),/*#__PURE__*/e(\"p\",{children:\"So, what\u2019s the big deal with Recurring Bookings? It's a super-awesome feature that allows you to pre-schedule your clients for their best-loved classes on an ongoing basis. \"}),/*#__PURE__*/e(\"p\",{children:\"This not only saves heaps of your time but also keeps your clients from repetitive booking chores. Win-win, right? \"}),/*#__PURE__*/e(\"p\",{children:\"What\u2019s in it for you and your clients? \"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"1. Long-term engagement: \"}),/*#__PURE__*/e(\"br\",{}),\"With long-term bookings, your clients are more likely to commit and stick around. \"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"2. Flexible payment options: \"}),/*#__PURE__*/e(\"br\",{}),\"You get to decide when your clients pay - before the start of the class or once they arrive. Your studio, your rules! \"]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"3. Simple reminders: \"}),/*#__PURE__*/e(\"br\",{}),\"Show your customers you care about them and their time. Automated notifications will keep them in the loop about the classes they're booked for.Sounds good? \"]}),/*#__PURE__*/e(\"h2\",{children:\"Here's how you can set it up in your CRM:\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1282\",src:\"https://framerusercontent.com/images/imHygb5I5aJ44vu1V5bkjzwzTk.png\",srcSet:\"https://framerusercontent.com/images/imHygb5I5aJ44vu1V5bkjzwzTk.png?scale-down-to=512 512w,https://framerusercontent.com/images/imHygb5I5aJ44vu1V5bkjzwzTk.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/imHygb5I5aJ44vu1V5bkjzwzTk.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/imHygb5I5aJ44vu1V5bkjzwzTk.png 3572w\",style:{aspectRatio:\"3572 / 2565\"},width:\"1786\"}),/*#__PURE__*/e(\"p\",{children:\"1. Head to the calendar and tap on the class you want to make recurring.\"}),/*#__PURE__*/e(\"p\",{children:\"2. Book a loyal customer and go for the recurring class option.\"}),/*#__PURE__*/e(\"p\",{children:\"3. Specify the class days and choose the end date or the total number of classes.\"}),/*#__PURE__*/e(\"p\",{children:\"With these points in mind, you're well on your way towards crafting a hassle-free, engaging, and rewarding customer experience. And remember, we\u2019re here to make managing your studio a breeze and your customer's journey delightful. Happy booking Naj\"})]});export const richText3=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"h3\",{children:\"My potential girlfriend and I booked a relaxing couple\u2019s yoga session together. (A man can dream.)\"}),/*#__PURE__*/e(\"p\",{children:\"It took her just 26 seconds to search \u201CCouple\u2019s yoga near me\u201D and check reviews. Then, only 11 more seconds to book an appointment. I couldn\u2019t help but wonder if she was eager to spend time with me or if the booking process was just incredibly convenient.\"}),/*#__PURE__*/e(\"p\",{children:\"The latter, of course.\"}),/*#__PURE__*/e(\"p\",{children:\"Your customers would do the same.\"}),/*#__PURE__*/e(\"p\",{children:\"Because 97% of customers look for a service by searching \u201CYoga Studio near me\u201D on Google, your studio\u2019s online presence is crucial. Imagine converting this local search traffic into actual clients seamlessly. That\u2019s where Reserve with Google comes in.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"What is Reserve with Google?\"})}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"2088\",src:\"https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png\",srcSet:\"https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png?scale-down-to=512 512w,https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png?scale-down-to=4096 4096w,https://framerusercontent.com/images/HAAXJLMrZfWLHfp0ZyZoyfZs2Gg.png 6267w\",style:{aspectRatio:\"6267 / 4177\"},width:\"3133\"}),/*#__PURE__*/e(\"p\",{children:\"Reserve with Google is the quickest way to convert local search traffic into actual clients. It integrates with Google search and maps, allowing potential customers to book your services directly from their search results. Unlike traditional GMB profiles, Reserve with Google leverages Google-partnered studio software, such as Kenko, to provide a seamless booking experience.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"\u201CVideo thumbnail with YT link\u201D\"})}),/*#__PURE__*/e(\"p\",{children:\"By activating Reserve with Google, our studios have seen:\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Increased Studio Discoverability:\"}),\"some text\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Enhance your studio\u2019s visibility on Google search and maps.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Showcase all the services your studio offers..\"})})]})]}),/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"A 46% Boost in Bookings:\"}),\"some text\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Make it easy for potential clients to book directly from Google search.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Convert incoming traffic into ACTUAL clients organically.\"})})]})]}),/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Enhance Location-Based Appointments:\"}),\"some text\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Drive more appointments from local search traffic.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Focus on attracting customers who are already nearby and ready to book.\"})})]})]})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Are You Still Paying Hidden Commissions to Marketplaces for Bookings?\"})}),/*#__PURE__*/e(\"p\",{children:\"Many studios pay hidden commissions to marketplaces for bookings, which eat into the profits. When will YOU stop paying platforms like ClassPass, which charge a percentage fee on every booking?\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"\\xa0\u201CReserve with Google is free!\u201D\\xa0\"})}),/*#__PURE__*/e(\"p\",{children:\"RWG integrates directly with Google Search and Maps, making it easier for potential clients to find and book services without leaving Google. \"}),/*#__PURE__*/e(\"p\",{children:\"No commissions involved; you just leverage the familiarity and trust of Google as a search platform, and it works! Studios have experienced a 46% increase in bookings with RWG.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"How to Get Started with Reserve with Google:\"})}),/*#__PURE__*/e(\"p\",{children:\"Kenko seamlessly integrates with Reserve with Google, ensuring all your services, classes, and schedules are automatically synced. This makes the setup process straightforward and efficient.\"}),/*#__PURE__*/e(\"p\",{children:\"(PS. You\u2019ll need a well set up Google Business Profile before you begin)\"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"576\",src:\"https://framerusercontent.com/images/M1HujmrnRq2QyLHeSHi2W5uF1AE.png\",srcSet:\"https://framerusercontent.com/images/M1HujmrnRq2QyLHeSHi2W5uF1AE.png?scale-down-to=512 512w,https://framerusercontent.com/images/M1HujmrnRq2QyLHeSHi2W5uF1AE.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/M1HujmrnRq2QyLHeSHi2W5uF1AE.png 1999w\",style:{aspectRatio:\"1999 / 1153\"},width:\"999\"}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Head to Your Kenko CRM:\"}),\"some text\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Navigate to the Marketing section.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Select Reserve with Google.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})})]})]}),/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"Click Get Started and Search for Your Address:\"})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Search for your business on maps\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Click Continue\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})})]})]}),/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",children:[/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Sync All Classes, Appointments & Courses:\"}),\"some text\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Make sure all your services and classes are updated and synced\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"The services schedule is then synced with your Google Business Profile and is ready for booking.\"})})]})]})]}),/*#__PURE__*/e(\"p\",{children:\"Once you complete these steps, it\u2019ll take about two days for Reserve with Google to be enabled for your studio. In the meantime, brace yourself for the avalanche of bookings coming your way.\"}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"strong\",{children:\"Perks\"}),\":\\xa0\",/*#__PURE__*/e(\"br\",{}),\"Kenko offers clear analytics for monitoring your business performance post RWG integration.\"]}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"347\",src:\"https://framerusercontent.com/images/Sl2dBsJbnPokNP7Qh7VP3ToA1Q.png\",srcSet:\"https://framerusercontent.com/images/Sl2dBsJbnPokNP7Qh7VP3ToA1Q.png?scale-down-to=512 512w,https://framerusercontent.com/images/Sl2dBsJbnPokNP7Qh7VP3ToA1Q.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/Sl2dBsJbnPokNP7Qh7VP3ToA1Q.png 1600w\",style:{aspectRatio:\"1600 / 695\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Reserve with Google integration is a game-changer for your yoga studio.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"Start converting local search traffic into actual clients today\"}),\".\"]}),/*#__PURE__*/t(\"p\",{children:[\"Checkout how RWG works: \",/*#__PURE__*/e(o,{href:\"https://www.canva.com/design/DAGK_xGiN-E/HmTDrZRB6MhvnUofsZkVpQ/view?utm_content=DAGK_xGiN-E&utm_campaign=designshare&utm_medium=link&utm_source=editor\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:/*#__PURE__*/e(\"strong\",{children:\"Click here.\"})})})]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText4=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Hello there,\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"Running a team effectively is all about managing individuals as per their specific roles. \",/*#__PURE__*/e(\"br\",{}),\"Wouldn't it be great if you can easily manage their access to the CRM including the calendar, settings, reports, payroll, etc, based on their roles? 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With this new feature, you can choose who gets the power to see the events of all instructors within the app. Cool, right?\"]}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/ehkn64af6IKcB8UmhDbPZFEqbw.png\",srcSet:\"https://framerusercontent.com/images/ehkn64af6IKcB8UmhDbPZFEqbw.png?scale-down-to=512 512w,https://framerusercontent.com/images/ehkn64af6IKcB8UmhDbPZFEqbw.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/ehkn64af6IKcB8UmhDbPZFEqbw.png 1504w\",style:{aspectRatio:\"1504 / 1080\"},width:\"752\"}),/*#__PURE__*/e(\"h2\",{children:\"How to Toggle\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Navigate to 'settings' in your CRM and select 'Roles & Privileges'. \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Add or edit the role\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Toggle as you like\"})})]}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/XdeXk3lcwYSF4VVZCbUJV4TdWo.png\",srcSet:\"https://framerusercontent.com/images/XdeXk3lcwYSF4VVZCbUJV4TdWo.png?scale-down-to=512 512w,https://framerusercontent.com/images/XdeXk3lcwYSF4VVZCbUJV4TdWo.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/XdeXk3lcwYSF4VVZCbUJV4TdWo.png 1504w\",style:{aspectRatio:\"1504 / 1080\"},width:\"752\"}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(\"br\",{}),\"So, why wait? Make the most of our new feature now and watch your team members step up their game!\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"Remember, a well-coordinated team is the backbone of any successful business. 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Whether you were wondering about this yesterday, today, or right now is the best time to start.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"What's more, with Kenko, offering gift cards to your customers is a walk in the park.\"]}),/*#__PURE__*/e(\"h2\",{children:\"How's that?\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"742\",src:\"https://framerusercontent.com/images/ub8Pu6E71pEJ0MGaT72gtqBg.png\",srcSet:\"https://framerusercontent.com/images/ub8Pu6E71pEJ0MGaT72gtqBg.png?scale-down-to=512 512w,https://framerusercontent.com/images/ub8Pu6E71pEJ0MGaT72gtqBg.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/ub8Pu6E71pEJ0MGaT72gtqBg.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/ub8Pu6E71pEJ0MGaT72gtqBg.png 2068w\",style:{aspectRatio:\"2068 / 1485\"},width:\"1034\"}),/*#__PURE__*/e(\"p\",{children:\"1. Name your gift card and set its purchase value.\"}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(\"br\",{}),\"2.Decide if it's a Single or Multi-use gift card.\"]}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"Voila! You're all sorted out and ready to extend the joy of gift cards to your customers.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"There's a kicker. Your customers get to choose when the gift card should be delivered.\"]}),/*#__PURE__*/t(\"p\",{children:[\"Moreover, if your studio features physical gift cards, just select that option during purchase and add in the gift card number. It'll be conveniently attached to the same email.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"That's all there is to it, folks! Start extending the magic of gift cards to your customers with Kenko today and open a world of possibilities for your business. It doesn't get any more convenient than this.\"]})]});export const richText6=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Hi there, Guess what, we've got an update that'll make your day a lot more exciting. \"}),/*#__PURE__*/e(\"p\",{children:\"Based on a recent real-time experience, our Product Head realized the importance of never letting down our clients and so, we acted upon it.\"}),/*#__PURE__*/t(\"h2\",{children:[\"We are now introducing Facility Check-ins for our Kiosk app!\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1215\",src:\"https://framerusercontent.com/images/zz9zjs7oLkhNbLoQ6jWDyf9nM18.png\",srcSet:\"https://framerusercontent.com/images/zz9zjs7oLkhNbLoQ6jWDyf9nM18.png?scale-down-to=512 512w,https://framerusercontent.com/images/zz9zjs7oLkhNbLoQ6jWDyf9nM18.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/zz9zjs7oLkhNbLoQ6jWDyf9nM18.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/zz9zjs7oLkhNbLoQ6jWDyf9nM18.png 3384w\",style:{aspectRatio:\"3384 / 2430\"},width:\"1692\"}),/*#__PURE__*/e(\"p\",{children:\"Earlier while you could always set up your facility and its availability, This makes it super easy for your clients to access your desired training facility with the Kiosk app.\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"But who could gain this access? \"})}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1215\",src:\"https://framerusercontent.com/images/pedcnBGm9AT9IjZ3kd9penQJVBo.png\",srcSet:\"https://framerusercontent.com/images/pedcnBGm9AT9IjZ3kd9penQJVBo.png?scale-down-to=512 512w,https://framerusercontent.com/images/pedcnBGm9AT9IjZ3kd9penQJVBo.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/pedcnBGm9AT9IjZ3kd9penQJVBo.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/pedcnBGm9AT9IjZ3kd9penQJVBo.png 3384w\",style:{aspectRatio:\"3384 / 2430\"},width:\"1692\"}),/*#__PURE__*/t(\"p\",{children:[\"Well, it's simple. Access will be according to the type of memberships purchased by your client. \",/*#__PURE__*/e(\"br\",{}),\"You just have to go to your CRM > Setup > Facility and edit the one you need. While editing, you'll notice a new section, called Access Permissions. \",/*#__PURE__*/e(\"br\",{}),\"Here, you can select the access memberships in accordance with the specific facility. Plus, you can also add a fancy picture of the facility to make it look uber-cool in the app. We totally recommend you do that! \"]}),/*#__PURE__*/e(\"p\",{children:\"Remember, the best time to set up this feature for your studio was at its launch, but hey, the second-best time is, without a doubt, now!