{
  "schema_version": "1.11",
  "section_order": [
    "descriptions",
    "company-facts",
    "strategy",
    "products",
    "value-factors",
    "customers",
    "resources",
    "logos",
    "contact"
  ],
  "canonical_url": "https://judge.me/media-kit",
  "content_reviewed_at": "2026-09-15",
  "company": {
    "name": "Judge.me",
    "founded": 2015,
    "headquarters": "London, United Kingdom",
    "purpose": "Fixing Trust in Commerce",
    "tagline": "Where Trust Drives Commerce",
    "contact": "growth@judge.me",
    "website": "https://judge.me/",
    "people": [
      {
        "name": "Peter-Jan Celis",
        "role": "Founder and CEO",
        "bio": "Peter-Jan Celis founded Judge.me in 2015 and leads the company as CEO.",
        "sources": [
          "leadership",
          "rails"
        ]
      },
      {
        "name": "Linh Dam",
        "role": "Co-Founder and Chief Architect",
        "bio": "Linh Dam has worked on Judge.me since early 2015 and leads its technical architecture. He joined the Rails Foundation board in 2025.",
        "sources": [
          "leadership",
          "rails"
        ]
      }
    ],
    "same_as": [
      "https://www.linkedin.com/company/judgeme/",
      "https://x.com/judgeme_reviews",
      "https://www.youtube.com/@Judgeme"
    ],
    "funding": "Bootstrapped",
    "funding_source_id": "bootstrap",
    "locations": [
      "London, United Kingdom",
      "Ho Chi Minh City, Vietnam",
      "Casablanca, Morocco",
      "São Paulo, Brazil"
    ],
    "reviews_shopify_launch_date": "2015-06-25",
    "rails_foundation_membership": {
      "level": "Core",
      "since": "2025-06",
      "source_id": "rails"
    },
    "at_a_glance": [
      {
        "label": "Founded",
        "value": "2015"
      },
      {
        "label": "Headquarters",
        "value": "London, United Kingdom"
      },
      {
        "label": "Funding",
        "value": "Bootstrapped"
      },
      {
        "label": "Products",
        "value": "Judge.me Reviews · Judge.me Email"
      },
      {
        "label": "Team locations",
        "value": "London, United Kingdom; Ho Chi Minh City, Vietnam; Casablanca, Morocco; São Paulo, Brazil"
      },
      {
        "label": "Industry membership",
        "value": "Rails Foundation Core member since June 2025"
      }
    ]
  },
  "strategy": {
    "id": "strategy",
    "title": "Vision & mission.",
    "vision": "A world where merchants and consumers trade with confidence.",
    "mission": "Bridge the trust gap, empowering merchants to scale their business with consumer confidence.",
    "trust_gap": "Shoppers need reliable information to decide whom to trust. Merchants need a fair way to show the quality of their business. The trust gap is the uncertainty between them. Judge.me works to close it by making genuine customer experiences visible.",
    "sources": [
      "manifesto"
    ],
    "reviewed_at": "2026-09-16"
  },
  "value_factor_intro": "Five factors guide how Judge.me builds products, supports merchants and earns their trust.",
  "value_factors": [
    {
      "id": "evolving-products",
      "title": "Products that keep improving",
      "description": "Judge.me invests in ongoing product development, using merchant feedback to guide improvements. The aim is to make its products more useful and easier to use as merchants’ needs evolve.",
      "sources": [
        "updates"
      ],
      "checked_at": "2026-09-16"
    },
    {
      "id": "fair-pricing",
      "title": "Accessible, transparent pricing",
      "description": "Judge.me aims to make useful software accessible to businesses of different sizes. Clear plans and pricing help merchants understand what they are paying for and choose what fits their business.",
      "sources": [
        "pricing"
      ],
      "checked_at": "2026-09-16"
    },
    {
      "id": "merchant-support",
      "title": "Support on every plan",
      "description": "Judge.me treats support as part of the product experience. Free and paid users can get help getting started, solving problems and making better use of the tools they choose.",
