{
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  "sourcesContent": ["import{jsx as e,jsxs as t}from\"react/jsx-runtime\";import{ComponentPresetsConsumer as r,Link as a}from\"framer\";import{motion as n}from\"framer-motion\";import*as o from\"react\";import i from\"https://framerusercontent.com/modules/pVk4QsoHxASnVtUBp6jr/TbhpORLndv1iOkZzyo83/CodeBlock.js\";export const richText=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Discover the 10 best 2024 landing page examples for high conversion rates. See how these brands use clear messaging, strong hooks and CTAs, and perfect design elements to stand out amidst competitors. Each example shows different yet effective ways to convert your website visitors into future clients.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Creating a landing page is no less than writing a captivating story. There are so many elements involved, each with its unique importance. Our team at Fibr AI analyzed the landing pages of some renowned and new companies and concluded that the best landing pages commonly have a compelling hook, a straightforward messaging style, and a clean design.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Below, we present this analysis or the best landing page examples to help you strategize for maximum conversion. We have sectioned them per industry type for better clarity.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"1.Asana\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Asana example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/ORnMq3Za3lV1z3l6P76DxMdWK8.png\",srcSet:\"https://framerusercontent.com/images/ORnMq3Za3lV1z3l6P76DxMdWK8.png?scale-down-to=512 512w,https://framerusercontent.com/images/ORnMq3Za3lV1z3l6P76DxMdWK8.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/ORnMq3Za3lV1z3l6P76DxMdWK8.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[\"A good landing page example would be\",/*#__PURE__*/e(\"strong\",{children:\" \"}),/*#__PURE__*/e(a,{href:\"https://asana.com/product\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Asana\"})}),\"\u2013 a work management and productivity software that companies and teams use to assign tasks and track progress and goals.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"With simple features, and solutions specifically designed for Healthcare, Retail, Education, and Nonprofit industries, Asana comes on the top when it comes to work management.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\\xa0\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/t(\"p\",{children:[\"Asana sells its USP well\u2013that it is the \",/*#__PURE__*/e(\"strong\",{children:\"\u2018only\u2019 \"}),\"work management platform that is built for scale. If an organization that is planning to scale in the future views this statement, they know Asana is an option they have to rely on.\"]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Asana\u2019s placement of awards and certification right at the top of its landing page can be deemed smart as it aims to establish trust quickly.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The page is decluttered, and simple, and balances well design elements.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"2.Semrush\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Semrush example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/luvR8nT46u7QHDTLBPlWhDHNao.png\",srcSet:\"https://framerusercontent.com/images/luvR8nT46u7QHDTLBPlWhDHNao.png?scale-down-to=512 512w,https://framerusercontent.com/images/luvR8nT46u7QHDTLBPlWhDHNao.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/luvR8nT46u7QHDTLBPlWhDHNao.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"img\",{alt:\"semrushexample\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/mwu4N53Vk4jwgOQxkSW7SDmmk8.png\",srcSet:\"https://framerusercontent.com/images/mwu4N53Vk4jwgOQxkSW7SDmmk8.png?scale-down-to=512 512w,https://framerusercontent.com/images/mwu4N53Vk4jwgOQxkSW7SDmmk8.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/mwu4N53Vk4jwgOQxkSW7SDmmk8.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"When it comes to product landing page examples, Semrush tops the list.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.semrush.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Semrush\"})}),\" is a proper marketing tool that offers solutions like SEO, content marketing, data analytics, competitor research, and much more, all in one place.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"The solutions are catered to the ever-changing dynamics of the marketing industry and help companies increase visibility and grow their audience.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\\xa0\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Semrush\u2019s landing page avoids the typical minimalist approach with a dash of dark and vibrant colors, making it more appealing to the younger audience.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The headline works well for Semrush, with words like \u2018measurable\u2019 and \u2018one platform\u2019 coming right at the top.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The display of numbers such as \u201810M\u2019, and \u201830% 500 Fortune companies\u2019, further cement Semrush\u2019s position as a market leader and motivate potential clients to associate.\\xa0\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"3.Basecamp\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Basecamp example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/FClOcZZef6Dlchb3YURxnEPRKA.png\",srcSet:\"https://framerusercontent.com/images/FClOcZZef6Dlchb3YURxnEPRKA.png?scale-down-to=512 512w,https://framerusercontent.com/images/FClOcZZef6Dlchb3YURxnEPRKA.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/FClOcZZef6Dlchb3YURxnEPRKA.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://basecamp.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Basecamp\"})}),\" is a project management tool that is designed for companies, startups, and freelancers who handle a large number of projects and clients.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Through Basecamp you can create separate windows for different clients, track projects, assign work, and monitor progress easily.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\\xa0\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Basecamp\u2019s messaging is bold, yet simple, highlighting that it\u2019s effective for smaller teams.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Basecamp gets creative with an indirect placement of CTAs through doodling. A younger audience may be attracted to this form of marketing.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The actual CTA also goes up and above generic wordings through the \u2018enjoy work more\u2019 phrase.\\xa0\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"4.Shopify\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Shopify example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/SyPDlZjwztgy9yQ3qEX6gI58q4.png\",srcSet:\"https://framerusercontent.com/images/SyPDlZjwztgy9yQ3qEX6gI58q4.png?scale-down-to=512 512w,https://framerusercontent.com/images/SyPDlZjwztgy9yQ3qEX6gI58q4.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/SyPDlZjwztgy9yQ3qEX6gI58q4.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"img\",{alt:\"Shopify example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/YO2M5vtQVTLTQIZlr7UmDEXwGY.png\",srcSet:\"https://framerusercontent.com/images/YO2M5vtQVTLTQIZlr7UmDEXwGY.png?scale-down-to=512 512w,https://framerusercontent.com/images/YO2M5vtQVTLTQIZlr7UmDEXwGY.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/YO2M5vtQVTLTQIZlr7UmDEXwGY.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"If you\u2019re into eCommerce, you probably already know Shopify. It is \u2018the\u2019 eCommerce platform that lets you create, and manage your online stores.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"With a lot of custom templates, and easy-to-use tools, Shopify is perfect for any brand looking to sell online and enter the eCommerce industry without the pain of starting from scratch.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Shopify\u2019s headline and messaging couldn\u2019t be more clear. When a potential client lands on Shopify\u2019s page, they are instantly looped in.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The CTA placement and wording work in Shopify\u2019s favor as it lures potential customers to try Shopify for free and get a hands-on experience using the website and its features.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The \u2018Start free trial\u2019 is placed right after the headline, ensuring the viewer is closer to signing up.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"With features, client base, and testimonials placed strategically on the page, Shopify\u2019s landing page goes one step ahead to cement its position.