\"}),/*#__PURE__*/e(\"p\",{children:\"Not just this, folks, we also have something more. \"}),/*#__PURE__*/e(\"h2\",{children:\"We've remodelled the customer check-in table. \"}),/*#__PURE__*/e(\"img\",{alt:\"__wf_reserved_inherit\",className:\"framer-image\",height:\"1215\",src:\"https://framerusercontent.com/images/jKcDlNTYyolJ9IS3PN4aOqY4.png\",srcSet:\"https://framerusercontent.com/images/jKcDlNTYyolJ9IS3PN4aOqY4.png?scale-down-to=512 512w,https://framerusercontent.com/images/jKcDlNTYyolJ9IS3PN4aOqY4.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/jKcDlNTYyolJ9IS3PN4aOqY4.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/jKcDlNTYyolJ9IS3PN4aOqY4.png 3384w\",style:{aspectRatio:\"3384 / 2430\"},width:\"1692\"}),/*#__PURE__*/e(\"p\",{children:\"All customers checking into your facilities, who checked them in, and their way of checking in, among other details, are now gathered together neatly in one place.\"}),/*#__PURE__*/e(\"p\",{children:\"Keep track of your customers by going to the CRM > Home > Customer Check-In. \"}),/*#__PURE__*/e(\"h2\",{children:\"What's the difference, you ask? \"}),/*#__PURE__*/e(\"p\",{children:\"Manual work of taking attendance is replaced with automated check-ins, and your customer experience is bound to be way superior with this advancement. \"}),/*#__PURE__*/e(\"p\",{children:\"So, go ahead and set up the Kiosk for your studio now, if you haven't yet.That's all we have for this update. Catch you later with more exciting news and enhancements, till then, keep moving and stay fit!\"})]});export const richText7=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Hey Everyone,\",/*#__PURE__*/e(\"br\",{}),\"Guess what? There\u2019s an exciting new addition to the family of our business app features \u2013 we've wound up the clock (pun intended).\"]}),/*#__PURE__*/e(\"h2\",{children:\"Introducing Team Attendance\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/t54OACCX5IeDdItGLALgt7KP0g.png\",srcSet:\"https://framerusercontent.com/images/t54OACCX5IeDdItGLALgt7KP0g.png?scale-down-to=512 512w,https://framerusercontent.com/images/t54OACCX5IeDdItGLALgt7KP0g.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/t54OACCX5IeDdItGLALgt7KP0g.png 1504w\",style:{aspectRatio:\"1504 / 1080\"},width:\"752\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/t(\"strong\",{children:[\"Multiple clock-ins and clock-outs:\",/*#__PURE__*/e(\"br\",{}),\"\u200D\"]}),\"Your team can now punch in and out as many times as needed, right from their phones.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/t(\"strong\",{children:[\"Say goodbye to long admin tasks: \",/*#__PURE__*/e(\"br\",{})]}),\"No need to saunter to the front desk to mark your in and out times every single day. We're saving you some precious time there!\"]}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/YQTCSaWcuugkRCAvUz6zYUBBLcY.png\",srcSet:\"https://framerusercontent.com/images/YQTCSaWcuugkRCAvUz6zYUBBLcY.png?scale-down-to=512 512w,https://framerusercontent.com/images/YQTCSaWcuugkRCAvUz6zYUBBLcY.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/YQTCSaWcuugkRCAvUz6zYUBBLcY.png 1504w\",style:{aspectRatio:\"1504 / 1080\"},width:\"752\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/t(\"strong\",{children:[\"Real-time CRM updates: \",/*#__PURE__*/e(\"br\",{})]}),\"The moment you clock-in or out, your CRM updates - all in real-time. \"]}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/t(\"strong\",{children:[\"Crystal clear visibility: \",/*#__PURE__*/e(\"br\",{})]}),\"Now you can effortlessly keep track of your team's availability, at any time of the day.\",/*#__PURE__*/e(\"br\",{}),\"\u200D\"]}),/*#__PURE__*/e(\"h2\",{children:\"Here's how to get started:\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/iTydiHiwvqndCN0ZI6ur6v2QA.png\",srcSet:\"https://framerusercontent.com/images/iTydiHiwvqndCN0ZI6ur6v2QA.png?scale-down-to=512 512w,https://framerusercontent.com/images/iTydiHiwvqndCN0ZI6ur6v2QA.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/iTydiHiwvqndCN0ZI6ur6v2QA.png 1504w\",style:{aspectRatio:\"1504 / 1080\"},width:\"752\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Simply head over to your profile on the business app\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Click on 'My attendance'-you can also check-in swiftly from the calendar screen itself.\"})})]}),/*#__PURE__*/t(\"p\",{children:[\"In other words, it\u2019s time to clock in and clock out with ease. So, spread the word and bring your team on board ASAP. \",/*#__PURE__*/e(\"br\",{}),\"They'll thank you later for introducing them to this hassle-free feature!\",/*#__PURE__*/e(\"br\",{}),\"Remember, time waits for no-one, but we make sure it serves everyone. \",/*#__PURE__*/e(\"br\",{}),\"Let us help you make every second count!\"]})]});export const richText8=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"There are some activities that are age bound, while others are timeless. Dancing falls in that latter category. Kids love to dance, adults often dance to let loose, while others still use dance as an artistic tool to express themselves. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"There are currently over 94,000 dance studios in the US, an indication that dance studios and dance tutors across styles are in demand all over the country. However, just owning a dance studio is not enough to bring in the moolah.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"If your dance studio is going through a rough patch and you really need to attract more members, here are some proven ideas to help you do just that.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Proven ideas to increase your dance studio enrolments\"})}),/*#__PURE__*/e(\"p\",{children:\"We\u2019ve put together some of the most effective ways to increase the number of enrolments in your dance studio. \"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. Contact your old members\"})}),/*#__PURE__*/e(\"p\",{children:\"While it is always great to bring in new members, it is also a painstaking process because you need to hard-sell your dance studio to them. However, it is a lot easier to reach into your database of previous members who have quit and convince them to get back to learning dance.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"This is because while there may be a lot of reasons why your old members might have left, they already know you and your studio. So you don\u2019t really need to convince them why your studio is a great place to learn dance. You just need to nudge them in the right direction and maybe entice them with an offer like a discount. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"There are multiple ways you could reestablish contact with your old members. You could send them an email, although marketing emails often just get deleted without getting opened. Your chances of engaging them are higher if you have a powerful subject line. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Also, remember that emails that address each of them by name are a lot more likely to get opened than impersonal mass mailers.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"A much more effective way to get in touch with your old members is to send them SMS messages. Once again, it\u2019s all about personalization. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"A message that reads, \u201CHi, we have a discount for all old members who come back.\u201D is likely to have less of a positive response as compared to \u201CHi Ryan, this is Peter from Movers and Shakers Dance Studio. I wanted to let you know that we\u2019re running a special discount for our old members who want to come back, and we\u2019d love to have you back at the studio. Call me and we\u2019ll take this forward.\u201D\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. Distribute flyers\"})}),/*#__PURE__*/e(\"p\",{children:\"This is an old-school but effective approach to dance studio marketing. A lot of local eateries allow other businesses to put up flyers. Use this to your advantage and build awareness about your dance studio by putting up flyers in as many places as possible.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"If your fliers are designed well, they are sure to catch the attention of visitors to these establishments. You can take this marketing strategy a whole step further by adding a QR code to those flyers and offering a discount on your website to anyone who scans that code. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"3. Pass around your business cards\"})}),/*#__PURE__*/e(\"p\",{children:\"This is another old-school way to increase visibility for your dance studio, and in the long run, get in new members. Whenever you socialize and meet new people, be sure to give them your business cards.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Not only will you grow awareness of your business, but you can also include a discount code on that card to help increase conversions. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Keep in mind not to print too many cards at once though, because you don\u2019t want to be left with cards that need to be thrown away. Instead, $20 should get you approximately 80 cards, and you could always reprint once you run out of them. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Make them offers they cannot refuse\"})}),/*#__PURE__*/e(\"p\",{children:\"We know this may remind you of The Godfather movies, but we\u2019re again talking about old-school marketing ploys for your dance studios. Make your prospective customers offers they cannot refuse. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"For example, every other dance studio offers free classes. Instead of going down the same route, offer them an added service or a gift. You could offer them extra sessions in a different dance style. Or you could team up with a local pilates studio, and offer them a complementary workout session. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"When you team up with other local businesses for these offers and giveaways, you get to cross-promote each other\u2019s brands on social media, greatly increasing the reach of either brand.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Free branded merchandise is another great giveaway that will not only incentivize people to sign up for classes, but it\u2019s also great free publicity for your yoga studio.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"5. Supplement your income with events and other programs\"})}),/*#__PURE__*/e(\"p\",{children:\"If you aren\u2019t making enough by running dance classes in your studio, you might as well use the space to earn your income in other ways as well.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[\"For example, you could sublet your studio to a \",/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/articles/hiring-yoga-instructors\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"yoga instructor\"})}),\" for a few hours every week. Yoga can be practiced using just yoga mats, and your studio space would be the perfect place.\"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Another money-making opportunity is to host ticketed events at your studio, such as dance performances or even stand-up comedy. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"6. Be ready to answer your clients' questions\"})}),/*#__PURE__*/e(\"p\",{children:\"Prospective customers often ask a ton of questions, sometimes even inane ones. However, patience is the key to winning them over. Always take the time to answer all the questions they may ask, and you will see the number of registrations to your dance studio increase.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Of course, it also helps to have a well-written, keywords optimized website with plenty of pictures, videos, and all the information your prospective customers would need to know about your dance studio.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"7. Make registration easy through online bookings\"})}),/*#__PURE__*/e(\"p\",{children:\"A lot of times, people get deterred from signing up for dance classes because they need to come to the studio and follow a lengthy process every time they want to pay for classes or manage bookings.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Invest in studio management software that allows your members to control their relationship with your dance studio remotely. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"When you choose Kenko as your dance studio management software, your customers get the ability to pay for their subscriptions and schedule classes either on your website or on the custom app we\u2019ll build you from wherever they are.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"8. Build a rapport with your members\"})}),/*#__PURE__*/e(\"p\",{children:\"One of the oldest marketing techniques in the world is word of mouth. However, if you want people to talk about your dance studio with their friends and family, you\u2019ll need to ensure they have a great experience.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Building a rapport with each of your members is a great way to ensure you have a personal connection with each of them that goes beyond just learning how to dance. Simple ways to do this are by greeting them by name every day, conversing with them about things beyond dance, and making them feel like they belong.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"When people feel a personal connection with your studio, they\u2019re more likely to recommend your services to their friends and family. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"9. Leverage the reach TikTok has\"})}),/*#__PURE__*/e(\"p\",{children:\"TikTok is where trends start on social media nowadays, especially when it comes to arts like dancing. Make short clips of you or members of your dance studio performing a well-choreographed short piece of dance to one of the songs currently trending on the platform. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"This is likely to reach people far beyond the geographical location you\u2019re targeting, and get your studio dance a lot of visibility, which you can capitalize on to increase the number of paying members. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"10. Associate your dance studio with your favorite local charity\"})}),/*#__PURE__*/e(\"p\",{children:\"This is a great way to give back to the community and to get some additional exposure for your dance studio while you\u2019re at it. Support your favorite local charity using your dance studio as a base.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"For example, you could run a toy donation drive for a local children\u2019s home around Christmas time. Post on your social media handles about the drive and tag every person who drops off toys for kids at your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Not only will every person who responds to the campaign and drops off a toy learn about your dance studio, but you also get the opportunity to show them around and talk about your services when they come by. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Kenko can help you increase the number of new members\"})}),/*#__PURE__*/e(\"p\",{children:\"It\u2019s with good reason that dance studios and other membership-based fitness businesses choose Kenko as their preferred management software. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"We\u2019ll build you a professional website and smartphone app, all featuring your unique branding, so that your existing and prospective members can make payments, purchase memberships, and manage their schedules remotely.