      "sources": [
        "pricing"
      ],
      "checked_at": "2026-09-16"
    },
    {
      "id": "open-integrations",
      "title": "Focused tools that work together",
      "description": "Judge.me builds focused products that fit into merchants’ existing workflows. Integrations give merchants the freedom to choose the tools that suit their business and connect them as their needs change.",
      "sources": [
        "integrations"
      ],
      "checked_at": "2026-09-16"
    },
    {
      "id": "security-compliance",
      "title": "Security and compliance",
      "description": "Judge.me makes protecting merchant and customer data part of how it develops and operates its products. Independent assessments and published security documentation help merchants evaluate those practices for themselves.",
      "sources": [
        "compliance"
      ],
      "checked_at": "2026-09-16"
    }
  ],
  "brand": {
    "colours": [
      {
        "name": "Keppel",
        "hex": "#3EB2A2"
      },
      {
        "name": "Indigo",
        "hex": "#0E415F"
      }
    ],
    "typefaces": [
      "Gelica",
      "Inter"
    ]
  },
  "resources": [
    {
      "title": "Merchant case studies",
      "description": "Published customer stories",
      "url": "https://judge.me/success-stories"
    },
    {
      "title": "Product announcements",
      "description": "Updates from Judge.me",
      "url": "https://judge.me/unboxed"
    },
    {
      "title": "Security & compliance",
      "description": "Standards and documentation",
      "url": "https://judge.me/compliance"
    },
    {
      "title": "Rails Foundation membership",
      "description": "3 June 2025",
      "url": "https://rubyonrails.org/2025/6/3/judge-me-joins-rails-foundation"
    }
  ],
  "descriptions": [
    {
      "id": "extended-description",
      "label": "Company boilerplate",
      "text": "Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence. Headquartered in London, it is led by founder and CEO Peter-Jan Celis and co-founder and Chief Architect Linh Dam. Its Shopify apps include Judge.me Reviews, for collecting and displaying customer feedback, and Judge.me Email, for newsletters and automated campaigns. Judge.me Reviews serves more than 752,000 Shopify stores worldwide, from independent businesses to Shopify Plus brands. Store Leads ranks it as Shopify’s most reviewed app and the most installed app it tracks. Stores using Judge.me recorded over US$140 billion in gross merchandise value in the last twelve months. Customers featured in its published stories include Beardbrand, MÁDARA Cosmetics and Good Wash Day. The company combines ongoing product development with accessible pricing, support, integrations and security. For more information, visit judge.me.",
      "sources": [
        "leadership",
        "rails",
        "bootstrap",
        "listing",
        "email",
        "internal",
        "storeleads-apps",
        "beardbrand",
        "madara",
        "goodwashday"
      ],
      "scale_fact_ids": [
        "active-stores",
        "merchant-gmv",
        "app-review-rank",
        "app-install-rank"
      ],
      "word_count": 132
    },
    {
      "id": "short-description",
      "label": "Short description",
      "text": "Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence. Headquartered in London, it is led by founder and CEO Peter-Jan Celis and co-founder and Chief Architect Linh Dam. Its Shopify apps include Judge.me Reviews and Judge.me Email.",
      "sources": [
        "leadership",
        "rails",
        "bootstrap",
        "listing",
        "email"
      ],
      "word_count": 41
    },
    {
      "id": "one-sentence",
      "label": "One sentence",
      "text": "Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence through Shopify apps including Reviews and Email.",
      "sources": [
        "bootstrap",
        "listing",
        "email",
        "leadership"
      ],
      "word_count": 20
    }
  ],
  "portfolio": {
    "id": "products",
    "title": "Product portfolio.",
    "note": "Reviews and Email are separate apps with their own plans."