\\xa0\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"5.Alibaba\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Alibaba example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/mna4JVX9baO5RYOsOi8SYQz1UM.png\",srcSet:\"https://framerusercontent.com/images/mna4JVX9baO5RYOsOi8SYQz1UM.png?scale-down-to=512 512w,https://framerusercontent.com/images/mna4JVX9baO5RYOsOi8SYQz1UM.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/mna4JVX9baO5RYOsOi8SYQz1UM.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.alibaba.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Alibaba\"})}),\", pioneered in China, is a B2B eCommerce platform that allows retailers to buy and sell products online across countries. It aims to build a global platform for opportunities for both business owners and buyers, with services extending to digital solutions, computing, and more.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Alibaba\u2019s headline is simple and directly addresses the audience through targeted words like \u2018B2B\u2019 and more.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"By adding the \u2018Frequently searched\u2019 snippet, Alibaba is showing the user that these products are trending and this is what the audience may probably be looking for. The presence of a search bar in the center of the page is also a smart placement strategy.\\xa0\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"6.HubSpot\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Hubspot example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/PmR0N7xPk8Esyfga4YhktYzR9s0.png\",srcSet:\"https://framerusercontent.com/images/PmR0N7xPk8Esyfga4YhktYzR9s0.png?scale-down-to=512 512w,https://framerusercontent.com/images/PmR0N7xPk8Esyfga4YhktYzR9s0.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/PmR0N7xPk8Esyfga4YhktYzR9s0.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Topping the list of great landing page examples would be Hubspot.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Argued by most marketers as the top inbound marketing software, \",/*#__PURE__*/e(a,{href:\"https://www.hubspot.com/products/crm\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Hubspot\"})}),\" can be described as your all-in-one CRM (Customer Relationship Management) platform with tools for marketing, customer services, and much more.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Hubspot is popular because it\u2019s easy to use, offers a range of marketing solutions, and unifies your data and team in one place.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The headline and subheadline are designed to motivate potential clients to pause, think, and realign their strategies.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The \u2018no credit card required\u2019 messaging could be considered a smart CTA placement.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Though a lot of information is shared on the landing page, the design elements are still strong and do not crowd the landing page.\"})})]}),/*#__PURE__*/t(\"p\",{children:[\"Also read: \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/blog/why-every-ad-campaign-needs-its-own-landing-page\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Why Ever Ad Campaign Needs Its Own Landing Page\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"7.Canva\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Canva example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/1erTus6Rqv1pFb1DxplQeQUoJfg.png\",srcSet:\"https://framerusercontent.com/images/1erTus6Rqv1pFb1DxplQeQUoJfg.png?scale-down-to=512 512w,https://framerusercontent.com/images/1erTus6Rqv1pFb1DxplQeQUoJfg.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/1erTus6Rqv1pFb1DxplQeQUoJfg.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.canva.com/en_in/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Canva\"})}),\" is the name that pops first when talking about cool landing pages. It is the marketing world\u2019s most easy-to-use and preferred designing software. Whether you are a beginner or an expert designer, Canva offers a range of templates, tools, and more to help you create designs, and graphics in record time.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"From creating presentations to logos to videos and whiteboards, Canva is your perfect design partner.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well?\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Being quite literally \u2018the design website\u2019, Canva nails the blend of simplicity with a dash of vibrant colors. You\u2019d notice how the word \u2018art\u2019 in the headline actually is in the color of their logo. Talk about getting creative.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"11px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Canva\u2019s messaging is absolutely simple and clear. 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Its landing page is designed to guide potential hosts effortlessly using interactive elements. 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However, not all designers are developers, and vice versa. This is precisely where Webflow comes in. Its landing page emphasizes ease of use and the importance of an optimized site through a bold headline and a demo video.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The page is tailored to designers who would use the platform.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It highlights key benefits without going overboard.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/t(\"p\",{children:[\"It showcases customer testimonials through engaging videos.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"13. 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It is:\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Clean\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Minimal\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Eye-catching\"})})]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/t(\"p\",{children:[\"This \",/*#__PURE__*/e(\"strong\",{children:\"example page \"}),\"features a clear yet impactful message, positioning Wix as a leader in website creation.\"]})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It highlights the various product features using a super minimalistic approach.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/t(\"p\",{children:[\"The page features a clean CTA, all while maintaining a dynamic aesthetic design.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})]})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"14. Mailchimp\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Mailchimp example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/P3GUwkfTMWc7ghdJAT0Vg5oLEE.png\",srcSet:\"https://framerusercontent.com/images/P3GUwkfTMWc7ghdJAT0Vg5oLEE.png?scale-down-to=512 512w,https://framerusercontent.com/images/P3GUwkfTMWc7ghdJAT0Vg5oLEE.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/P3GUwkfTMWc7ghdJAT0Vg5oLEE.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[\"The popular email marketing platform \",/*#__PURE__*/e(a,{href:\"https://mailchimp.com/solutions/email-marketing-platform/?currency=INR\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Mailchimp\"})}),\" is another excellent \",/*#__PURE__*/e(\"strong\",{children:\"example of a landing page\"}),\". 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Shopify Plus\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Shopify example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/Ynw0xmUk6BPh5SJp2znV3JlMSKI.png\",srcSet:\"https://framerusercontent.com/images/Ynw0xmUk6BPh5SJp2znV3JlMSKI.png?scale-down-to=512 512w,https://framerusercontent.com/images/Ynw0xmUk6BPh5SJp2znV3JlMSKI.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/Ynw0xmUk6BPh5SJp2znV3JlMSKI.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.shopify.com/uk/plus?_bt=432364377551&_bk=shopify%20plus&_bm=b&_bn=g&_bg=104649518291&&&&&ds_rl=1287001&ds_rl=1287001&gclid=CjwKCAjwpuajBhBpEiwA_ZtfhWHrOi3RSwvyvIeykXb_UM4kOxReXdhoVspYzT00ipOFUkgP6ChjkhoCNZYQAvD_BwE&gclsrc=aw.ds\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Shopify Plus\"})}),\" caters to eCommerce stores that are looking to scale their business. 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Gong uses an interactive flowchart to show how it addresses the needs of different stakeholders.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"What stands out in Gong's landing page is the clever combination of benefits with use cases and success stories.\\xa0\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It not only tells users the benefits they can reap but also highlights how real customers have leveraged these features to drive quantifiable results.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The page further provides various resources for users to nurture them down the sales funnel.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"21. 