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"We\u2019ll make controlling marketing communications easier by automating your email and SMS marketing campaigns. We\u2019ll even show you how to control your social media marketing across platforms from a single platform.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"While Kenko comes with a host of other fantastic features, the icing on the cake is the ease with which our software can be deployed and used, as well as our stellar customer service. Choose Kenko so that you can concentrate more on your primary passion, dancing, and breathe easy about running your dance studio.\"}),/*#__PURE__*/t(\"p\",{children:[\"\u200D\",/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/demo/get-demo?utm_source=blog&utm_medium=members-in-dance-studio&utm_campaign=cta\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Book a demo\"})}),\" today to learn more\"]})]});export const richText9=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Greetings Fitness business owners!\"}),/*#__PURE__*/e(\"p\",{children:\"If you are here, you were certainly looking for some relevant information regarding the reporting and analytics for your fitness business.\"}),/*#__PURE__*/e(\"p\",{children:\"Reporting and analytics keep track of the numbers and organize them, to study your trends and decisions. To make it easy for you to find out what works and what does not.\"}),/*#__PURE__*/e(\"p\",{children:\"Deriving insights from all that data to make better future decisions.\"}),/*#__PURE__*/e(\"p\",{children:\"It\u2019s a must-have in your business but don\u2019t you think it should be easy?\"}),/*#__PURE__*/t(\"p\",{children:[\"Having to calculate every decision, and trying to make sense of every piece of data by yourself can be very frustrating. You can simply invest in a \",/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"growth partner for your studio\"})}),\" to make it all easier for you.\"]}),/*#__PURE__*/e(\"p\",{children:\"In this blog, we\u2019ll help you understand what reporting and analytics are, and why you need them in your fitness studio.\"}),/*#__PURE__*/e(\"p\",{children:\"Finally, we\u2019re making all of it easy for you.\"}),/*#__PURE__*/e(\"p\",{children:\"Excited to get all the benefits of reporting and analytics at your fingertips?\"}),/*#__PURE__*/e(\"p\",{children:\"Let\u2019s get right into it without spilling any pre-workout.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"What are fitness reporting and analytics?\"}),/*#__PURE__*/e(\"p\",{children:\"The fundamental concepts of sales, marketing, and operations apply to the vast majority of companies.\"}),/*#__PURE__*/e(\"p\",{children:\"Whether you manage a small boutique gym or a multi-location fitness franchise, fitness reporting and data analytics are critical to development and success.\"}),/*#__PURE__*/e(\"p\",{children:\"Fitness reports basically are the summation of data, collected over different processes that are necessary to run the business.\"}),/*#__PURE__*/e(\"p\",{children:\"The collection of data is not all, this data needs to be organized, in one place where you can derive insights from it, and make better data-driven decisions.\"}),/*#__PURE__*/e(\"p\",{children:\"Create better sales and marketing funnels, get more conversions, and more.\"}),/*#__PURE__*/e(\"p\",{children:\"This collection of data in one place for your fitness business and deriving relevant insights from it is fitness reporting and analytics.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Why do you need fitness reporting?\"})}),/*#__PURE__*/e(\"p\",{children:\"You need to collect all the data, total sales, bookings, cancellations, no shows payments, class attendance, frequent customers, sales, memberships, payroll of your team, and whatnot.\"}),/*#__PURE__*/e(\"p\",{children:\"From that data, you can find many valuable insights like most revenue-generating classes, most attended classes, most dropped classes, regular clients and so much more.\"}),/*#__PURE__*/e(\"p\",{children:\"Investing in Fitness studio management software is one of the simplest methods to get started with reporting and analytics. Many of these software options include built-in reporting features that enable you to create custom reports based on the specific metrics you want to track.\"}),/*#__PURE__*/e(\"p\",{children:\"You may, for example, create a report that shows the number of new members who joined within a specific time period, as well as their demographic information and membership type. This might assist you in identifying trends in your membership base and adjusting your marketing strategy as needed.\"}),/*#__PURE__*/e(\"p\",{children:\"The ability to track attendance rates is another valuable feature of a studio management software. You may alter your calendar based on attendance data by identifying which classes or time slots are the most popular. Individual member attendance may also be tracked to identify members who may require further help or encouragement to keep on track with their fitness objectives.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"Reporting and Analysis made easier with Kenko.\"}),/*#__PURE__*/e(\"p\",{children:\"Bookkeeping, organizing storing relevant data, and generating relevant reports based on that is a tedious task.\"}),/*#__PURE__*/e(\"p\",{children:\"Don\u2019t you agree?\"}),/*#__PURE__*/e(\"p\",{children:\"That\u2019s where Kenko, all-in-one fitness and wellness management studio software swoops in and takes away your worries.\"}),/*#__PURE__*/e(\"p\",{children:\"Kenko\u2019s CRM offers all the reports you need and analytics based on that.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"266\",src:\"https://framerusercontent.com/images/xtoyn0DDwe2PMWNk0dWoTty2tY.png\",srcSet:\"https://framerusercontent.com/images/xtoyn0DDwe2PMWNk0dWoTty2tY.png?scale-down-to=512 512w,https://framerusercontent.com/images/xtoyn0DDwe2PMWNk0dWoTty2tY.png 546w\",style:{aspectRatio:\"546 / 533\"},width:\"273\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"289\",src:\"https://framerusercontent.com/images/zJEjWI2gBKHbKYEOfJMyPXqx91I.png\",srcSet:\"https://framerusercontent.com/images/zJEjWI2gBKHbKYEOfJMyPXqx91I.png?scale-down-to=512 512w,https://framerusercontent.com/images/zJEjWI2gBKHbKYEOfJMyPXqx91I.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/zJEjWI2gBKHbKYEOfJMyPXqx91I.png 1325w\",style:{aspectRatio:\"1325 / 578\"},width:\"662\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Do you want your business to run and grow smoothly?\"}),/*#__PURE__*/e(\"p\",{children:\"Yes, you do!\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"And it's not just us saying that.\"}),/*#__PURE__*/t(\"p\",{children:[\"My book keeping team and financial advisor use the reports extensively. We all are very happy. I just have to spend an hour or two with the team and we are done.-\",/*#__PURE__*/e(\"em\",{children:/*#__PURE__*/e(\"strong\",{children:\"Michael, Owner - Luxury Lifestyle Training\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Book a demo with Kenko today by clicking below.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText10=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"If you want to take your pilates business to the next level, creating awareness about your new studio and bringing in new customers are going to be on top of your to-do list. Simply put, you will need to come up with a marketing strategy to promote your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Our in-house experts have put together this comprehensive guide to help you with your pilates club promotions.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Pro tips for creating a plan for pilates studio promotions\"})}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Tackle the awareness problem\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Create a client persona\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Pay attention to branding\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Host special events\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Create a referral program for existing customers\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Leverage social media\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Collect reviews and testimonials\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Create a complete experience\"})})]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Let\u2019s now dive into some of the most effective pilates marketing ideas.\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Tackle the awareness problem\"})}),/*#__PURE__*/e(\"p\",{children:\"Pilates may get a lot of mentions in the mainstream media, thanks to the slew of celebrities who practice it, but how many people actually understand the benefits of pilates as a form of fitness?\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Building awareness about pilates should form the base of your studio promotions strategy. The more people learn about pilates from you, the more they\u2019re likely to recall your brand whenever they think about it. Here are some tips on how you could build awareness about pilates.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Local fitness events are a great place to start. Leverage these events to not just build your network, but to build awareness about pilates. Demonstrations and distributing booklets are effective ways to spread the word at events.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"In fact, if budgets are not a constraint, these events are a great opportunity to distribute some free branded swag, such as custom wristbands, stickers and pins. That way, everytime someone looks at the merch, they\u2019re reminded of pilates and your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Content in various forms will go a long way in building awareness. This content could be in the form of blog posts, newsletters or even videos on Instagram, Facebook and TikTok.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Create a client persona\"})}),/*#__PURE__*/e(\"p\",{children:\"One of the primary factors that you will need to define before you even start building pilates marketing ideas is defining who your target audience is. Knowing this will help you streamline your marketing process and make it more efficient.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Pilates by itself has many applications. It helps with postpartum recovery. It helps athletes recover from injuries more effectively. It helps people of all age groups stay healthy. Who do you want to offer your services to?\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[\"Keep in mind that you cannot offer your services to everyone. Your success will largely depend on defining a niche for yourself. Tools like Hubspot\u2019s \",/*#__PURE__*/e(o,{href:\"https://www.hubspot.com/make-my-persona\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"makemypersona.com\"})}),\" could help you clearly define your ideal customer. \"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Pay attention to branding\"})}),/*#__PURE__*/e(\"p\",{children:\"Branding is an integral part of marketing your pilates studio and creating a recall value. Here are some of the most important aspects of brand creation that you will need to pay attention to. \"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"Logo creation\"})})})}),/*#__PURE__*/e(\"p\",{children:\"Your brand\u2019s logo is symbolic of what your pilates studio stands for. Think about all your favorite brands, and you\u2019ll see how easily you can associate their logos with their brands.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Creating a logo uses tools like Wix Logo Maker, Adobe Illustrator and Canva. Ideally, you\u2019d need to hire a professional graphic designer who can understand your vision and translate that into a logo.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"Typography\"})})})}),/*#__PURE__*/e(\"p\",{children:\"The fonts you choose to use ought to be consistent over everything that carries your brand, from your business website and letterheads to all other marketing collaterals.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"It\u2019s advisable to choose two fonts that complement each other. Use one font for all headings and the other for body text. \"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"Colors\"})})})}),/*#__PURE__*/e(\"p\",{children:\"A lot of people do not understand the importance of choosing colors that resonate with brand values. Each color signifies a different emotion.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"For example, red could signify love and courage, but also rage and war. Yellow is a happy color, usually related to joy, hope and positivity.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[\"Delve a little into the \",/*#__PURE__*/e(o,{href:\"https://www.smashingmagazine.com/2010/01/color-theory-for-designers-part-1-the-meaning-of-color/\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"psychology of colors\"})}),\" before choosing two primary colors to represent your brand. What do you want your pilates studio to represent? Do you want it to be a high energy brand? Do you want it to be a brand associated with calmness and peace?\"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"These colors are not just going to be on your branding, but they ought to be a part of your interior design and decor as well. A common industry practice is to also choose a third complementary color that can be used for backsplashes and accents.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Host special events\"})}),/*#__PURE__*/e(\"p\",{children:\"Utilize your studio as a marketing tool for your pilates studio. Your studio is the perfect venue for you to host fitness events. Your guest list should include other local fitness businesses and the local community at large.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Events like these are the perfect opportunity for you to include 15-20 minute trial sessions, where people who are new to pilates get an opportunity to try it for the first time. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"If you want to increase the reach of these events, you could host them in partnership with another local fitness business, like a yoga studio. This creates great cross-marketing opportunities for both businesses.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Another great way to leverage events is to participate in charity drives. Host special pilates courses with the proceeds going towards your favorite local charity. Not only will you be giving back to the community, your studio is also sure to get noticed in the process.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Create referral programs for existing customers\"})}),/*#__PURE__*/e(\"p\",{children:\"Your existing customers can be your best brand ambassadors, just as long as you make it worth their while. In addition to ensuring they have consistently great experiences with your pilates studio, create a referral program to reward them for bringing in new customers.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Here\u2019s a great in-house example of a successful referral program. One of our customers, Booster Transform, ran a referral rewards program in which they offered their customers a free month\u2019s subscription for every new customer they brought in. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"As a result, they saw an increase in revenue by around $51,000. Of course, Kenko\u2019s easy booking process and back end automations made it even easier for them to run this program. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Leverage social media\"})}),/*#__PURE__*/e(\"p\",{children:\"Considering the vast amount of time people spend on social media, a strong social media presence is necessary for all businesses. Instagram, Facebook, Youtube and Tiktok are the top 4 social media platforms to promote any fitness activity.