  },
  "products": [
    {
      "id": "reviews",
      "name": "Judge.me Reviews",
      "proposition": "Scale revenue with consumer confidence.",
      "description": "Collect, display and share product and store reviews, including customer photos and videos, on Shopify. Help shoppers assess products through feedback from other customers.",
      "url": "https://judge.me/app/product-reviews",
      "label": "Reviews app",
      "sources": [
        "listing"
      ],
      "checked_at": "2026-09-15"
    },
    {
      "id": "email",
      "name": "Judge.me Email",
      "proposition": "Grow sales with email marketing built for Shopify.",
      "description": "Create newsletters and automated campaigns using the customer data already in Shopify. Ready-to-use flows support checkout recovery and repeat purchases, with reporting on attributed revenue.",
      "url": "https://judge.me/app/email",
      "label": "Email marketing app",
      "sources": [
        "email"
      ],
      "checked_at": "2026-09-15"
    }
  ],
  "customer_stories": [
    {
      "name": "Beardbrand",
      "category": "Men’s grooming",
      "description": "Uses customer reviews across product development, marketing and community, with feedback shared through Slack.",
      "source_id": "beardbrand",
      "checked_at": "2026-09-15"
    },
    {
      "name": "MÁDARA Cosmetics",
      "category": "Skincare · Shopify Plus",
      "description": "Moved its review history to Shopify Plus and uses Judge.me across multiple European markets.",
      "source_id": "madara",
      "checked_at": "2026-09-15"
    },
    {
      "name": "Good Wash Day",
      "category": "Haircare accessories",
      "description": "Uses automated review requests and storefront displays to collect and share customer feedback without review incentives.",
      "source_id": "goodwashday",
      "checked_at": "2026-09-15"
    }
  ],
  "press_request": "For interviews, founder headshots, product screenshots, customer introductions or updated figures, contact growth@judge.me. Include your outlet, topic, deadline and time zone.",
  "facts": [
    {
      "id": "active-stores",
      "label": "Active Shopify stores",
      "value": 752597,
      "display": "752,000+",
      "unit": "stores",
      "as_of": "2026-09-15",
      "source_id": "internal",
      "definition": "Active Shopify stores reported in Judge.me’s published company statistics. Stores are counted individually; a merchant can operate more than one store.",
      "source_field": "shopify_active_shops_count",
      "date_label": "Retrieved",
      "retrieved_at": "2026-09-15T14:42:23.391570+00:00",
      "source_as_of": null
    },
    {
      "id": "merchant-gmv",
      "label": "Merchant GMV — last twelve months",
      "value": 140000000000,
      "display": "US$140 billion+",
      "unit": "USD",
      "as_of": "2026-09-16",
      "source_id": "internal",
      "definition": "Company-reported gross merchandise value: the total value of orders at stores using Judge.me over the trailing twelve months. This measures merchant sales volume, not revenue attributable to Judge.me.",
      "value_type": "lower_bound",
      "comparison": "greater_than",
      "exact_value": null,
      "period": "trailing_twelve_months",
      "period_end": null,
      "source_as_of": null,
      "date_label": "Reported",
      "reported_at": "2026-09-16",
      "source_method": "Company-provided figure"
    },
    {
      "id": "verified-reviews",
      "label": "Verified reviews collected",
      "value": 143875232,
      "display": "143 million+",
      "unit": "reviews",
      "as_of": "2026-09-15",
      "source_id": "internal",
      "definition": "Customer reviews verified through methods including order-linked requests, email confirmation matched to order history, authenticated customer accounts, and supported imports or platform syncs with verification data.",
      "source_field": "verified_reviews_count",
      "definition_source_ids": [
        "verification",
        "review-confirmation"
      ],
      "date_label": "Retrieved",
      "retrieved_at": "2026-09-15T14:42:23.391570+00:00",
      "source_as_of": null
    },
    {
      "id": "review-app-share",
      "label": "Share of Shopify stores using a review app",
      "value": 55.1,
      "display": "55.1%",
      "unit": "percent",
      "as_of": "2026-09-15",
      "source_id": "storeleads",
      "definition": "Live Shopify stores detected with Judge.me, divided by live Shopify stores detected with at least one app in the Store Leads product-reviews category. Not a share of all Shopify stores.",
      "numerator": 631483,
      "denominator": 1146700
    },
    {
      "id": "plus-stores",
      "label": "Shopify Plus stores using Judge.me",
      "value": 22179,
      "display": "22,179",
      "unit": "stores",
      "as_of": "2026-09-15",
      "source_id": "storeleads",
      "definition": "Live Shopify Plus stores with Judge.me detected by Store Leads. Third-party detection differs from Judge.me’s company-reported active-store count."