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Calm\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Calm example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/dd46McWOgmSre3rJtek9lQDwAc.png\",srcSet:\"https://framerusercontent.com/images/dd46McWOgmSre3rJtek9lQDwAc.png?scale-down-to=512 512w,https://framerusercontent.com/images/dd46McWOgmSre3rJtek9lQDwAc.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/dd46McWOgmSre3rJtek9lQDwAc.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.calm.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Calm\"})}),\" is a meditation and sleep app that creates a serene experience for users right from its landing page. 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It showcases customer success stories with numerous testimonials, particularly from high-profile users, establishing credibility and helping customers visualize similar achievements.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"ClickFunnels' landing page cleverly addresses user objections and preconceived concerns in a light-hearted manner.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The messaging throughout the page is clear and concise, focusing on the software's potential to generate significant financial returns for businesses.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"ClickFunnels has also placed CTAs in different sections, ensuring users can easily take action at any point during their journey.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"33. LinkedIn\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Linkedin example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/dn2NFANC7BTyTNuDDlWTSLCYw.png\",srcSet:\"https://framerusercontent.com/images/dn2NFANC7BTyTNuDDlWTSLCYw.png?scale-down-to=512 512w,https://framerusercontent.com/images/dn2NFANC7BTyTNuDDlWTSLCYw.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/dn2NFANC7BTyTNuDDlWTSLCYw.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://premium.linkedin.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"LinkedIn's\"})}),\" landing page focuses on convincing job seekers and business owners to upgrade to Premium. It uses 2D images with attention-grabbing CTAs, creating a clean yet appealing copy.\"]}),/*#__PURE__*/t(\"p\",{children:[\"The landing page briefly highlights how job seekers and businesses can benefit from the upgrade, with links to explore the features in detail.\\xa0\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The page clearly explains how Premium members can benefit from the platform's AI-powered experiences with quantifiable results.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"LinkedIn features a side-by-side comparison of the basic and Premium plans, helping users make informed decisions.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The platform also leverages customer testimonials as social proof to build credibility.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"34. Nauto\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Nauto example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/5Mqpl7jH1H4mAuwlNpnM2Rphlk.png\",srcSet:\"https://framerusercontent.com/images/5Mqpl7jH1H4mAuwlNpnM2Rphlk.png?scale-down-to=512 512w,https://framerusercontent.com/images/5Mqpl7jH1H4mAuwlNpnM2Rphlk.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/5Mqpl7jH1H4mAuwlNpnM2Rphlk.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://go.nauto.com/roadmap-for-a-safer-and-smarter-fleet-ebook.html\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Nauto\"})}),\" is a fleet safety platform, which is something it establishes clearly in the headline. It features a pretty short and straightforward landing page for its eBook with several standout elements.\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It tells users exactly what they can expect from the eBook and briefly explains the key takeaways.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It highlights that users only need to follow 4 steps for better fleet safety, ensuring a quick read.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It uses a pretty comprehensive form to get user details.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"35. Squarespace\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"squarespace example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/UGpAaPPDhlAqxCji6itc04npBwQ.png\",srcSet:\"https://framerusercontent.com/images/UGpAaPPDhlAqxCji6itc04npBwQ.png?scale-down-to=512 512w,https://framerusercontent.com/images/UGpAaPPDhlAqxCji6itc04npBwQ.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/UGpAaPPDhlAqxCji6itc04npBwQ.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(a,{href:\"https://www.squarespace.com/websites-start/?channel=pbr&subchannel=go&campaign=pbr-go-uk-en-core_squarespacealone-e&subcampaign=(squarespacealone-en_squarespace_e)&&cid=16750987583&aid=133807090214&tid=kwd-1988643730&mt=e&eid=&loc_p_ms=9045873&loc_i_ms=&nw=g&d=c&adid=602138458540&channel2=pbr&subchannel2=go&gclid=CjwKCAjwpuajBhBpEiwA_Ztfhav_8zdpN-pmXhUUcfm2trq7Tax3qVkpPxdgAFkw9x-TN2yeg0woXBoCqVEQAvD_BwE&gclsrc=aw.ds\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Squarespace\"})}),\" has also adopted a minimalist design for its landing page, focusing on one key action: encouraging visitors to explore the templates. It uses a crisp, impactful copy to help users understand what they can expect from the brand:\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Easy-to-edit templates\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"No coding experience needed\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"End-to-end commerce and marketing features\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Free trial\"})})]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Squarespace's landing page does not overwhelm visitors with too much text or too many options.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It lets the visual appeal of the templates speak for itself, showcasing their quality and versatility.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The minimal design avoids distractions, helping users focus on the benefits.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"36. Branch Furniture\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Branch furniture example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/jpW7PdXUFehntFTZ8dD1gc1ikaM.png\",srcSet:\"https://framerusercontent.com/images/jpW7PdXUFehntFTZ8dD1gc1ikaM.png?scale-down-to=512 512w,https://framerusercontent.com/images/jpW7PdXUFehntFTZ8dD1gc1ikaM.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/jpW7PdXUFehntFTZ8dD1gc1ikaM.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.branchfurniture.com/collections/work-from-home?srsltid=AfmBOooSK9086jqCMKjqghFYfNOV6Ri-Ufmdd8t3m7WxZTPLm89vljly\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Branch Furniture\"})}),\" deals exclusively in office furniture. With a headline that simply reads 'work from home,' its landing page directly addresses customers looking to set up a home office. The page then delves into the different categories of furniture offered by the brand\u2014chairs, desks, accessories, and bundles\u2014with clear one-line explanations to maintain a clean design.\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"To build social credibility, Branch Furniture has leveraged press mentions from prominent media houses.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The landing page also briefly explains what the brand does, followed by key benefits for customers.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The page uses short- crisp sentences to get the message across quickly.\"})})]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/t(\"strong\",{children:[\"37. Campaign Monitor\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/e(\"img\",{alt:\"Campaign monitor example\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/mYRSS5QnulsLiG4Gd7owAlrPewc.png\",srcSet:\"https://framerusercontent.com/images/mYRSS5QnulsLiG4Gd7owAlrPewc.png?scale-down-to=512 512w,https://framerusercontent.com/images/mYRSS5QnulsLiG4Gd7owAlrPewc.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/mYRSS5QnulsLiG4Gd7owAlrPewc.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[\"Last on our list of the best \",/*#__PURE__*/e(\"strong\",{children:\"landing page design examples\"}),\" is the email marketing platform \",/*#__PURE__*/e(a,{href:\"https://www.campaignmonitor.com/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Campaign Monitor\"})}),\". Like other top examples, Campaign Monitor's landing page has a crisp, compelling headline that ticks two boxes:\"]}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It tells users what they can expect (access to email marketing and automation tools)\"})}),/*#__PURE__*/t(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:[/*#__PURE__*/e(\"p\",{children:\"It tells users what they can achieve (connecting with a wider audience)\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})})]})]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/t(\"strong\",{children:[\"Why it works so well:\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{})]})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The landing page showcases social proof by prominently placing logos of businesses they've worked with and highlighting customer testimonials.