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Here are some pro tips on how you can leverage social media to help with pilates promotions.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Make it a point to post consistently. It is only by posting high quality content consistently that you can build a following on social media.\"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Do not limit your posts to only your pilates studio\u2019s social media handles. Post regularly on local fitness groups as well.\"})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"When you post and actively participate in discussions on these local fitness groups and pages, people will begin to recognize you as a pilates expert and your studio as the go-to place for all things pilates.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Remember that your pilates studio is an extension of yourself. Create a brand around yourself as a pilates professional, and cross promote your studio from your personal accounts as well. \"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Video content is 12 times more engaging than pictures and words put together. Considering the physical nature of pilates, you should have no problem creating relevant content to post on Instagram, Facebook and TikTok.\"})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Longer videos are best suited for YouTube. The ideal strategy would be to create shorter clips for Instagram stories, Facebook reels and TikTok, making sure to link these to longer videos on your YouTube channel.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Video content topics could vary from demonstrations and routines to dietary tips. Be sure to add a soundtrack that matches the vibe of whatever you\u2019re showcasing.\"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Promoting content on these social media channels ought to be a healthy mix of paid and organic promotions. \"})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Collect testimonials and reviews\"})}),/*#__PURE__*/e(\"p\",{children:\"A 2021 study showed that 99.9% of all online shoppers read reviews before buying anything. This makes it imperative that you get your existing pilates studio members to write testimonials and reviews about their experiences with your studio as well.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Remember that a few of these reviews may express less than flattering points of view. Look at these as an opportunity to address the issues and improve your service standards, rather than hushing up or hiding those reviews. \"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Create a complete experience\"})}),/*#__PURE__*/e(\"p\",{children:\"Pay attention to details to ensure your existing pilates studio members as well as prospective customers have a complete and consistent experience, whether it is online or offline.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"This means making sure there is consistency when it comes to the branding they see, the language and tone used while communicating with them and the level of customer service they receive, irrespective of the type of transaction or the platform.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Start your pilates studio\u2019s growth journey with Kenko\"})}),/*#__PURE__*/e(\"p\",{children:\"When you sign up with Kenko, your pilates studio is assured the perfect growth partner. Here are some of the reasons why Kenko ought to be your only choice for a studio management software.\"}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Our team will build you an easy to navigate and intuitive yet highly professional branded website. We\u2019ll also build you a branded smartphone app. The underlying theme will remain the same across both platforms, giving your members easy access to their relationships with your brand and consistent experiences on multiple platforms.\"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Your social media campaigns will be easy to handle from \\xa0a single dashboard with Kenko.\"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Trial classes, discounts and referral programs are easily manageable using Kenko,\"})})}),/*#__PURE__*/e(\"ul\",{children:/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"You get access to our world class customer service, ensuring that even though our software is easy to set up and use, you are never left without assistance when you need it.\"})})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/demo/get-demo?utm_source=blog&utm_medium=promotions-strategy-pilates&utm_campaign=cta\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Book a free demo\"})}),\" with our experts today, and experience first hand why Kenko is at the forefront of technologies used to manage fitness businesses. \"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText11=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"What makes a great software? Is it the best technology, is it affordable pricing, or is it a strong consumer base?\"}),/*#__PURE__*/e(\"p\",{children:\"Sure all these things matter when one\u2019s trying to find a solution to their complex needs, but we believe what makes a great software is its early-stage users who take a chance and trust the product because it promises them something that existing tech doesn\u2019t.\"}),/*#__PURE__*/e(\"p\",{children:\"Josephine from the Yoga & Mind consulting joined us as one of those early adopters of our product when she\u2019d been on the lookout for an escape from Mindbody\u2019s tyrannical pricing structure and one day out of chance looked up for a Mindbody alternative.\"}),/*#__PURE__*/e(\"p\",{children:\"As luck would have it during a random google search for a Mindbody alternative, we came upon the first page of the results. At that time our brand was known as StudioYou, unlike Kenko as we call it today, Over a demo with our founder, Josephine laid out the issues that had been plaguing her business. Now, remember, this interaction with Josephine happened before the pandemic hit.\"}),/*#__PURE__*/e(\"p\",{children:\"Before COVID struck in, Josephine owned and operated her physical yoga and wellness studio in Peru, South Africa. She\u2019d been a Mindbody user for almost six years, and that\u2019s how long it took her to realize why the company wasn\u2019t fulfilling the promises that they\u2019d made when Josephine joined them in her fitness journey.\"}),/*#__PURE__*/e(\"p\",{children:\"In just our second call Josephine made up her mind and wanted to make a switch. By the time her switch had happened, the pandemic had already set in and as destiny would have it, she had to pull the plug on her physical studio and go completely virtual.\"}),/*#__PURE__*/e(\"p\",{children:\"Now that she was just starting afresh on building an online space for her existing clients to switch to, she was in real need of some guiding force that could empower her with all the right tools necessary to achieve her vision.\"}),/*#__PURE__*/e(\"p\",{children:\"Kenko stepped in to upgrade her website and optimize it so her online visitors could sign up and book her live classes in just three clicks. Moreover, we made sure that her live stream systems were integrated perfectly with the software so she could host her classes online without any difficulties. That way she could concentrate on innovating her classes instead of setting up links as Kenko took care of everything technical.\"}),/*#__PURE__*/e(\"p\",{children:\"What really hit the home run for her business was our VOD systems which when set up on her website ensured that she could host her videos online for paid users and that opened up an entirely new revenue stream for her business.\"}),/*#__PURE__*/e(\"p\",{children:\"Throughout her journey, our support team remained closely involved in understanding her ambitions and enabling her with the right tools to push forward her growth.\"}),/*#__PURE__*/e(\"p\",{children:\"Now Josephine' entire fitness and wellness business is running online. She travels more often and has a stable revenue stream up and running.\"}),/*#__PURE__*/e(\"p\",{children:\"As we said again, the early adopters who believe in the product help build it. When you trust us, we know how to reciprocate that trust by helping you achieve your ambitions by means of our tech.\"}),/*#__PURE__*/e(\"p\",{children:\"That\u2019s why we believe that while choosing a software for your fitness business, do take into consideration how good the technology is, what\u2019s the pricing and how many people use it.\"}),/*#__PURE__*/e(\"p\",{children:\"But above everything, one must also find and connect with people who are invested in what you do, who care about your business and are aligned with your ambitions.\"}),/*#__PURE__*/e(\"p\",{children:\"Thanks for reading. Help us understand what you do and what you believe in by booking a call with our founder. Click the link below.\"})]});export const richText12=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Sports is one of the most popular industries on the planet. It is worth $1.3 trillion in the global market. Sports brands, of course, have some of the best and most aggressive marketing campaigns in the world.\"}),/*#__PURE__*/e(\"p\",{children:\"Sports marketing is a branch of marketing that focuses on both the promotion of sporting events and teams and the advertising of other products and services through sporting events and teams. Sports marketing is a term that has been used in the commercial world for a long time. Instead, it's a tried-and-true partnership between athletics and business for the mutual benefit of both. Companies have demonstrated an increased interest in connecting with sports players and athletic events to sell their products as the popularity of sports such as cricket or football has grown. Sporting events like the Olympics, FIFA, and MMA provide an opportunity for sporting companies to drive their marketing campaign and robe in celebrity endorsers like Nadal or Ronaldo to promote their products. At the pre-match press conference for UEFA Euro 2020 on Monday, Cristiano Ronaldo wasn't pleased with the fact that two Coca-Cola bottles were kept in front of him and he got them removed from the table. A simple Cristiano Ronaldo gesture wipes off $4 billion from its market value. That is the power and influence of celebrity endorsers.\"}),/*#__PURE__*/e(\"p\",{children:\"Now when everything has gone digital (or for time being), digital marketing and sports kind of interplay. Sports marketing efforts, when done well, have the power to grab the hearts and minds of sports enthusiasts. Sponsorships and digital promotions help brands build affinity and loyalty with their customers. Both sports and sports businesses are being transformed by mobile technologies and social media. This is a powerful combination. But what are the best digital sports marketing examples? What are the lessons we can take away from this? We have scoured through the internet and compiled a list of the 7 best sports marketing campaigns.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"125\",src:\"https://framerusercontent.com/images/TLxnn06tbuA756opEVbn3A5Eko.png\",srcSet:\"https://framerusercontent.com/images/TLxnn06tbuA756opEVbn3A5Eko.png?scale-down-to=512 512w,https://framerusercontent.com/images/TLxnn06tbuA756opEVbn3A5Eko.png 970w\",style:{aspectRatio:\"970 / 250\"},width:\"485\"}),/*#__PURE__*/e(\"h2\",{children:\"Sports marketing: 7 best campaigns in the fitness industry\"}),/*#__PURE__*/e(\"p\",{children:\"Sporting marketing initiatives necessitate a great deal of ingenuity to capture the attention of viewers in a fraction of a second between or during games. While there have been many incredible sports marketing campaigns throughout history, a few stand out for their sheer creative brilliance and timing. This article will look at some of the most well-known and exciting sports marketing campaigns that became the talk of the town as soon as they aired, creating a lasting effect on viewers. These initiatives not only boosted sales for the firms, but they also went down in history as some of the most intelligent and imaginative marketing campaigns ever seen by the public.\"}),/*#__PURE__*/e(\"h2\",{children:\"01. P&G promotes Love over bias\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"90\",src:\"https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png\",srcSet:\"https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png?scale-down-to=512 512w,https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png 930w\",style:{aspectRatio:\"930 / 180\"},width:\"465\"})]});export const richText13=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Do you know what happens when your subscriber gets an email that is irrelevant to them?\"}),/*#__PURE__*/e(\"p\",{children:\"It is highly likely that they will not open your next email OR even unsubscribe from your email list.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"strong\",{children:\"49%\"}),\" of the total number of people surveyed by ParcelLab say that \",/*#__PURE__*/e(\"strong\",{children:\"they have received irrelevant content from a company in the last six months\"}),\".\"]}),/*#__PURE__*/t(\"p\",{children:[\"Of these, \",/*#__PURE__*/e(\"strong\",{children:\"42%\"}),\" say \",/*#__PURE__*/e(\"strong\",{children:\"they have immediately unsubscribed\"}),\" from the company's marketing or information service and \",/*#__PURE__*/e(\"strong\",{children:\"24% have blocked the brand on social media.\"}),\" \"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"What should you do to keep your emails relevant?\"}),/*#__PURE__*/e(\"p\",{children:\"Bucket your email list and send them personalized emails!\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Let us give you an example of a disaster.\"}),/*#__PURE__*/e(\"p\",{children:\"Let\u2019s say you are trying to upgrade a trial member to credit packs and you end up advertising credit packs to all your members which include trial members, credit pack members, monthly memberships as well as unlimited memberships.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Now, what if your membership clients start moving toward credit packs?\"}),/*#__PURE__*/e(\"p\",{children:\"This is definitely not good!\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Also, the credit pack members might find the email content irrelevant and might unsubscribe.\"}),/*#__PURE__*/e(\"p\",{children:\"Again, not good.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"How to bucket your email list?\"}),/*#__PURE__*/e(\"p\",{children:\"You can bucket your email list based on different attributes according to the action you want your audience to take.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Membership group\"}),/*#__PURE__*/e(\"p\",{children:\"Not every group needs the same messaging.\"}),/*#__PURE__*/e(\"p\",{children:\"Your funnel should look like this:\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"blockquote\",{children:/*#__PURE__*/e(\"p\",{children:\"Trial packs \u2014> Credit packs \u2014> Memberships\"})}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Constant interaction with the audience at each stage is essential to ensure the growth of your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"Moreover, this segmentation can be used to upsell, cross-sell and retain clients.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/t(\"p\",{children:[\"This is how \",/*#__PURE__*/e(o,{href:\"https://www.alomoves.com/\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Alomoves\"})}),\", an online yoga studio follows up after a potential customer registers for an intro offer but does not show up.