    },
    {
      "id": "plus-share",
      "label": "Share of Shopify Plus stores",
      "value": 28.3,
      "display": "28.3%",
      "unit": "percent",
      "as_of": "2026-09-15",
      "source_id": "storeleads",
      "definition": "Judge.me detected on live Shopify Plus stores, divided by all live Shopify Plus stores in the same Store Leads snapshot.",
      "numerator": 22179,
      "denominator": 78274
    },
    {
      "id": "app-rating",
      "label": "Shopify App Store rating",
      "value": 5.0,
      "display": "5.0 / 5",
      "unit": "rating",
      "as_of": "2026-09-15",
      "source_id": "listing",
      "definition": "Overall rating displayed on the Judge.me app listing. These are reviews of the app, not reviews collected by merchants.",
      "review_count": 46942,
      "best_rating": 5,
      "date_label": "Checked"
    },
    {
      "id": "app-review-rank",
      "label": "Shopify app rank by review count",
      "value": 1,
      "display": "#1",
      "unit": "rank",
      "as_of": "2026-09-16",
      "source_id": "storeleads-apps",
      "definition": "Rank by merchant review count on Shopify App Store listings in Store Leads’ dataset. This ranks review volume, not average rating.",
      "ranking_field": "review_count",
      "retrieved_at": "2026-09-16T14:01:23.416956+00:00",
      "date_label": "Checked"
    },
    {
      "id": "app-install-rank",
      "label": "Shopify app rank by detected installs",
      "value": 1,
      "display": "#1",
      "unit": "rank",
      "as_of": "2026-09-16",
      "source_id": "storeleads-apps",
      "definition": "Rank by detected installations among Shopify apps tracked by Store Leads. Its detection covers a subset of app installations.",
      "ranking_field": "installs",
      "retrieved_at": "2026-09-16T14:01:23.416956+00:00",
      "date_label": "Checked"
    }
  ],
  "figures_date": {
    "earliest": "2026-09-15",
    "latest": "2026-09-16",
    "note": "Figures reflect source snapshots from 15 September 2026 to 16 September 2026."
  },
  "sources": {
    "internal": {
      "title": "Judge.me company statistics",
      "kind": "company-reported",
      "description": "First-party company-reported data on active stores, reviews collected and merchant sales volume. Contact the media team for questions about the figures."
    },
    "verification": {
      "title": "How Judge.me verifies reviews",
      "url": "https://judge.me/help/en/articles/8376284-verified-reviews",
      "kind": "official help centre"
    },
    "review-confirmation": {
      "title": "Review confirmation emails",
      "url": "https://judge.me/help/en/articles/14167848-review-confirmation-emails",
      "kind": "official help centre"
    },
    "storeleads": {
      "title": "Store Leads",
      "url": "https://storeleads.app/help/faq/what-data-is-available-for-domains",
      "kind": "third-party dataset",
      "link_in_citations": false,
      "description": "An independent ecommerce data provider that identifies stores, ecommerce platforms and installed apps. Its public documentation describes the available data; the figures in this kit are calculated from its dataset."
    },
    "storeleads-apps": {
      "title": "Store Leads",
      "url": "https://storeleads.app/reports/shopify",
      "kind": "third-party dataset",
      "link_in_citations": false,
      "description": "Shopify app rankings from Store Leads, ordered by merchant review count or detected installations. Detection does not cover every app installation."
    },
    "listing": {
      "title": "Shopify App Store",
      "url": "https://apps.shopify.com/judgeme",
      "kind": "public listing",
      "link_in_citations": false,
      "description": "The public Judge.me app listing on Shopify, where merchants rate and review the app."