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"It emphasizes its core features and uses a ton of visuals in every section for a visually appealing design.\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"10px\",\"--framer-text-color\":\"rgb(14, 16, 26)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"The CTAs are also prominently highlighted and tailored to each section, allowing users to select what they want to do next.\"})})]})]});export const richText1=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Did you know that companies with 40+ landing pages generate \",/*#__PURE__*/e(a,{href:\"https://www.highervisibility.com/website-design/learn/conversion-rate-optimization-statistics/#landing-page-conversion-statistics\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"12X\"})}),\" more leads than normal landing pages? However, creating multiple landing pages while maintaining consistency in design, tone, and marketing can be a challenge.\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"This is where \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Fibr AI\"})}),\" comes in.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"With Fibr AI, marketers can create personalized landing pages tailored to their audience, ensuring that the keywords, messaging, offers, and visuals that initially captured attention are seamlessly reflected on the landing page.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"This alignment creates a smooth, consistent experience, keeping visitors engaged and reducing bounce rates.\"}),/*#__PURE__*/e(\"p\",{children:\"Fibr\u2019s AI-driven platform also helps you personalize landing pages based on user behavior, location, or device, making each visitor's experience feel relevant and tailored.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The platform offers bulk page creation, allowing marketers to generate thousands of personalized landing pages at scale, saving hours of effort.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Enhance \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/pilot/audience-personalization\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"audience personalization\"})}),\" to create the best landing pages that drive engagement and conversions.\"]}),/*#__PURE__*/e(\"p\",{children:\"Fibr also supports A/B testing to help you identify the best-performing versions of your pages, further optimizing for conversions.\"}),/*#__PURE__*/e(\"p\",{children:\"What\u2019s more? You can do all this without developer support or tech headaches!\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"With Fibr AI, you can automate the entire post-click experience, ensuring your landing pages not only attract but convert, maximizing both ROI and customer satisfaction.\"}),/*#__PURE__*/e(\"p\",{children:\"Reduce CPC (Cost Per Click), and technical overheads. \"}),/*#__PURE__*/t(\"p\",{children:[\"Sign up with \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Fibr AI\"})}),\" today!\"]})]});export const richText2=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1.What is a landing page and examples?\"})}),/*#__PURE__*/e(\"p\",{children:\"You can think of a landing page as a web page or lead channel specifically created with the purpose of marketing a brand, company, product, or service. The best landing page examples 2024 are covered in the blog above.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. What should a landing page include?\"})}),/*#__PURE__*/e(\"p\",{children:\"A landing page should include a strong headline and hook, proper CTAs, features, services offered, and testimonials. Ensure this is done while keeping aesthetics and design in mind.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"3.Do landing pages need SEO?\"})}),/*#__PURE__*/e(\"p\",{children:\"Yes, most definitely. Performing an in-depth on-page and off-page SEO analysis and ensuring the top-ranking keywords (of your field or industry) are part of your messaging can directly impact your conversion rates.\"})]});export const richText3=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Have you ever searched for something only to land on an ad page that is nowhere related to what you searched for? Frustrating, right? Conversely, has an ad redirected you to exactly what you are looking for? Magic!\"}),/*#__PURE__*/e(\"p\",{children:\"The whole mechanics behind this is the way Google ad landing pages work.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Google\u2019s main job is to connect people with what they are looking for. If the \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/landing-page\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"landing page\"})}),\" does not match user intent or deliver what it promises, Google notices! Ad costs will skyrocket and conversions will likely tank.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"But here's the silver lining\u2013Google ad landing page optimization can boost visibility, reduce ad spend, and bring in better ROI. If the next question in your mind is \u2018How do I optimize my Google ad landing page?\u2019 this blog answers it.\\xa0\"})]});export const richText4=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"A Google ad landing page is a dedicated webpage that users \u2018land\u2019 upon after clicking on a Google advertisement.\\xa0\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The purpose is to target a specific keyword through laser-focussed content and design and help visitors take action\u2013whether making a purchase, signing up for a newsletter, downloading a guide/ebook, and more.\\xa0\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"You can think of it as a sales pitch specially curated to welcome potential customers and convert them by showing highly relevant, super specific content.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Now, you may wonder about the mechanics behind this. Let\u2019s take a simple example to decode Google ad landing pages.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Imagine you\u2019re running a fitness studio offering gym sessions, yoga, sauna, zumba, and more. Your Google ad appears when somebody searches for \u2018online yoga classes.\u2019 Now, when the visitor clicks on this ad, the individual is guided or \u2018lands\u2019 on a single webpage specially curated for yoga classes. This page will not speak about your other offerings.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"In this example, the user (on clicking the ad) will see only one landing page that is laser-focused on depicting the benefits, testimonials, and more about your yoga classes.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Now, you may wonder, why businesses invest so much time in creating these pages. That\u2019s a valid question. After all, a common website listing all the offerings of the company should work, right?\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Actually, no!\"}),/*#__PURE__*/e(\"p\",{children:\"Read below to understand the humongous benefits of Google ad landing pages and why you should also invest in creating one.\"}),/*#__PURE__*/t(\"p\",{children:[\"Fun Fact: Ads in the top three paid slots attract\",/*#__PURE__*/e(a,{href:\"https://www.pyritetechnologies.com/paid-advertising/#:~:text=The%20qualified%20leads%20are%2010x,positions%20on%20search%20ranking%20pages.\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\" 46%\"})}),\" of all the clicks!\"]}),/*#__PURE__*/t(\"p\",{children:[\"Also read:\",/*#__PURE__*/e(a,{href:\"https://fibr.ai/blog/google-optimize-alternatives\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\" Top Google Optimize Alternatives To Boost Your CRO Strategy In 2025\"})})]})]});export const richText5=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/t(\"p\",{children:[\"Did you know that websites with 40 or more landing pages generate ~\",/*#__PURE__*/e(a,{href:\"https://saleslion.io/sales-statistics/businesses-with-over-40-landing-pages-generated-a-whopping-12-times-more-leads-than-those-with-1-5-landing-pages/#:~:text=do%20you%20have%3F-,Businesses%20with%20over%2040%20Landing%20Pages%20Generated%20a%20Whopping%2012,with%201%2D5%20Landing%20Pages&text=HubSpot's%20latest%20research%2C%20%E2%80%9D%20Lead%20Generation,the%20more%20leads%20it%20generates.\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"12X\"})}),\" more leads than websites with 1-5 landing pages?