\"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"705\",src:\"https://framerusercontent.com/images/BnTVRAmXWGq4roWqyCnfSuAivEU.png\",srcSet:\"https://framerusercontent.com/images/BnTVRAmXWGq4roWqyCnfSuAivEU.png?scale-down-to=1024 557w,https://framerusercontent.com/images/BnTVRAmXWGq4roWqyCnfSuAivEU.png 768w\",style:{aspectRatio:\"768 / 1410\"},width:\"384\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Pricing option\"}),/*#__PURE__*/e(\"p\",{children:\"You can also customize your emails based on the type of pricing options, the start date of any pricing option, the expiry of any option, etc.\"}),/*#__PURE__*/e(\"p\",{children:\"These will help you sell memberships to those who are close to expiration or upsell by giving discounts to certain groups.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"For example, you can sell annual memberships to those who are on monthly by giving a 10% off.\"}),/*#__PURE__*/e(\"p\",{children:\"This can only be done if you can segment your client base based on pricing options.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"Be sure to invest in software that segments your email list for you.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Visits\"}),/*#__PURE__*/e(\"p\",{children:\"Create emails for those who visit less than x days or to those who haven't visited in the last y weeks.\"}),/*#__PURE__*/e(\"p\",{children:\"You know your clients the best.\"}),/*#__PURE__*/e(\"p\",{children:\"You know when they start to disengage. Target them when you feel they need to be with the best offer or value.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"Best way to do it?\"}),/*#__PURE__*/e(\"p\",{children:\"Invest in software that can sort and filter your studio data, has email marketing capabilities, and lets you personalize your emails as per your requirement.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"818\",src:\"https://framerusercontent.com/images/BiVEVLz0afcJW9Njdb5dD7hn8.png\",srcSet:\"https://framerusercontent.com/images/BiVEVLz0afcJW9Njdb5dD7hn8.png?scale-down-to=512 512w,https://framerusercontent.com/images/BiVEVLz0afcJW9Njdb5dD7hn8.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/BiVEVLz0afcJW9Njdb5dD7hn8.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/BiVEVLz0afcJW9Njdb5dD7hn8.png 2879w\",style:{aspectRatio:\"2879 / 1636\"},width:\"1439\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"815\",src:\"https://framerusercontent.com/images/FNcXk31a4nIexbjFXQzyBMWiK8.png\",srcSet:\"https://framerusercontent.com/images/FNcXk31a4nIexbjFXQzyBMWiK8.png?scale-down-to=512 512w,https://framerusercontent.com/images/FNcXk31a4nIexbjFXQzyBMWiK8.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/FNcXk31a4nIexbjFXQzyBMWiK8.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/FNcXk31a4nIexbjFXQzyBMWiK8.png 2877w\",style:{aspectRatio:\"2877 / 1631\"},width:\"1438\"}),/*#__PURE__*/e(\"p\",{children:\"With a plethora of filters available in Kenko, you can choose the audience who you want to interact with and send a message that is relevant only to them.\"})]});export const richText14=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Checking in your clients may seem like a very routine and mundane task.\"}),/*#__PURE__*/e(\"p\",{children:\"But DO NOT underestimate the power a simple task of attendance holds!\"}),/*#__PURE__*/e(\"p\",{children:\"Let us take you through how a powerful attendance feature can help you boost your revenue.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"Enabling an increase in revenue through attendance\"}),/*#__PURE__*/e(\"h4\",{children:\"Attendance reports\"}),/*#__PURE__*/e(\"p\",{children:\"What\u2019s most important to increase revenue is to understand what works and what doesn\u2019t in your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"When you submit your attendance, your software should give you reports on\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Number of clients who attended\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Number of no-shows\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Left early\"})})]}),/*#__PURE__*/e(\"p\",{children:\"This will help you keep a track of how your clients are responding to your classes.\"}),/*#__PURE__*/e(\"p\",{children:\"You can find out which classes get a higher footfall, which instructor is more loved etc.\"}),/*#__PURE__*/e(\"p\",{children:\"Your dashboard should look something like this:\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"803\",src:\"https://framerusercontent.com/images/adn1l0x8VVGh32khZbcCi4ETWY.png\",srcSet:\"https://framerusercontent.com/images/adn1l0x8VVGh32khZbcCi4ETWY.png?scale-down-to=512 512w,https://framerusercontent.com/images/adn1l0x8VVGh32khZbcCi4ETWY.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/adn1l0x8VVGh32khZbcCi4ETWY.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/adn1l0x8VVGh32khZbcCi4ETWY.png 2732w\",style:{aspectRatio:\"2732 / 1606\"},width:\"1366\"}),/*#__PURE__*/e(\"h4\",{children:\"Late cancellation and no-show charges\"}),/*#__PURE__*/e(\"p\",{children:\"Another way to increase the turn-out in your classes is to impose no-show and late cancellation charges.\"}),/*#__PURE__*/t(\"p\",{children:[\"This way you can make sure that your clients attend and hence \",/*#__PURE__*/e(\"strong\",{children:\"increasing your retention rate.\"})]}),/*#__PURE__*/e(\"p\",{children:\"Choose a software that will help you automate imposing late cancellation and no-show charges. Kenko helps you automatically add these charges so that you save manual effort into executing these operations.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Forgiving charges\"}),/*#__PURE__*/e(\"p\",{children:\"To give your clients a good experience, if you wish to forgive late cancellation charges or no-show charges, that should also be a possibility.\"}),/*#__PURE__*/e(\"p\",{children:\"You can choose to forgive the first case or a certain number of times in a month.\"}),/*#__PURE__*/e(\"p\",{children:\"Automate these functions to delight your clients and give them reasons to stick to your studio.\"}),/*#__PURE__*/e(\"p\",{children:\"With a software like Kenko, you can add these rules that will take effect automatically.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"How to save time and increase efficiency\"}),/*#__PURE__*/e(\"p\",{children:\"Saving your staff\u2019s time can help you save operational costs.\"}),/*#__PURE__*/e(\"h4\",{children:\"Self-check-in through the app\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"406\",src:\"https://framerusercontent.com/images/dxwwRwWVqcwuP4a9ECw1RoxJBE.png\",srcSet:\"https://framerusercontent.com/images/dxwwRwWVqcwuP4a9ECw1RoxJBE.png 377w\",style:{aspectRatio:\"377 / 812\"},width:\"188\"}),/*#__PURE__*/e(\"p\",{children:\"Checking in can be done either through:\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Your website\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Your business app\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Self check-in by your clients through your i-pad\"})})]}),/*#__PURE__*/e(\"p\",{children:\"You can choose to check-in clients through your instructors or have your clients check-in themselves.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Auto submission\"}),/*#__PURE__*/e(\"p\",{children:\"Ever happened that you forgot to submit attendance?\"}),/*#__PURE__*/e(\"p\",{children:\"Well, Kenko has also created a cure for it.\"}),/*#__PURE__*/e(\"p\",{children:\"Kenko enables auto-submission of attendance either immediately after the class begins or it can be set to later.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h4\",{children:\"Reminders\"}),/*#__PURE__*/e(\"p\",{children:\"Also, you need not worry about missing out adding any client due to the auto submission of attendance, Kenko has added reminders!\"}),/*#__PURE__*/e(\"p\",{children:\"You will get a reminder before your attendance gets auto-submitted so that you can modify your client list.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h2\",{children:\"Why choose Kenko?\"}),/*#__PURE__*/e(\"p\",{children:\"Kenko not only helps increase retention but also saves time of your staff hence having an indirect impact on your revenue.\"}),/*#__PURE__*/e(\"p\",{children:\"Moreover, it records a detailed history of each client so that you can connect with them at a more personal level, thus creating a solid client base who choose your studio over and over again.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"803\",src:\"https://framerusercontent.com/images/c9UJjDw8roB3eUtzAWd5ZNld36g.png\",srcSet:\"https://framerusercontent.com/images/c9UJjDw8roB3eUtzAWd5ZNld36g.png?scale-down-to=512 512w,https://framerusercontent.com/images/c9UJjDw8roB3eUtzAWd5ZNld36g.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/c9UJjDw8roB3eUtzAWd5ZNld36g.png?scale-down-to=2048 2048w,https://framerusercontent.com/images/c9UJjDw8roB3eUtzAWd5ZNld36g.png 2734w\",style:{aspectRatio:\"2734 / 1606\"},width:\"1367\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/demo/get-demo?utm_source=blog&utm_medium=attendance-feature&utm_campaign=cta\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Book a free demo \"})}),\"with Kenko to know more!\"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText15=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"The global industry of fitness has been on a steady rise in recent years. If you're already a gym owner, you know that it's definitely a workout in itself. \"}),/*#__PURE__*/e(\"p\",{children:\"Managing a successful fitness business requires more than just pumping iron, it takes hard work, dedication, and smart decision-making to make it a lucrative venture. But don't worry, with the right mindset and approach, your path to a fit and profitable future is almost guaranteed.\"}),/*#__PURE__*/e(\"p\",{children:\"For those of you in the fitness business, now is the time to build a strategy around how you\u2019re going to manage your gym in the coming year. \\xa0To help you out, we\u2019ve put together a complete guide on how to manage a gym in 2023. \"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"4 key aspects of gym management\"})}),/*#__PURE__*/e(\"p\",{children:\"Before we get into planning your gym management strategy for 2023, let\u2019s talk about the 4 key aspects of gym management that you will need to touch upon as part of that strategy.\"}),/*#__PURE__*/e(\"img\",{alt:\"Key aspects of gym management by Kenko\",className:\"framer-image\",height:\"1075\",src:\"https://framerusercontent.com/images/hyhGL87L23Top6ZJ9ItIfKgayY.jpeg\",srcSet:\"https://framerusercontent.com/images/hyhGL87L23Top6ZJ9ItIfKgayY.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/hyhGL87L23Top6ZJ9ItIfKgayY.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/hyhGL87L23Top6ZJ9ItIfKgayY.jpeg?scale-down-to=2048 2048w,https://framerusercontent.com/images/hyhGL87L23Top6ZJ9ItIfKgayY.jpeg 3917w\",style:{aspectRatio:\"3917 / 2150\"},width:\"1958\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Experience\"})}),/*#__PURE__*/e(\"p\",{children:\"When we say experience, we\u2019re not talking about the number of years you\u2019ve been running a fitness studio. We\u2019re talking about customer experience and the impact it has on managing your gym. \"}),/*#__PURE__*/e(\"p\",{children:\"Ideally, for your brand to flourish, you will need to ensure your customers have a positive and consistent experience irrespective of the touch point. \"}),/*#__PURE__*/e(\"p\",{children:\"This means your customer\u2019s entire experience when they visit your website, come for a workout session or connect with a member of your team on Facebook Messenger, should be unique to what your gym identity is and what it represents. It should also help create and nurture a positive relationship with your gym.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Team culture\"})}),/*#__PURE__*/e(\"p\",{children:\"The team culture you build within your gym will reflect on the fitness culture your customers' experience. Simply put, the way your staff feels directly impacts their interactions with your customers.\"}),/*#__PURE__*/e(\"p\",{children:\"It\u2019s important for you to ensure your staff knows their efforts are appreciated and that you treat them with the respect and understanding they deserve.\"}),/*#__PURE__*/e(\"p\",{children:\"When you create a positive work environment and have a happy team, their positivity and joy will reflect in the way they treat your gym\u2019s customers. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Financial management\"})}),/*#__PURE__*/e(\"p\",{children:\"Financial management is, needless to say, the key to ensuring your business stays afloat and continues to generate not just income, but profits. \"}),/*#__PURE__*/e(\"p\",{children:\"This means staying on top of everything money related, including new memberships, renewals of existing gym memberships, member payments, staff salaries, rent, utility bills, and marketing costs, among other things.\"}),/*#__PURE__*/e(\"p\",{children:\"Let\u2019s face it, you cannot do everything by yourself. And money management, in particular, is not something all of us are great at. We\u2019d advise you to hire a team of professionals to help you with financial management.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Engagement and retention\"})}),/*#__PURE__*/e(\"p\",{children:\"While new memberships are great news, your bread and butter are still going to come from retaining existing members. To retain gym members, you need to have effective communication channels and keep them engaged, be it in person or online. \"}),/*#__PURE__*/e(\"p\",{children:\"Pay attention to ensure you create multiple member engagement touchpoints based on their preferences, and address issues that may be affecting their customer experience to ensure they don\u2019t lose sight of their fitness goals, or worse, leave you for a competitor.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"How to manage a gym successfully in 2023\"})}),/*#__PURE__*/e(\"p\",{children:\"To successfully manage your gym in 2023, you\u2019re going to need to address multiple factors, and have a reliable game plan in place. Here are some pro tips on how to manage a gym successfully in 2023.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Streamline pricing\"})}),/*#__PURE__*/e(\"p\",{children:\"To begin with, you should be smart about how you price memberships to your gym without compromising price integrity. \"}),/*#__PURE__*/e(\"p\",{children:\"If you charge too much, you\u2019re likely to lose out on a lot of paying customers. If you charge too little, you\u2019ll not only struggle to keep your head above water, but you\u2019ll also be unfairly undercutting your competitors.\"}),/*#__PURE__*/e(\"p\",{children:\"The way you price your gym memberships should be based on a number of factors, such as the facilities and courses you offer, your physical location, the recurring costs you need to cover, and competitor pricing.\"}),/*#__PURE__*/e(\"p\",{children:\"A lot of fitness studios also lose on clients because they make their pricing structures complicated. They have multiple additional fees and hidden charges for extra facilities that confuse and deter prospective customers from using their services.\"}),/*#__PURE__*/e(\"p\",{children:\"Instead, it will serve you well to have clearly defined tiers and pricing options for your gym membership and the services that come with it. The flatter your fee structure is, the more likely customers are to be happy paying for your services.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Manage your finances\"})}),/*#__PURE__*/e(\"p\",{children:\"Experts predict that there is more than a 25% chance of a global economic recession in 2023, which is, quite honestly, alarming. This implies that you will need to handle your finances with the utmost care this coming year.