    },
    "pricing": {
      "title": "Judge.me pricing",
      "url": "https://judge.me/pricing",
      "kind": "official documentation"
    },
    "compliance": {
      "title": "Security and compliance",
      "url": "https://judge.me/compliance",
      "kind": "official documentation"
    },
    "leadership": {
      "title": "Judge.me leadership",
      "url": "https://judge.me/leadership",
      "kind": "official company page"
    },
    "rails": {
      "title": "Rails Foundation announcement",
      "url": "https://rubyonrails.org/2025/6/3/judge-me-joins-rails-foundation",
      "kind": "third-party announcement"
    },
    "email": {
      "title": "Judge.me Email",
      "url": "https://judge.me/app/email",
      "kind": "official product page"
    },
    "values": {
      "title": "Team and locations",
      "url": "https://judge.me/values",
      "kind": "official company page"
    },
    "bootstrap": {
      "title": "Judge.me founding story",
      "url": "https://www.linkedin.com/posts/judgeme_judgeme-product-reviews-where-trust-drives-activity-7285959459628056577-C-Al",
      "kind": "official company statement"
    },
    "beardbrand": {
      "title": "Beardbrand customer story",
      "url": "https://judge.me/success-stories/beardbrand-7-figure-brand-with-content-community-and-reviews",
      "kind": "published customer story"
    },
    "madara": {
      "title": "MÁDARA Cosmetics customer story",
      "url": "https://judge.me/success-stories/how-madara-cosmetics-carried-seven-years-of-trust-into-a-new-platform",
      "kind": "published customer story"
    },
    "goodwashday": {
      "title": "Good Wash Day customer story",
      "url": "https://judge.me/success-stories/how-good-wash-day-towels-built-1-600-reviews-at-4-9-stars-without-a-single-incentive",
      "kind": "published customer story"
    },
    "manifesto": {
      "title": "Judge.me Trust Manifesto",
      "url": "https://judge.me/trust-manifesto",
      "kind": "official company statement"
    },
    "integrations": {
      "title": "Integration directory",
      "url": "https://judge.me/integrations",
      "kind": "official product documentation"
    },
    "updates": {
      "title": "Product releases",
      "url": "https://judge.me/unboxed",
      "kind": "official product announcements"
    }
  },
  "assets": [
    {
      "id": "company-logo",
      "name": "Judge.me company logo",
      "description": "For company coverage and references to Judge.me as a whole. The version without a product name.",
      "width": 212,
      "height": 40,
      "formats": [
        {
          "label": "Full colour SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/VFjAkvkFgdw6owzZjc2KLh22jE.svg"
        },
        {
          "label": "Full colour PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/rAHiAovLaZnv05AS5FWc5SMdJ4.png"
        },
        {
          "label": "White PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/St3Y6ky8qxCauJhqBCqR7mZkirA.png"
        }
      ],
      "preview_url": "https://framerusercontent.com/assets/VFjAkvkFgdw6owzZjc2KLh22jE.svg"
    },
    {
      "id": "reviews-logo",
      "name": "Judge.me Reviews logo",
      "description": "For coverage of the reviews app. Includes the Reviews product name.",
      "width": 212,
      "height": 40,
      "formats": [
        {
          "label": "Full colour SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/Xtjj5iyn3FGlI4k35XQa3fOwu1o.svg"
        },
        {
          "label": "Full colour PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/RQdiUwWdIzmSgnQ0vYeFaGvD8HM.png"
        },
        {
          "label": "White SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/DFVTHHcN67WUMAguq6THwNHMg.svg"
        },
        {
          "label": "White PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/C9PdixtFcf1ln2YUAPQRVIzTHv4.png"
        },
        {
          "label": "Stacked SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/byNvA5AfsPB09cqxxa6qyJoMk.svg"
        }
      ],
      "preview_url": "https://framerusercontent.com/assets/Xtjj5iyn3FGlI4k35XQa3fOwu1o.svg"
    },
    {
      "id": "email-logo",
      "name": "Judge.me Email logo",
      "description": "For coverage of the email marketing app. Includes the Email product name.",
      "width": 212,
      "height": 40,
      "formats": [
        {
          "label": "Full colour SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/z8uRU3u90l2i88sb40GpQ8ju5SI.svg"