\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Yup, there is a reason why marketers and SEO experts swear by Google ad landing pages. Let\u2019s read some in detail below:\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. Boosts conversions\"})}),/*#__PURE__*/e(\"p\",{children:\"If you're selling boots, your landing page must only discuss boots. It should not mention gloves or any other related item that adds no value. The same logic applies to all businesses, selling services and products online. You do not want to distract your visitors with unnecessary information, especially when they have the intent to purchase or take action.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Google ad landing pages help you achieve exactly this. A well-designed ad landing page ensures your promise (or offering) aligns perfectly with your messaging, making it easier for visitors to trust your business and take action.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. Helps measure performance\"})}),/*#__PURE__*/e(\"p\",{children:\"How do you measure if your campaign is working? Through tracking and data analysis. Google ad landing pages provide incredible insights through their advanced tracking capabilities.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"You can analyze what ads users click on and what they do after landing on your page through Google Analytics. Further, you can measure \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/landing-page/metrics\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"landing page metrics\"})}),\" like conversions, impressions, click-through rates, and other stats as shown below:\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Bounce rates: No of users who land on a page but don\u2019t take action\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Average session duration: Average time a user stays on the website\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Pages/sessions: No of pages viewed per section\"})})]}),/*#__PURE__*/e(\"p\",{children:\"All these metrics allow you to fine-tune your strategies, see what\u2019s working, and understand user behavior better. Such detailed insights transform your Google landing page from a static marketing asset to a page that brings in revenue and more conversions. You may not find such detailed insights through a regular landing page.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://www.neboagency.com/blog/10-interesting-facts-google-analytics/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Did you know?\"})}),\" Google Analytics is used by ~65% of the top 500 US retailers, 45% of Fortune 500 companies, 56% of the top 1 million domains, and is installed on at least 10 million websites!\"]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"3. Improves ad performance to maximize ROI\"})}),/*#__PURE__*/e(\"p\",{children:\"Google values relevance and rewards businesses that create relevant and useful ad landing pages. This search engine uses a diagnostic tool called \u2018Quality Score\u2019 to compare the quality of your ad against competitors. It is a score that is measured on a scale of 1-10 and is calculated based on three factors:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/t(\"ul\",{children:[/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Expected click-through rate: Probability of your ad being shown\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Ad relevance: How relevant your ad is to user search intent\"})}),/*#__PURE__*/e(\"li\",{\"data-preset-tag\":\"p\",style:{\"--framer-font-size\":\"13px\",\"--framer-text-color\":\"rgb(0, 0, 0)\",\"--framer-text-decoration\":\"none\"},children:/*#__PURE__*/e(\"p\",{children:\"Landing page UX: How useful your landing page is designed to be\"})})]}),/*#__PURE__*/e(\"p\",{children:\"Now, here\u2019s what you need to note: \u2018Quality Score\u2019 directly impacts your cost per click (CPC).\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"If two bidders are staking for the same keyword, Google will reward the bidder with a higher \u2018Quality Score.\u2019 Simply put, the bidder with a better score pays less per click and could achieve a better ad position.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Looking for a partner to help you game your Google ad landing page? Fibr AI can help you create dynamic, super-relevant personalized landing pages in seconds without hassle. The platforms connects to multiple ad platforms like Google and Meta and ensure each ad has a unique landing page with keyword-specific headlines,\\xa0 visuals, and more!\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"bulk creation and automation\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/VWS7AjLRoDww4N1cDecL7aWhw.png\",srcSet:\"https://framerusercontent.com/images/VWS7AjLRoDww4N1cDecL7aWhw.png?scale-down-to=512 512w,https://framerusercontent.com/images/VWS7AjLRoDww4N1cDecL7aWhw.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/VWS7AjLRoDww4N1cDecL7aWhw.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[\"What\u2019s more? Fibr\u2019s intelligent platform sets the seal on broader campaign goals such as sales and holiday seasons. Plus its AI-powered solutions ensure bulk creation and automation second to none. Click here to sign up now:\",/*#__PURE__*/e(a,{href:\"https://fibr.ai/pilot/ad-personalization\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"https://fibr.ai/pilot/ad-personalization\"})}),\"\\xa0\"]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Better user experience (UX)\"})}),/*#__PURE__*/e(\"p\",{children:\"Think for a second. When you click on an ad, you want to be redirected to immediate solutions and answers.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"When a landing page is well-optimized, loads fast, and is clutter-free, the user is more likely to take action. Google ad landing pages give utmost importance to user experience (as explained above) directly impacting your leads and conversions.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Now, the benefits and everything in between sound great. But, the real question is this: are Google landing pages complex to create?\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"The answer is no, especially when you partner with\",/*#__PURE__*/e(a,{href:\"https://fibr.ai/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\" Fibr AI\"})}),\". In line with the \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/landing-page/landing-page-best-practices\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"best landing page practices\"})}),\", the platform helps create personalized landing pages for every location, trend, campaign, keyword, SMS, email, communication, and more!\\xa0\"]}),/*#__PURE__*/t(\"p\",{children:[\"Create 1000s of Google ad landing pages for your business and convert your traffic for a fraction of the cost. To know more,\",/*#__PURE__*/e(a,{href:\"https://fibr.ai/pilot/ad-personalization\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\" click here.\"})}),\"\\xa0\"]})]});export const richText6=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Most people often confuse Google ads and regular landing pages. It\u2019s natural, after all the main purpose of any landing page is to generate leads and get conversions. However, it\u2019s important to note that Google ad landing pages and regular landing pages are two separate concepts that serve distinct purposes and are designed differently.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Google ad landing pages are specifically crafted to match ad user intent and audience, who may be looking for a particular service or product. Regular landing pages on the other hand target general site traffic and can promote several products and services at once.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Google ad landing pages tightly circle around main keywords or use keywords from ads to ensure users instantly find what they are looking for. Regular landing pages conversely may not target one keyword and have a broader focus range.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"Lastly, Google landing pages rank higher when it comes to conversions and optimization, allowing businesses to market their products at lower ad costs. Regular landing pages may fail to deliver ad-specific revenue.