\"}),/*#__PURE__*/e(\"p\",{children:\"The bottom line is that your gym will need to generate enough revenue for you to retain your staff, handle expenses and service your customers satisfactorily. For you to generate this revenue, you will need your customers to pay you a certain amount. \"}),/*#__PURE__*/e(\"p\",{children:\"And for it to be worth their while to pay you that amount, you will need to maintain a certain service level consistently. \"}),/*#__PURE__*/e(\"p\",{children:\"A word to the wise: if you haven\u2019t thought about insuring your gym, do so right now. Invest in business insurance to cover physical assets like gym equipment and the building. And considering the physical nature of your business, it would be prudent to also invest in public liability insurance to cover accidents and injuries to members and staff in the gym.\"}),/*#__PURE__*/e(\"p\",{children:\"We at Kenko will be working closely with gyms and other fitness business owners, like yourself, on financial strategies to not only ride through the bleak financial forecast for 2023 but to turn over profits during the recession. \"}),/*#__PURE__*/e(\"p\",{children:\"Now\u2019s the time for you to jump on board the Kenko juggernaut! \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Create a winning culture in your gym\"})}),/*#__PURE__*/e(\"p\",{children:\"Your drive and attitude are of the utmost importance to the way your gym will function. What we\u2019re implying is that you cannot be a remote leader who sits aloof while his team does all the hard work and still expect your fitness business to be a success. Your staff\u2019s commitment and behavior will be perfunctory, at best. \"}),/*#__PURE__*/e(\"p\",{children:\"Instead, you will need to lead from the front and set the right example for your staff. When they see you being hands-on and passionate about every aspect of managing your gym, right from maintenance and team briefings to customer enrolments and training sessions, that commitment and energy will rub off on them, driving them to perform better at their jobs. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Market consistently\"})}),/*#__PURE__*/e(\"p\",{children:\"The key to reaching out to new customers, whether you want them to sign up for online fitness classes or join your gym for regular training sessions, is being consistent with your marketing efforts.\"}),/*#__PURE__*/e(\"p\",{children:\"The basis for a strong and consistent marketing strategy is knowing who your target audience is. Once that demographic is defined, you can then build your plan around marketing a mix of paid and organic content on social media platforms, which is where all the action is nowadays. \"}),/*#__PURE__*/e(\"p\",{children:\"Keep in mind that while the core of the content itself will need to be consistent across all platforms and in line with your brand theme as well as values, the format will need to be modified to suit each social media platform\u2019s unique regulations. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Take care of your staff\"})}),/*#__PURE__*/e(\"p\",{children:\"We cannot stress enough the importance of hiring the right staff and taking care of them.\"}),/*#__PURE__*/e(\"p\",{children:\"To begin with, keep your long-term goals in mind while hiring staff. You\u2019d ideally want to hire people who can be the brand ambassadors your gym needs, people who are willing to live your brand values.\"}),/*#__PURE__*/e(\"p\",{children:\"Then, spend sufficient time and effort training them to be the people you want them to be before throwing them into the deep end. This will make them more capable of executing their roles with aplomb. \"}),/*#__PURE__*/e(\"p\",{children:\"Always be available to your staff in case they have questions, have feedback for you, or even just need someone to let off some steam with. Remember, they\u2019re doing most of the grunt work, and deserve that empathy. \"}),/*#__PURE__*/e(\"p\",{children:\"If you see someone doing something well, recognize their efforts and reward them. This will motivate the entire team to push themselves. \"}),/*#__PURE__*/e(\"p\",{children:\"This doesn\u2019t mean your staff gets to do whatever they want either. Keep constant tabs on their performance, and be ready to step in with feedback and if needed, additional training to help them perform better. \"}),/*#__PURE__*/e(\"p\",{children:\"And finally, don\u2019t skimp on paying your staff a fair salary. In fact, paying them more than what your competitors do, and rewarding their efforts when they are deserved will ensure that you have a loyal and hard-working team.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Create an exceptional member experience\"})}),/*#__PURE__*/e(\"p\",{children:\"Eventually, it all comes down to how happy your paying customers are with your gym. This puts the focus on creating an exceptional member experience. Let\u2019s break this down into three sections that you should focus on. \"}),/*#__PURE__*/e(\"p\",{children:\"The first section is about creating an engaging onboarding experience when a new member joins, including\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Assessing their fitness levels, \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Helping them set realistic fitness goals, \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Ensuring your staff and you know their preferences, \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Ensuring they have the assistance they need, \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Integrating them into the existing community at your gym, and \"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Ensuring effective communication at all times.\"})})]}),/*#__PURE__*/e(\"p\",{children:\"The second section is about creating ways to engage with your customers, both old and new. This could be through multiple touchpoints, such as blog posts, motivational or instructional videos, reminders through push notifications, email newsletters, and more. \"}),/*#__PURE__*/e(\"p\",{children:\"The best way to do this is to first find out the preferred means of communication for each of your customers, create groups based on these preferences, and then design your engagement content accordingly.\"}),/*#__PURE__*/e(\"p\",{children:\"The third section is about retaining your customers. A lot of fitness studios and gyms forget about a basic responsibility once they enroll members: going back and asking them for feedback. \"}),/*#__PURE__*/e(\"p\",{children:\"Find out what\u2019s working for them, and what they feel could be improved, and work on those aspects to keep your customers satisfied.\"}),/*#__PURE__*/e(\"p\",{children:\"In fact, another great time to ask these questions is when you get to know customers who want to discontinue their membership. Finding out why they want to leave gives you the opportunity to change their minds, and make changes within your organization to address any shortcomings you may not have noticed. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Deploy a gym management software\"})}),/*#__PURE__*/e(\"p\",{children:\"If you want to run a tight ship and have control over every aspect of managing your gym, you will need to invest in great gym management software. \"}),/*#__PURE__*/e(\"p\",{children:\"An efficient gym management tool will give you control over everything from managing member profiles, onboarding new members, billing, updating your website, mobile app management, managing your social media accounts, referral reward programs, e-store management, and much more. \"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Manage, promote and run your gym with Kenko\"})}),/*#__PURE__*/e(\"p\",{children:\"Kenko has one of the most comprehensive gym management solutions on the market right now Our software can help you manage practically every aspect of your fitness business. \"}),/*#__PURE__*/e(\"p\",{children:\"Here are some of the reasons you need to start using Kenko\u2019s gym management software today.\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Manage new customer onboarding easily.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Manage existing customer profiles and schedules from a single dashboard.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Allow you to keep track of your team\u2019s performance and attendance as well.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"All your billing and expense management can be easily organized and managed.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Want to offer seasonal discounts or referral rewards to your gym members? Our system can enable that for you.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Track the inventory for your merchandise store with Kenko\u2019s gym management system.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Scared about how you\u2019re going to see your business through the prophesied recession? Kenko has a plan in place to help gyms stay profitable through lean times.\"})})]}),/*#__PURE__*/t(\"p\",{children:[\"Learn more about the amazing features we offer and our pricing plans by \",/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/pricing?utm_source=blog&utm_medium=managing+a+gym+in+2023+guide&utm_campaign=text\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"visiting our website\"})}),\" today!\"]}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText16=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Pole dancing, once a niche pursuit, has now evolved into a mainstream fitness and artistic activity. \"}),/*#__PURE__*/e(\"p\",{children:\"With its growing popularity, the demand for pole dance studios that offer more than just a space to dance has also surged. \"}),/*#__PURE__*/e(\"p\",{children:\"In this article, we'll delve into the key elements that enthusiasts and professionals believe constitute the perfect pole studio.\"}),/*#__PURE__*/e(\"h3\",{children:\"Safety Always Comes First\"}),/*#__PURE__*/e(\"p\",{children:\"Safety is paramount in any physical activity, and pole dancing is no exception. The foundation of a secure pole studio lies in ensuring that each participant has their own pole. \"}),/*#__PURE__*/e(\"p\",{children:\"This not only guarantees individual space but also enhances safety, as shared poles can lead to accidents, particularly during peak hours. \"}),/*#__PURE__*/e(\"p\",{children:\"A clean environment isn't merely for appearances; it's a matter of health. Regular sanitisation of poles and floors is essential to prevent the spread of germs and maintain a safe grip. Moreover, crash mats aren't just for beginners, even advanced dancers benefit from their cushioning, which helps prevent injuries.\"}),/*#__PURE__*/e(\"h3\",{children:\"Studio Infrastructure Matters\"}),/*#__PURE__*/e(\"p\",{children:\"The physical attributes of a studio significantly impact the overall experience. Mirrors, often underestimated, are crucial for self-correction, enabling dancers to refine their moves in real-time. \"}),/*#__PURE__*/e(\"p\",{children:\"Ceiling height plays a pivotal role, particularly for advanced moves that involve multiple climbs. Feeling cramped can hinder performance. Privacy is another consideration many dancers appreciate. \"}),/*#__PURE__*/e(\"p\",{children:\"Not everyone feels comfortable practicing in full view of onlookers, so studios with privacy measures are more appealing.\"}),/*#__PURE__*/e(\"h3\",{children:\"Embrace Inclusivity and Provide Support\"}),/*#__PURE__*/e(\"p\",{children:\"Pole dancing is for everyone, irrespective of body type, gender, or age. A studio's policies should reflect this inclusivity. Every student should feel valued, and this begins with fostering body positivity. \"}),/*#__PURE__*/e(\"p\",{children:\"Studios should actively promote an environment where everyone feels comfortable and confident. Instructors play a crucial role in achieving this. They should be trained not only in pole dancing techniques but also in offering emotional and motivational support.\"}),/*#__PURE__*/e(\"h3\",{children:\"Keep Operations Transparent\"}),/*#__PURE__*/e(\"p\",{children:\"Transparency breeds trust. When students understand the pricing structure without any hidden costs, they feel more confident in their investment. An efficient booking system isn't just about convenience; it's also about respecting the student's time. Overbooked classes can result in reduced individual attention and a compromised experience.\"}),/*#__PURE__*/e(\"h3\",{children:\"Thoughtful Additional Amenities\"}),/*#__PURE__*/e(\"p\",{children:\"It's often the small details that make the most significant difference. Providing complimentary sanitary products, for instance, demonstrates care for students' well-being. Offering a variety of classes caters to a broader audience, ensuring that everyone finds something that resonates with them.\"}),/*#__PURE__*/e(\"h3\",{children:\"In Conclusion\"}),/*#__PURE__*/e(\"p\",{children:\"The perfect pole studio strikes a harmonious balance between top-notch facilities, safety measures, and emotional support. \"}),/*#__PURE__*/e(\"p\",{children:\"It's a place where every dancer, whether a novice or a seasoned pro, feels right at home. With these essentials in place, pole enthusiasts can confidently pursue their passion and enjoy a fulfilling experience in the world of pole dancing.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"})]});export const richText17=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Americans are known for their hard work and perseverance. An average American works more than those in other countries. American work culture often make people in other countries scratch their heads. According to a 2013 study by the International Labor Organization, 85.8 percent of American men and 66.5 percent of American women work more than 40 hours per week. They work 137 more hours per year than Japanese workers, 260 more hours per year than British workers, and 499 more hours per year than French workers. Workplaces around the world has shunned this American \u2018work culture\u2019.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/OzAsnY0GqM7ipE17GwAhIqvmM.jpeg\",srcSet:\"https://framerusercontent.com/images/OzAsnY0GqM7ipE17GwAhIqvmM.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/OzAsnY0GqM7ipE17GwAhIqvmM.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/OzAsnY0GqM7ipE17GwAhIqvmM.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"Rigorous American work routines often reveal themselves in employees, in form of mental and physical health issues. That is one of the major reasons you can find many Americans as overweight, over-stressed, and out of shape. In fact, according to the U.S. Department of Health and Human Services, nearly 60 percent of employees do not get adequate exercise. According to another survey, carried out by Lyra Health in association with National Alliance, it was found that nearly 83 percent of American workers are experiencing mental health problems. The research also found out that worry and fear are also pervasive among U.S. workers, with two-thirds stating that they are insecure about their or their family\u2019s future. More so, the study found that 43 percent feel sad, 36 percent feel angry, and 30 percent are experiencing significant levels of anxiety and stress that interfere with their work. 40 percent of workers don\u2019t believe their employer cares about their mental health, beyond just being productive at their job.\"}),/*#__PURE__*/e(\"p\",{children:\"It\u2019s a proven fact that healthy workers cost much less than unhealthy workers. According to recent research from the University of Michigan, employers who prioritize fitness can save an average of $1,100 per year for each employee who quits smoking, $1,200 per year for employees who lower their cholesterol levels from 240 to 190 mg, and $177 per year for each employee who loses enough weight to move from obesity (more than 30 pounds overweight) to a healthy weight. As a result, workplace wellness programs are more important than ever. But what exactly is corporate fitness?\"}),/*#__PURE__*/e(\"p\",{children:\"Skip ahead to :\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/articles/guide-to-establishing-corporate-fitness-programme-for-your-company#:~:text=What%20is%20Corporate%20Fitness%3F\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"What is Corporate Fitness?\"})})})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/articles/guide-to-establishing-corporate-fitness-programme-for-your-company#:~:text=increasing%20employee%20engagement.-,Benefits%20of%20the%20Corporate%20Fitness%20Programme,-There%20are%20many\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Benefits of the Corporate Fitness Programme\"})})})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/articles/guide-to-establishing-corporate-fitness-programme-for-your-company#:~:text=cholesterol%20is%20managed.-,The%20Pandemic%20and%20Urgency%20of%20Corporate%20Fitness%20Programme,-The%20Lyra%20Health\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"The Pandemic and Urgency of Corporate Fitness Programme\"})})})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(o,{href:\"https://www.Kenkoapp.com/articles/guide-to-establishing-corporate-fitness-programme-for-your-company#:~:text=program%20for%20companies.-,How%20to%20choose%20a%20Corporate%20Fitness%20Programme%3F,-The%20main%20task\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"How to choose a Corporate Fitness Programme?\"})})})})]}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"125\",src:\"https://framerusercontent.com/images/ZyEJyRFZ718MoBjWCzUFu3Pal7E.png\",srcSet:\"https://framerusercontent.com/images/ZyEJyRFZ718MoBjWCzUFu3Pal7E.png?scale-down-to=512 512w,https://framerusercontent.com/images/ZyEJyRFZ718MoBjWCzUFu3Pal7E.png 970w\",style:{aspectRatio:\"970 / 250\"},width:\"485\"}),/*#__PURE__*/e(\"h2\",{children:\"What is Corporate Fitness?\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/Jy4TkRIYpCIvaryjTZzzYtKoI.jpeg\",srcSet:\"https://framerusercontent.com/images/Jy4TkRIYpCIvaryjTZzzYtKoI.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/Jy4TkRIYpCIvaryjTZzzYtKoI.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/Jy4TkRIYpCIvaryjTZzzYtKoI.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"According to an article in the December 2010 issue of the Harvard Business Review, Corporate fitness or workplace wellness is defined as an organized program that a company initiates for its employees to help reduce health risks, enhance personal effectiveness, and to improve the quality of life. The concept has been around since 1979 when Johnson & Johnson launched the first acknowledged program. Corporate fitness activities are usually implemented to keep staff healthy, enhance morale, and help businesses succeed in the long run.\"}),/*#__PURE__*/e(\"p\",{children:\"Other than that, corporate wellness programs are intended to promote and support a comprehensive approach to employee well-being by fostering a healthy corporate culture. Offering a corporate wellness solution that goes beyond typical wellness programs encourages healthy habits and improves health outcomes, all while enhancing productivity, maximizing human resource investments, and increasing employee engagement.\"}),/*#__PURE__*/e(\"h3\",{children:\"Benefits of the Corporate Fitness Programme\"}),/*#__PURE__*/e(\"p\",{children:\"There are many benefits of corporate fitness programme for both employers and employees. Here are a few of them.\"}),/*#__PURE__*/e(\"h4\",{children:\"01. Lower Absenteeism\"}),/*#__PURE__*/e(\"p\",{children:\"It's only natural that healthy employees miss fewer days of work. The MD Anderson Cancer Center in Houston, for example, reported that lost workdays had decreased by 80% and modified-duty days had decreased by 64% within six years of establishing an employee health and well-being department. The Center's cost savings totaled $1.5 million when the reduction in lost workdays was multiplied by typical pay rates.\"}),/*#__PURE__*/e(\"h4\",{children:\"02. Fitness Encourages Better Work Performance\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/KfmOiJ3FdDBbKcT5wtDeTXP1k.jpeg\",srcSet:\"https://framerusercontent.com/images/KfmOiJ3FdDBbKcT5wtDeTXP1k.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/KfmOiJ3FdDBbKcT5wtDeTXP1k.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/KfmOiJ3FdDBbKcT5wtDeTXP1k.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"When Nelnet, a Lincoln, Nebraska-based lending corporation that handles student loan administration and repayment, asked their workers what they will miss the most during leaving interviews, the top response is often Nelnet's wellness program.\"}),/*#__PURE__*/e(\"p\",{children:\"According to research, companies with a corporate fitness program retain their staff for longer. According to a survey done by the National Business Group on Health and Towers Watson, companies with wellness programs have lower voluntary turnover rates than those without. The Biltmore tourism organization, for example, reported a reduction in employee turnover from 19% in 2005 to 9% in 2009 after implementing an employee wellness program. Employees are grateful for their efforts.\"}),/*#__PURE__*/e(\"h4\",{children:\"03. Helps in Beating Stress\"}),/*#__PURE__*/e(\"p\",{children:\"According to the February 2011 issue of Harvard Men's Health, exercise can both exhilarate and calm people. It can help to alleviate depression and stress. Clinical findings also reveal that people sleep better after exercising and can improve their cholesterol and blood pressure by sticking to a regular exercise routine.\"}),/*#__PURE__*/e(\"h4\",{children:\"03. Encourages Team Work\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/bhCuYeIWJJvNIIGUijZCrA3ihQ.jpeg\",srcSet:\"https://framerusercontent.com/images/bhCuYeIWJJvNIIGUijZCrA3ihQ.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/bhCuYeIWJJvNIIGUijZCrA3ihQ.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/bhCuYeIWJJvNIIGUijZCrA3ihQ.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"Participating in an employee fitness program leads to a stronger sense of workplace collaboration. Employees who work out together get to know each other better. Any fitness or weight-loss program benefits from social support, and when your co-workers are on board, you can support each other's efforts and hold each other accountable. Workers get to communicate with one another in an environment free of the pressures of work and have talks they might not have had otherwise. These interactions contribute to the development of a cooperative company culture, which can result in enhanced employee loyalty and overall goodwill.\"}),/*#__PURE__*/e(\"h4\",{children:\"06. Lower Costs\"}),/*#__PURE__*/e(\"p\",{children:\"Investing in corporate wellness programs may prove better for your company in the long run. Researchers from Harvard published an extensive summary from 22 different studies over 3 years and found that for every $1 that was spent on a wellness program, the company saved $3.27 because of reduced healthcare costs. The University of Michigan also suggests that employers save $1100-$1200 per annum if employees are fit and their cholesterol is managed.\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"90\",src:\"https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png\",srcSet:\"https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png?scale-down-to=512 512w,https://framerusercontent.com/images/aWBq9xFrpCbOvGZ3rA5Q4WzA.png 930w\",style:{aspectRatio:\"930 / 180\"},width:\"465\"}),/*#__PURE__*/e(\"h3\",{children:\"The Pandemic and Urgency of Corporate Fitness Programme\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/woslK7PbZ7QFmk7aP31zGrMPHQ.jpeg\",srcSet:\"https://framerusercontent.com/images/woslK7PbZ7QFmk7aP31zGrMPHQ.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/woslK7PbZ7QFmk7aP31zGrMPHQ.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/woslK7PbZ7QFmk7aP31zGrMPHQ.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"The Lyra Health survey points out the effect of the Pandemic on the American workforce are wide-ranging. If unaddressed it can have major financial consequences for both employees and employers. 38 percent of U.S. workers say their mental health issues in recent months have prompted them to consider a complete career shift, with those who don't believe their workplace supports their mental health being the most likely to do so.\"}),/*#__PURE__*/e(\"p\",{children:\"Workers' capacity to focus and be productive has deteriorated due to the pandemic. They had to deal with challenges such as financial stress, relational stress, and burnout. Sixty-five percent of employees said mental health concerns have a direct influence on their ability to work, and twenty-four percent said the impact is considerable or extreme. Furthermore, 40% of respondents say they are entirely burned out, and 60% believe financial stress is having a severe influence on their mental health. This points out the urgent need for a corporate fitness program for companies.\"}),/*#__PURE__*/e(\"h2\",{children:\"How to choose a Corporate Fitness Programme?\"}),/*#__PURE__*/e(\"p\",{children:\"The main task of a corporate fitness program is to promote physical fitness and programs and solve various workplace health risks arising from the consumption of unhealthy food and drinks, stress, lack of physical activity, and more. The end goal is to cultivate a health-conscious workspace.\"}),/*#__PURE__*/e(\"p\",{children:\"It becomes important for a company to provide a corporate wellness solution that is not limited by traditional wellness program barriers, as well as fostering healthy habits, improves various health outcomes while increasing productivity and employee engagement.\"}),/*#__PURE__*/e(\"p\",{children:\"Corporate wellness programs can come in a variety of shapes and sizes, depending on the company. Some employers may provide health insurance for their employees, while others may go a step further and establish office gym. Corporate fitness programs can also be modified to meet the needs, size, and budget of a company.\"}),/*#__PURE__*/e(\"p\",{children:\"Here is the complete guide to establishing a Corporate Fitness Programme for your company.\"}),/*#__PURE__*/e(\"h2\",{children:\"Step 1 \u2013 Analyze and Assess\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/mz888h6TutnjO8E2vp7JZLm5aBI.jpeg\",srcSet:\"https://framerusercontent.com/images/mz888h6TutnjO8E2vp7JZLm5aBI.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/mz888h6TutnjO8E2vp7JZLm5aBI.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/mz888h6TutnjO8E2vp7JZLm5aBI.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"Before you set up a corporate fitness program, it\u2019s important to conduct employee health surveys to evaluate the personal wellness interests and needs of employees. This information will enable the employer to design programs and services that are most beneficial to both the employer and the employee. You might also have to do a health risk assessment as assessing the health of the workforce will help determine which programs to implement.\"}),/*#__PURE__*/e(\"h2\",{children:\"Step 2 \u2013 Setting Up A Wellness Committee\"}),/*#__PURE__*/e(\"p\",{children:\"After assessing health risks, the next step is to set up an internal, employee-driven committee to assist promote and sustaining a wellness culture in the organization. This group will assist the wellness program in gaining organizational support and effectiveness. \\xa0Employers should solicit committee members by invitation or ask for volunteers, ensuring there is cross-sectional representation, such as members from the top management, the HR department, information technology, communications/marketing, and the health and safety department; union representatives; and employees interested in health and wellness.\"}),/*#__PURE__*/e(\"h2\",{children:\"Step 3 \u2013 Decide Goals and Objectives\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"540\",src:\"https://framerusercontent.com/images/qSeMCT0zBr8mplvAwJH0oLzf8.jpeg\",srcSet:\"https://framerusercontent.com/images/qSeMCT0zBr8mplvAwJH0oLzf8.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/qSeMCT0zBr8mplvAwJH0oLzf8.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/qSeMCT0zBr8mplvAwJH0oLzf8.jpeg 1500w\",style:{aspectRatio:\"1500 / 1080\"},width:\"750\"}),/*#__PURE__*/e(\"p\",{children:\"Now, we know that the key goal of a corporate fitness program is to improve workers' health and thereby reduce health care costs. Other goals may include reducing absenteeism, boosting worker productivity, and increasing retention. Goals and objectives are statements of broad, long-term accomplishments expected from the program. Each goal has one or more objectives to ensure that the goal will be accomplished. Objectives should be clear, time-limited, and stated in such a way that it is easy to determine whether they have been achieved.\"}),/*#__PURE__*/e(\"h2\",{children:\"Step 4 \u2013 Finalize Budget\"}),/*#__PURE__*/e(\"p\",{children:\"To create a corporate fitness program, you must first create a budget. The initiative will fail if it does not receive funds. When putting out a wellness budget, companies have to consider the costs of incentives, promotion, and program design. Make sure to spare budget for screening vendors, incentives for participation, promotional materials, etc.\"}),/*#__PURE__*/e(\"h2\",{children:\"Step 5 \u2013 Collaborate with Gym\"}),/*#__PURE__*/e(\"img\",{alt:\"\",className:\"framer-image\",height:\"279\",src:\"https://framerusercontent.com/images/MPsAgQVHB5XrXG2pUgXrp420E.jpeg\",srcSet:\"https://framerusercontent.com/images/MPsAgQVHB5XrXG2pUgXrp420E.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/MPsAgQVHB5XrXG2pUgXrp420E.jpeg 992w\",style:{aspectRatio:\"992 / 558\"},width:\"496\"}),/*#__PURE__*/e(\"p\",{children:\"Your company can collaborate with a gym or fitness chain or instructor to help you run the fitness program for your company. You may be offered discounted membership fees. They can offer customized workout sessions and meal programs. You can also take the help of fitness management software for live classes (if it is work from home). The software or a virtual platform can also help employers monitor and track their employee\u2019s wellbeing. Similarly, as software is subscription-based it is often more affordable and reasonable per person than a monthly or annual gym membership.\"}),/*#__PURE__*/e(\"p\",{children:\"Hence, this way you can set up a corporate fitness program for your company. The modern-day work environment- with its long periods of sitting, quick takeout meals, and computer screen eye strain- isn\u2019t constructive to either the mental or the physical well-being of your employees. Hence, to improve the overall productivity of your employees and help them stay in better health, you can surely look for a corporate fitness program.\"}),/*#__PURE__*/e(\"p\",{children:\"If you own a fitness club or gym, its time for you to switch your business to Kenko app. Kenko is the best fitness management software laced with industry best features and everything your fitness business might need.\"})]});export const richText18=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"There's a software out there that fitness business owners are calling too good to be true. \"}),/*#__PURE__*/e(\"p\",{children:\"And now it's your turn see why a fitness software can do more than what you once thought.\"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Too Good To Be True Contest\"})}),/*#__PURE__*/e(\"p\",{children:\"Book a demo and stand a chance to win free annual subscription to the modern-age fitness business software!\"}),/*#__PURE__*/e(\"p\",{children:\"Save $2,400 in subscription fees \\xa0(Almost $4000 if switching from MindBody)\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"How you enroll?