\\xa0\",/*#__PURE__*/e(\"br\",{}),/*#__PURE__*/e(\"br\",{}),\"Here\u2019s a table summarizing the differences between the two:\"]}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"div\",{className:\"framer-text-module\",style:{height:\"auto\",width:\"100%\"},children:/*#__PURE__*/e(r,{componentIdentifier:\"module:pVk4QsoHxASnVtUBp6jr/TbhpORLndv1iOkZzyo83/CodeBlock.js:default\",children:t=>/*#__PURE__*/e(i,{...t,code:\"| Factor              | Google Ad Landing Page                                                   | Other Landing Pages                                                   |\\n|---------------------|-------------------------------------------------------------------------|------------------------------------------------------------------------|\\n| Goal            | Focused on achieving a single, specific action from a visitor (e.g., downloading, signup, or purchase). | Goals can include increasing site traffic, exploring a website, or engaging visitors with multiple services. |\\n| Traffic Source  | Cater to traffic specifically from Google Ads campaigns through keyword alignment. | Cater to traffic from various sources like social media, organic search, email campaigns, and more. |\\n| Performance Tracking | Integrated with Google Ad tracking tools and features like 'Quality Score' to measure campaign success. | May rely on a broad number of tracking tools. |\\n| Speed          | Prioritize speed and quick load time to avoid losing ad-driven traffic. | Speed may be important, but it might not be as rigorously optimized as a Google Ad landing page. |\\n| Content         | Laser-focused content with minimal distractions to maximize conversions. | Can include a broader range of content or be generic with links to other parts of the website. |\\n\",language:\"JSX\"})})}),/*#__PURE__*/e(\"p\",{children:\"Now that you understand the difference between the two, let\u2019s quickly glance at some real-life Google ad landing pages.\\xa0\"})]});export const richText7=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Team Fibr AI thought the best way to explain the concept of ad landing pages is through real-life Google ad landing page examples. Below we explore how top companies leverage Google and keywords together to create landing pages that click and convert.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Let\u2019s dive straight into it.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. ClickUp\"})}),/*#__PURE__*/e(\"p\",{children:\"When you search \u2018best project management software 2024\u2019, ClickUp ranks 1st on the search engine.\\xa0\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Google ad\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/OFjrhjb8ymKAr8lsmUkME9kuPuQ.png\",srcSet:\"https://framerusercontent.com/images/OFjrhjb8ymKAr8lsmUkME9kuPuQ.png?scale-down-to=512 512w,https://framerusercontent.com/images/OFjrhjb8ymKAr8lsmUkME9kuPuQ.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/OFjrhjb8ymKAr8lsmUkME9kuPuQ.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Now, when you click on the ad, you\u2019ll be guided to an ad landing page that looks like this:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"ClickUp placement\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/9JJeV9gF8m95nW00Ap1o94iyg4.png\",srcSet:\"https://framerusercontent.com/images/9JJeV9gF8m95nW00Ap1o94iyg4.png?scale-down-to=512 512w,https://framerusercontent.com/images/9JJeV9gF8m95nW00Ap1o94iyg4.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/9JJeV9gF8m95nW00Ap1o94iyg4.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"What do you notice first? The headline probably. Why? Because it\u2019s bold, highlighted properly, and placed right at eye level. Next, the subtitle quickly explains why ClickUp is the right choice with words like \u2018everyone; \u2018faster\u2019 \u2018smarter\u2019 \u2018save time\u2019, and more.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The page\u2019s content also highlights (with overloading) the features of this project management software. The page has also smartly placed social proof, alongside CTAs like \u2018Get Started\u2019 \u2018Free Forever\u2019 and \u2018No Credit Card.\u2019\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The design, color, image, and CTA placement all work in favor of ClickUp. Don\u2019t you agree?\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. Fiverr\"})}),/*#__PURE__*/e(\"p\",{children:\"We\u2019ve all heard about Fiverr a marketplace that connects freelancers and businesses in one place.\\xa0\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\\xa0\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Fiverr Description\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/krHsApggp5iuLZFOGpccCUgnPIE.png\",srcSet:\"https://framerusercontent.com/images/krHsApggp5iuLZFOGpccCUgnPIE.png?scale-down-to=512 512w,https://framerusercontent.com/images/krHsApggp5iuLZFOGpccCUgnPIE.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/krHsApggp5iuLZFOGpccCUgnPIE.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"When you click on this ad, here\u2019s what you\u2019re going to see on this page:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Fiverr\u2019s ad landing page \",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/E0mzehhQBn0UX1wW3rLshHukk.png\",srcSet:\"https://framerusercontent.com/images/E0mzehhQBn0UX1wW3rLshHukk.png?scale-down-to=512 512w,https://framerusercontent.com/images/E0mzehhQBn0UX1wW3rLshHukk.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/E0mzehhQBn0UX1wW3rLshHukk.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Fiverr\u2019s ad landing page is a good example of color balancing and design. With a clear value proposition in the center alongside a search bar, Fiverr\u2019s landing page successfully convinces you to engage with them for your business needs.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Also, the social proof and industries in which they offer services are formatted neatly, with clean and simple designs.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"3. Salesforce\"})}),/*#__PURE__*/e(\"p\",{children:\"When you search best CRM tools, Salesforce ranks in the 1st three results.\\xa0\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Salesforce ranking\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/ka8KJvO9AQDHQqtnqEdGrqb9o.png\",srcSet:\"https://framerusercontent.com/images/ka8KJvO9AQDHQqtnqEdGrqb9o.png?scale-down-to=512 512w,https://framerusercontent.com/images/ka8KJvO9AQDHQqtnqEdGrqb9o.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/ka8KJvO9AQDHQqtnqEdGrqb9o.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Upon clicking this ad, you\u2019ll be redirected to a page that looks like this:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\" Saleforce ad landing page\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/iAQjUCsPas7YD9mBzunNy9JQamo.png\",srcSet:\"https://framerusercontent.com/images/iAQjUCsPas7YD9mBzunNy9JQamo.png?scale-down-to=512 512w,https://framerusercontent.com/images/iAQjUCsPas7YD9mBzunNy9JQamo.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/iAQjUCsPas7YD9mBzunNy9JQamo.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Though old school, the page does a pretty decent job at design, CTA, and proof. The page has a simple form asking for details alongside a smaller section highlighting how Salesforce is helping businesses with lead and sales management.\\xa0\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The ad landing page also provides contact details if the users have a question. And if you must have noticed, Saleforce\u2019s bold headline at the top does solid marketing for the company.\\xa0\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Zoho People\"})}),/*#__PURE__*/e(\"p\",{children:\"Beating the likes of \u2018Toggle\u2019, and many other top time tracking software, Zoho People ranks 2nd when you search \u2018 top time management apps.\u2019\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Zoho People Ranking\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/XDeD2ximuhpBJotuWEjHSvnu8VQ.png\",srcSet:\"https://framerusercontent.com/images/XDeD2ximuhpBJotuWEjHSvnu8VQ.png?scale-down-to=512 512w,https://framerusercontent.com/images/XDeD2ximuhpBJotuWEjHSvnu8VQ.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/XDeD2ximuhpBJotuWEjHSvnu8VQ.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"When you click on the ad, this is the ad landing page you\u2019ll see:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Zoho people ad landing page\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/DTSK7E07zioTynE5iUG8T4smils.png\",srcSet:\"https://framerusercontent.com/images/DTSK7E07zioTynE5iUG8T4smils.png?scale-down-to=512 512w,https://framerusercontent.com/images/DTSK7E07zioTynE5iUG8T4smils.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/DTSK7E07zioTynE5iUG8T4smils.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"If there was a page that had a well-balanced design, CTA, forms, social proof, and headline, it would be this ad landing page.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The headline is clear and very simple, followed by the top features of the software. Next, you\u2019ll find a simple form on the left with a \u2018FREE SIGN UP\u2019 CTA in the red button. And you\u2019ll also observe social proof, ratings and clients all neatly placed alongside the page.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"5. Asana\"})}),/*#__PURE__*/e(\"p\",{children:\"Asana, a top collaboration tool used across the globe ranks 2nd on search engines when you search for \u2018free collaboration tools.\u2019\\xa0\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\\xa0\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Asana Listing\",className:\"framer-image\",height:\"326\",src:\"https://framerusercontent.com/images/fOIGPypx3qKjTRp9SeVsh2DYd0g.png\",srcSet:\"https://framerusercontent.com/images/fOIGPypx3qKjTRp9SeVsh2DYd0g.png?scale-down-to=512 512w,https://framerusercontent.com/images/fOIGPypx3qKjTRp9SeVsh2DYd0g.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/fOIGPypx3qKjTRp9SeVsh2DYd0g.png 1470w\",style:{aspectRatio:\"1470 / 652\"},width:\"735\"}),/*#__PURE__*/e(\"p\",{children:\"This is what Asana\u2019s landing page looks like when you click on the ad:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Asana Ad Landing Page\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/Ly9mSQyNT044rsIq9SdLuzEd0Kc.png\",srcSet:\"https://framerusercontent.com/images/Ly9mSQyNT044rsIq9SdLuzEd0Kc.png?scale-down-to=512 512w,https://framerusercontent.com/images/Ly9mSQyNT044rsIq9SdLuzEd0Kc.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/Ly9mSQyNT044rsIq9SdLuzEd0Kc.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Asana\u2019s Google landing page is very interesting. You will not find your typical landing page elements or design here.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The approach here has been more on content: look at the headline and subtext; it is rare, especially for collaboration software, to have a question as a headline and a whole para as a subtext.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"The design is super minimalist and the CTA is also framed differently.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"6. Mailchimp\"})}),/*#__PURE__*/e(\"p\",{children:\"When you think of email campaigns, you think about Mailchimp. Even Google thinks the same way! Mailchimp ranks 1st when the search is for \u2018top email marketing tools.\u2019\"}),/*#__PURE__*/e(\"h4\",{children:/*#__PURE__*/e(\"strong\",{children:\"Google ad:\"})}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Mail Chimp Google Ad\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/Z2aSvesFDe4SikfM31egbOVsk.png\",srcSet:\"https://framerusercontent.com/images/Z2aSvesFDe4SikfM31egbOVsk.png?scale-down-to=512 512w,https://framerusercontent.com/images/Z2aSvesFDe4SikfM31egbOVsk.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/Z2aSvesFDe4SikfM31egbOVsk.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"Here\u2019s how Mailchimp\u2019s ad landing page has been designed:\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"Mail Chimp ad Landing Page\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/K4wfR0I3Olb3f2R0dFupWjSxDRw.png\",srcSet:\"https://framerusercontent.com/images/K4wfR0I3Olb3f2R0dFupWjSxDRw.png?scale-down-to=512 512w,https://framerusercontent.com/images/K4wfR0I3Olb3f2R0dFupWjSxDRw.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/K4wfR0I3Olb3f2R0dFupWjSxDRw.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/e(\"p\",{children:\"You\u2019ll notice that the landing page is quite similar to Zoho People\u2019s landing page, following the minimalist approach. The page is simple, with minimal design and content. It also has an interesting CTA:  \u2018Start Creating\u2019 and a discount offer placement right at the top.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"In all the above examples, you must have noticed some common elements\u2013CTA design, content, or anything else. \",/*#__PURE__*/e(\"strong\",{children:\"Now, the point here is that these brands have optimized their page and messaging well to reach the target audience when a keyword related to their industry is searched for.\"}),\"\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"If you are wondering how, read below!\\xa0\"})]});export const richText8=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"If you are looking for Google ad landing best practices, we\u2019ve got you covered! Read practical tips below to make your landing pages work for you, just like in the above examples.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. Ensure your landing page matches your ad and keywords\"})}),/*#__PURE__*/e(\"p\",{children:\"Lesser spoken about, but arguably the most important factor you must watch out for on your Google ad landing page is matching your ads with keywords.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"For instance, if you are selling a piece of furniture at a 15% discount, then your visitor should be able to find the discounted furniture piece on your Google ad landing page without any trouble.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"In other words, your visitor should be able to instantly understand what your offer is and how it solves their problem. This can be achieved by thoroughly understanding what keywords your users are searching for and how to target them. Also, use clear, bold headlines, and straightforward messaging while incorporating the exact keywords to match user search intent.\"}),/*#__PURE__*/e(\"p\",{children:\"Fibr AI can ensure ad relevance and boost your conversions, the platform auto-matches your keywords dynamically with your headline and content to ensure your user only sees relevant content.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:/*#__PURE__*/e(\"br\",{className:\"trailing-break\"})}),/*#__PURE__*/e(\"img\",{alt:\"landing page ad and keywords\",className:\"framer-image\",height:\"450\",src:\"https://framerusercontent.com/images/qCY4tXghY3NApFWFlYeXtAoujs.png\",srcSet:\"https://framerusercontent.com/images/qCY4tXghY3NApFWFlYeXtAoujs.png?scale-down-to=512 512w,https://framerusercontent.com/images/qCY4tXghY3NApFWFlYeXtAoujs.png?scale-down-to=1024 1024w,https://framerusercontent.com/images/qCY4tXghY3NApFWFlYeXtAoujs.png 1600w\",style:{aspectRatio:\"1600 / 900\"},width:\"800\"}),/*#__PURE__*/t(\"p\",{children:[\"No more wasteful ad experience. \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/pilot/ad-personalization\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Sign up with Fibr AI\"})}),\" to personalize your ad campaigns, bulk-create relevant landing pages, and much more.\"]}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. Provide useful, relevant content\\xa0\"})}),/*#__PURE__*/e(\"p\",{children:\"Another factor that can make your Google ad landing page stand out is content.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Invest in content that speaks clearly to the pain point of your audience. Avoid content and language that is full of fluff, or is confusing. Think for yourself: would you engage with a confusing landing page? Unlikely, right?\"}),/*#__PURE__*/e(\"p\",{children:\"Explain in jargon-free and simple terms what your product or service does. Rely on original content and avoiding rephrasing or copy-pasting content blindly.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"3. Optimize for mobile\"})}),/*#__PURE__*/e(\"p\",{children:\"More than 50% of website traffic comes from mobile. Not optimizing for the same is leaving money on the table. It is a prerequisite in today\u2019s age that your landing page is mobile friendly and this does not just mean in terms of responsiveness or page speed, your Google ad landing page must be able to provide a seamless mobile user experience.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Ensure text is readable with zooming, and images are relevant and properly optimized. Try using larger, user-friendly buttons and test on different devices (iPad, Android, and more) to guarantee a smooth experience.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Work on your UX\"})}),/*#__PURE__*/e(\"p\",{children:\"Google values UX and uses it as a top-ranking factor. And as explained above, UX can directly impact your landing page\u2019s \u2018Quality Score\u2019 and in return, your cost and revenues.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[\"A clean, professionally designed Google ads landing page with a proper hierarchy can push users to action and boost your \",/*#__PURE__*/e(a,{href:\"https://fibr.ai/conversion-rate-optimization/metrics\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!0,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"CRO metrics\"})}),\". So, first, ensure your page loads quickly. The longer it takes, the more clients you lose.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Next, do not overload or clutter your ad landing page with excessive designs, content, or mismatched colors. Also, work on placing your CTAs (call to action) at the right eye level in the right color. Use action-oriented words like , \u2019 Start your free trial today\u2019 or \u2018Claim your discount now.\u2019\"}),/*#__PURE__*/e(\"p\",{children:\"Optimize your images and web speed. Keep the form field minimal and ensure every landing page element is direct and to the point.\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"5. Include social proof\\xa0\"})}),/*#__PURE__*/e(\"p\",{children:\"\u20181k users purchased this product\u2019 or \u2018 98% customer satisfaction rates\u2019  all these phrases that act as social proof build a bridge between user intent and action.