\"})}),/*#__PURE__*/t(\"ol\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"To enroll, schedule a free personalised demo with our software expert.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Once you get on a 15-minute call with us, you will be enrolled in a monthly draw.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"The winner will be reached out to personally and declared via our social channels.\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Don't be left behind. Book a demo to find out the fitness software studio owners are calling \\\"too good to be true\u201D.\"}),/*#__PURE__*/e(\"p\",{children:\"\u200D\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"How C&C Fitness Found Exactly What They Were Looking For.\"})}),/*#__PURE__*/e(\"p\",{children:\"It started with an e-mail. Then a demo. Questions after questions were asked and answers were given. Features were explored and let\u2019s just say, some were surprised with how good Kenko was. \"}),/*#__PURE__*/e(\"p\",{children:\"C&C Fitness were reluctant to try us out too. But they got on a call with us and then all they could say was that \u2013 this sounds too good to be true!\"}),/*#__PURE__*/t(\"p\",{children:[\"Read the \",/*#__PURE__*/e(o,{href:\"http://bit.ly/Kenko-demo-story\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:/*#__PURE__*/e(\"strong\",{children:\"full story here\"})})}),/*#__PURE__*/e(\"strong\",{children:\".\"})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"After That...We Just Wanted To Do Our Part\"})}),/*#__PURE__*/e(\"p\",{children:\"More often than not, businesses are stuck in a difficult position, unaware that something better exists. All they have to do is take a chance and look for it.\"}),/*#__PURE__*/e(\"blockquote\",{children:/*#__PURE__*/t(\"p\",{children:[\"And to make this easier for you - \",/*#__PURE__*/e(\"strong\",{children:\"Kenko\"}),\" has launched its \",/*#__PURE__*/e(\"strong\",{children:\"'Too good to be true' \"}),\"contest.\"]})}),/*#__PURE__*/t(\"p\",{children:[\"To enroll, \",/*#__PURE__*/e(o,{href:\"http://bit.ly/Kenko-book-demo\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:/*#__PURE__*/e(\"strong\",{children:\"book your free demo \"})})}),\"with our software expert. \"]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Grow Your Brand. Grow Your Community. Grow With Us.\"})}),/*#__PURE__*/t(\"p\",{children:[\"Want to attract and convert new clients? Delight your members? And do it all at lower costs? Do it with \",/*#__PURE__*/e(o,{href:\"http://bit.ly/Kenko-home-page\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:/*#__PURE__*/e(\"strong\",{children:\"Kenko\"})})}),\".\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"Upgrade your fitness business now!\"})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Best-in-class Mobile Apps\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Branded Website\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Native Zoom Integration &\\xa0VOD\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Three Click Bookings\"})})]})]});export const richText19=/*#__PURE__*/t(r.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Yoga has become one of the most popular ways to keep fit, which isn\u2019t surprising, considering practicing yoga has been known to positively impact both physical and mental health.\"}),/*#__PURE__*/t(\"p\",{children:[\"In fact, there are approximately \",/*#__PURE__*/e(o,{href:\"https://www.thegoodbody.com/yoga-statistics/\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"34.4 million people who practice yoga\"})}),\" (or yogis, as they prefer to be called) in the US alone. With numbers like that, 2023 seems to be a great time for anyone who\u2019s a certified yoga instructor to start their own yoga studio.\"]}),/*#__PURE__*/e(\"p\",{children:\"However, like any other business, yoga studios need to have a comprehensive marketing plan to be able to draw customers and keep those numbers growing. Here is our pick of the top 10 campaign ideas for yoga studios in 2023. \"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Is marketing really needed for a yoga studio?\"})}),/*#__PURE__*/e(\"p\",{children:\"We\u2019re sure some of you are rolling your eyeballs and shaking your heads in disbelief. Does a yoga studio really need a marketing plan? Isn\u2019t it niche enough for a well-practiced namaste and proof that you\u2019re a certified yoga instructor enough to have people coming in by the truckloads?\"}),/*#__PURE__*/t(\"p\",{children:[\"Well, consider this. There are over 100,000 registered yoga teachers in the US alone, and over \",/*#__PURE__*/e(o,{href:\"https://www.ibisworld.com/industry-statistics/number-of-businesses/pilates-yoga-studios-united-states/\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"41,953 yoga and pilates studios\"})}),\". That number is only going to grow. \"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"strong\",{children:\"With such stiff competition, you need a rock-solid marketing plan that involves both digital marketing and traditional marketing to get your yoga studio noticed.\"})}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Our top 10 campaign ideas\"})}),/*#__PURE__*/e(\"p\",{children:\"Here are 10 effective campaign ideas you should consider for your yoga studio\u2019s marketing plan.\"}),/*#__PURE__*/e(\"img\",{alt:\"Top 10 Campaign Ideas For Yoga Studios in 2023\",className:\"framer-image\",height:\"1260\",src:\"https://framerusercontent.com/images/Fk4oxc5ULAHSXIUslTlgIHztesM.jpeg\",srcSet:\"https://framerusercontent.com/images/Fk4oxc5ULAHSXIUslTlgIHztesM.jpeg?scale-down-to=512 512w,https://framerusercontent.com/images/Fk4oxc5ULAHSXIUslTlgIHztesM.jpeg?scale-down-to=1024 1024w,https://framerusercontent.com/images/Fk4oxc5ULAHSXIUslTlgIHztesM.jpeg?scale-down-to=2048 2048w,https://framerusercontent.com/images/Fk4oxc5ULAHSXIUslTlgIHztesM.jpeg 3917w\",style:{aspectRatio:\"3917 / 2520\"},width:\"1958\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Leverage social media\"})}),/*#__PURE__*/e(\"p\",{children:\"Whether we like it or not, a lot of us spend way too much time on our smartphones on social media sites like Tik Tok, Instagram, and Facebook. Leverage that to your advantage to reach out to your potential customers.\"}),/*#__PURE__*/e(\"p\",{children:\"Now, we\u2019ve all seen yoga practitioners put up photos and videos of themselves doing poses that make them look like remove they\u2019re body contortionists.\"}),/*#__PURE__*/e(\"p\",{children:\"Instead, build content around the positive effects of practicing yoga, and wherever possible, use real-life examples from within your students and friends to illustrate these benefits. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Offer what the market wants\"})}),/*#__PURE__*/e(\"p\",{children:\"A common yoga marketing error that a lot of studios make is that they offer too many choices.\"}),/*#__PURE__*/e(\"p\",{children:\"Before you go about trying to attract students, spend a little time studying the demographics around where you want to locate your yoga studio, and offering them a yoga style that suits their lifestyle.\"}),/*#__PURE__*/e(\"p\",{children:\"For example, if your yoga studio is in a neighborhood that has a lot of older people, you\u2019d be better off offering courses in a more relaxed form of yoga, such as yin yoga. However, if you\u2019re in a younger neighborhood, power yoga, a derivative of ashtanga vinyasa yoga may be where the money is at.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Build a great website, and keep it updated\"})}),/*#__PURE__*/e(\"p\",{children:\"A business website is a no-brainer, but keeping it regularly updated is what makes a difference. \"}),/*#__PURE__*/e(\"p\",{children:\"Ideally, your website should have everything anyone would want to know about your yoga studio: photographs of the space, details of the classes offered, enrollment options, a payment gateway, blogs, instructional videos, and maybe even an e-store for some merchandise. \"}),/*#__PURE__*/e(\"p\",{children:\"However, here are some of the things you absolutely need to update on a regular basis.\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Class schedules.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Trainer profiles and certifications.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Health and safety measures that are in place.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Offers, bundles, and discounts.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Clear instructions on what your students must carry for each class, such as yoga mats, footwear restrictions, and more. \"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Use Google to your advantage\"})}),/*#__PURE__*/e(\"p\",{children:\"When anyone wants to look up any information on the internet, Google is the first search engine that comes to mind. This is why you should create a Google profile for your yoga studio, including the address, a profile photo, an official phone number, working hours, and a link to your website. \"}),/*#__PURE__*/e(\"p\",{children:\"Google also has a free marketing tool called Google My Business that comes with every Google business account. You can use it to add pictures, promote yoga classes, events you may be hosting or participating in, and more.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Host or participate in special events\"})}),/*#__PURE__*/e(\"p\",{children:\"Events are a great opportunity to interact with new people and market your yoga business. A great way to do this is to host special events that will allow you to involve your local yoga community. \"}),/*#__PURE__*/e(\"p\",{children:\"You can publicize on your social media pages, on Google, and on your website to draw in participants.\"}),/*#__PURE__*/e(\"p\",{children:\"For example, the 21st of June is celebrated as World Yoga Day all over the world, making it the ideal day for you to host a free yoga class in your studio, or even at your local park. If you involve other yoga studios in the event and publicize it the right way, you could end up drawing in hundreds of people, maybe even thousands. \"}),/*#__PURE__*/e(\"p\",{children:\"If you don\u2019t feel ready to host events on your steam just yet (because we understand that budgets can be a problem for new yoga studios), participate in events hosted by others in the yoga community in your city. \"}),/*#__PURE__*/e(\"p\",{children:\"It\u2019ll still give you the opportunity to rub shoulders with your peers, get to know the competition, and meet prospective customers. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Build a community\"})}),/*#__PURE__*/e(\"p\",{children:\"Build an interactive community within your studio, and watch it open the doors to many more opportunities as it grows. \"}),/*#__PURE__*/e(\"p\",{children:\"Here are some ideas for how you could do this:\"}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Build a rapport with each of your students on a personal level, and encourage interactions between them.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Ask more experienced students to mentor those who are new to yoga. It not only makes the experienced students feel like they belong and empowers them, but it also helps build relationships within your community.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/t(\"p\",{children:[\"Ask your students if you could share short videos and pictures of them practicing yoga on the studio\u2019s social media pages, and if they\u2019re okay with it, tag them in those posts.This will not only make them feel good about themselves, the posts will also be seen by their friends and contacts.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",children:/*#__PURE__*/e(\"p\",{children:\"Encourage your students to post about their yoga journey as well, and to tag the studio in their posts. \"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Offer referral rewards\"})}),/*#__PURE__*/e(\"p\",{children:\"Word of mouth is one of the oldest and most effective ways to market a business. If you build a good rapport with your students, and if they see the value of learning yoga at your studio, they\u2019re bound to tell their friends and family about it.\"}),/*#__PURE__*/e(\"p\",{children:\"Make it worth their while to be your yoga studio\u2019s brand ambassadors by offering them referral rewards for every new student they get to enroll with you for yoga classes. \"}),/*#__PURE__*/e(\"p\",{children:\"For example, you could offer them a discount on their monthly membership, or upgrade their membership to include special classes for a limited time period.\"}),/*#__PURE__*/e(\"p\",{children:\"For all you know, they may want to pay extra for those special classes once that limited time period is done!\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Email marketing is still a great tool\"})}),/*#__PURE__*/e(\"p\",{children:\"Email marketing may seem like an old-fashioned approach, but it\u2019s still an effective way to reach out to new students and keep existing students engaged. \"}),/*#__PURE__*/e(\"p\",{children:\"Other than sending out marketing emails about the classes you offer at your yoga studio, you could also use emails to share class schedules, payment reminders, event invites, and more with your students.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Video content is king\"})}),/*#__PURE__*/t(\"p\",{children:[\"While photographs and blogs may be effective in generating interest from prospective students and engaging existing students, nothing works better than video content. In fact, \",/*#__PURE__*/e(o,{href:\"http://www.dca-pr.co.uk/2021/12/09/video-most-engaging-type-of-content/#:~:text=According%20to%20InVideo%2C%20video%20content,text%20and%20image%20content%20combined.\",motionChild:!0,nodeId:\"ewhHuyXZI\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"a recent study\"})}),\" showed that video content is 12 times more effective than any other form of content.\"]}),/*#__PURE__*/e(\"p\",{children:\"Considering the physical nature of practicing yoga, making short videos about the benefits of yoga as well as instructional videos demonstrating how to approach some of the more difficult postures is sure to boost the engagement levels of your posts on your social media pages. \"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"Support a nonprofit organization\"})}),/*#__PURE__*/e(\"p\",{children:\"Working with nonprofit organizations is always a positive thing, considering it\u2019s how you can contribute meaningfully to your local community. It could be done by doing something as simple as holding a special yoga session and donating the proceeds to a charity.\"}),/*#__PURE__*/e(\"p\",{children:\"While there\u2019s definitely a feel-good factor that comes with these types of events, it\u2019s also a great opportunity to introduce your yoga studio to new audiences. And the nonprofit organization you work with will also promote your yoga studio, considering the money raised from events like these benefits them directly. \"}),/*#__PURE__*/e(\"h2\",{children:/*#__PURE__*/e(\"strong\",{children:\"Choose Kenko to automate your campaigns and much more\"})}),/*#__PURE__*/e(\"p\",{children:\"When you choose Kenko as your management software for your yoga studio, one of the many features you have at your disposal is the ability to automate various aspects of your marketing campaigns.\"}),/*#__PURE__*/e(\"p\",{children:\"For, example, we can help you automate push notifications, SMS, email campaigns, and more.\"}),/*#__PURE__*/e(\"p\",{children:\"We have beautiful templates for channels like mailers and newsletters designed to reduce the amount of effort you need to put in to create these marketing collaterals. 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