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Add testimonials and social proof to your Google ad landing page to build trust. Avoid generic praise or feedback. If possible, incorporate real names, companies, trust badges, ratings, certifications, and more to show your offering\u2019s effectiveness.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Remember this: the goal is to showcase how real customers benefited by engaging with your product or service in the past.\"})]});export const richText9=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"With personalization becoming more important than ever, Google ad landing pages are not an option anymore it\u2019s a necessity for serious brands. If you are not leveraging Google for your landing page ads, you\u2019re leaving revenue and conversion on the table.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Don\u2019t make the mistake your competitors are making. Attract and convert more clients with hyper-personalized messaging and advanced targeting. Also, track how your marketing strategies are working and where you need additional optimization.\\xa0\"}),/*#__PURE__*/t(\"p\",{children:[/*#__PURE__*/e(a,{href:\"https://fibr.ai/\",motionChild:!0,nodeId:\"FiwVvMBWL\",openInNewTab:!1,scopeId:\"contentManagement\",smoothScroll:!1,children:/*#__PURE__*/e(n.a,{children:\"Fibr AI\"})}),\" can be your most reliable partner here helping you create super-relevant Google and Meta ads in seconds. The platform also integrates Google Analytics 4 to help track campaign results, attributed revenue, and more.\\xa0\"]}),/*#__PURE__*/e(\"p\",{children:\"Create, test, and iterate by leveraging the power of the most advanced AI and industry-best A/B testing today: more scattered campaigns and irrelevant content.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Don\u2019t wait! Sign up with Fibr AI today to join the likes of Swiggy, ACT Fibernet, and more and scale your marketing effortlessly to the next level.\"})]});export const richText10=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. What makes a Google ad landing page effective?\"})}),/*#__PURE__*/e(\"p\",{children:\"An effective Google ad landing page is one that aligns perfectly with the ad's messaging and the user\u2019s search intent. It focuses on a specific goal, such as promoting a single product or encouraging a particular action, like signing up or purchasing. The page should feature clear, relevant content, an engaging headline, strategically placed CTAs, and a smooth user experience to drive conversions.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. Why do businesses prioritize Google ad landing pages over general web pages?\"})}),/*#__PURE__*/e(\"p\",{children:\"Google ad landing pages are designed to provide a focused and tailored experience for visitors coming from a specific ad. Unlike general web pages, which may cover multiple products or services, these pages are crafted to address the specific intent of users, improving relevance and boosting conversion rates. This precision often leads to better ad performance, lower costs, and higher ROI.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"3. How do Google ad landing pages improve campaign performance?\"})}),/*#__PURE__*/e(\"p\",{children:\"Google ad landing pages are essential for improving campaign performance because they directly influence the Quality Score, a metric Google uses to evaluate the relevance of your ad and landing page. Higher Quality Scores reduce cost-per-click and improve ad placement, making campaigns more cost-effective. Additionally, optimized landing pages keep users engaged, increasing the likelihood of conversions and maximizing the return on ad spend.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Can tools like Fibr AI help create better Google ad landing pages?\"})}),/*#__PURE__*/e(\"p\",{children:\"Yes, tools like Fibr AI are specifically designed to simplify and enhance the creation of Google ad landing pages. Fibr AI automates the process of crafting personalized, keyword-aligned landing pages for each ad campaign. By leveraging AI for dynamic content personalization and bulk creation, Fibr AI helps businesses create landing pages that resonate with users, drive conversions, and reduce advertising costs, all without the need for technical expertise.\"})]});export const richText11=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"You\u2019ve invested several days (and nights) perfecting how the landing page for your flagship product looks. But, it\u2019s just not driving the results you wanted. It\u2019s disappointing, right?\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"But what\u2019s more discomforting is figuring out what went wrong.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Could the copy be better? Is the color scheme off? Or is it something to do with the CTA?\"}),/*#__PURE__*/e(\"p\",{children:\"Why not experiment and find out such answers for yourself? Yes, it\u2019s possible with landing page A/B testing. With A/B tests, you can present visitors with two different versions of your landing page. Then, retain the one that drives better results. Cool, isn\u2019t it?\"}),/*#__PURE__*/e(\"p\",{children:\"But how do you conduct successful landing page A/B tests? What do you change, and what do you measure? Let us answer all such questions. Read on!\"})]});export const richText12=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Want to test how fruitful a product/service landing page is? 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You split your website traffic equally between these two versions to track metrics like click-through rates and conversions.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"Supposedly, Version A gets you 20% more purchases than Version B, making it obvious that Version A is better, hence something you can use as your default landing page.\"})]});export const richText13=/*#__PURE__*/t(o.Fragment,{children:[/*#__PURE__*/e(\"p\",{children:\"Who doesn\u2019t want a landing page that does everything right and brings in more conversions? But nailing everything in the first go isn\u2019t easy. You need constant tests and trials to figure out what\u2019s holding your visitors' interest and actually pushing them to take action.\"}),/*#__PURE__*/e(\"p\",{children:\"A/B testing is the answer. Here are some more solid reasons why A/B testing is essential:\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"1. Provides A Better User Experience\"})}),/*#__PURE__*/e(\"p\",{children:\"A visitor comes to your landing page with a specific action in mind. What would they like to do? They may be here for a heads up on your offer or intend to buy from the product/service.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"You must make this experience as flawless and frictionless as possible. This means avoiding confusing copies, clashing color combos, overly bright palettes, and murky sign-up buttons.\"}),/*#__PURE__*/e(\"p\",{children:\"A/B testing can help shine light on such areas so you can switch things up for a more free-flowing user experience.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"2. 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The more engaged they are, the higher the chances of them buying from you!\\xa0\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"4. Minimizes Site Exits\"})}),/*#__PURE__*/e(\"p\",{children:\"Sometimes, visitors arrive at your landing page but leave quickly without exploring other sections of your website, leading to a spike in your bounce rate. Managing this metric is essential to maintaining an effective site.\"}),/*#__PURE__*/e(\"p\",{children:\"Conducting A/B tests allows you to analyze how various elements\u2014such as headlines, CTA buttons, color schemes, and page layouts\u2014impact your landing page\u2019s bounce rate. Based on the results, you can identify and implement the version that performs best and keeps visitors engaged.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"5. Is A Fairly Low-risk Process\"})}),/*#__PURE__*/e(\"p\",{children:\"A/B testing, fortunately, relies on incremental changes. This means you make only one adjustment at a time. As a result, your conversion rates are unlikely to plummet during these tests. Moreover, if a change isn\u2019t yielding positive results or is negatively impacting conversions, you can quickly revert it and use the insights to inform future decisions.\"}),/*#__PURE__*/e(\"h3\",{children:/*#__PURE__*/e(\"strong\",{children:\"6. Can Help Increase Revenue\"})}),/*#__PURE__*/e(\"p\",{children:\"It can cost you a fortune to offer heavy discounts, create new products/services, or give out freebies every time to attract new visitors.\\xa0\"}),/*#__PURE__*/e(\"p\",{children:\"A/B testing helps you make the most of the existing traffic, as you optimize the sales pages using the test results. 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