        },
        {
          "label": "Full colour PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/dh8LIQJ4XAH5PfyRQoSAj9qm5o.png"
        },
        {
          "label": "White SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/bsSTtOAZxTpQ7tscG0rYHvb2PWo.svg"
        },
        {
          "label": "White PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/lK7QkXfiZNCbjJNgh9Hk384xGI.png"
        },
        {
          "label": "Stacked SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/7rft68BTorWWWXsEBs716XPjOks.svg"
        }
      ],
      "preview_url": "https://framerusercontent.com/assets/z8uRU3u90l2i88sb40GpQ8ju5SI.svg"
    },
    {
      "id": "symbol",
      "name": "Judge.me symbol",
      "description": "For compact placements where Judge.me is already identified. Preserve its proportions and clear space.",
      "width": 40,
      "height": 40,
      "formats": [
        {
          "label": "Keppel SVG",
          "mime_type": "image/svg+xml",
          "url": "https://framerusercontent.com/assets/hjK6pV7Pydb6li7AGRUk1RhLDWg.svg"
        },
        {
          "label": "Keppel PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/o3Hd1kivQOzfwejlgwU5H15LE.png"
        },
        {
          "label": "White PNG",
          "mime_type": "image/png",
          "url": "https://framerusercontent.com/assets/veOjYy9DqUUxQEt59pmIhWE9M4.png"
        }
      ],
      "preview_url": "https://framerusercontent.com/assets/hjK6pV7Pydb6li7AGRUk1RhLDWg.svg"
    }
  ],
  "logo_library": [
    {
      "name": "judgeme_email_green_horizontal.jpg",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/bfQ8vPBEVNnwZU21IBGQevpbJQY.jpg",
      "bytes": 270307,
      "sha256": "f0c1c8cdeabc3a5840835d4c6f920b647634a2af5a062d6662ce03f983288d02"
    },
    {
      "name": "judgeme_email_green_vertical.jpg",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/uSK3QQPfVL94zxe7TA0vv6Wgl5M.jpg",
      "bytes": 456606,
      "sha256": "930b0f41ad8f5f5f733d688f1beca4cf73e41585f85da1085d1f15324bccb7c3"
    },
    {
      "name": "judgeme_email_original_horizontal.jpg",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/p9Faoh5CcwijZudDl67088yNTo.jpg",
      "bytes": 274407,
      "sha256": "f51b8991f2fbcca58f66d8381c3ea460f55db13c8adb19fc4127155cd836dc75"
    },
    {
      "name": "judgeme_email_original_vertical.jpg",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/tSGtniJWmA76hvxGJjm79rPn6c8.jpg",
      "bytes": 464269,
      "sha256": "3ec9e215e0b9ec2ac5baecf9852104c3217ebe3cd4786dfdcbb3f0a90e8d2965"
    },
    {
      "name": "judgeme_email_green_horizontal.png",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/F6rcCCpkuWYEif9NKs6zeMWFNA.png",
      "bytes": 62062,
      "sha256": "e72fb20440315900836a8c7a72829daa4e2e1b9b005f233e4472e6d2cb6bd2f7"
    },
    {
      "name": "judgeme_email_green_vertical.png",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/xftUU7uP1EZUkDpi6yitYdQCdA8.png",
      "bytes": 82877,
      "sha256": "9a7b00fb65026732a24d38ecf7cb04342aa8b4a6faa6bdda0407119756b18059"
    },
    {
      "name": "judgeme_email_negative_horizontal.png",
      "product": "Judge.me Email",
      "variant": "White",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/lK7QkXfiZNCbjJNgh9Hk384xGI.png",
      "bytes": 40498,
      "sha256": "8376dc64a1f2c1b99df7f6a9dc62705dc2cc9cf939819218c5dcb1ee4fedfe33"
    },
    {
      "name": "judgeme_email_negative_vertical.png",
      "product": "Judge.me Email",
      "variant": "White",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/J5Cu7CjhrzwHuOZD0KpHMWQinME.png",
      "bytes": 68402,
      "sha256": "db6e22426c418672b15c0e98af8669e7ef73f884d1bc8075bc6313dd13f554af"
    },
    {
      "name": "judgeme_email_original_horizontal.png",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/dh8LIQJ4XAH5PfyRQoSAj9qm5o.png",
      "bytes": 53373,
      "sha256": "0c6415ca35b44d1acc6e4103683189c6dfed0075f87b508cc3c615a8b73f0cca"
    },
    {
      "name": "judgeme_email_original_vertical.png",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/LIsPwYza8k5BaITX9TyDhuEh6E.png",
      "bytes": 85191,
      "sha256": "9623e59eb019331d4b7af1a952992d905f3104a5198cce1e197780a9477a3753"
    },
    {
      "name": "judgeme_email_green_horizontal.svg",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/HifLosZRQKMtOAQgqVca8lbUlU.svg",
      "bytes": 5096,
      "sha256": "d44b0ea6562ec6f8bc770cf0e6d6d686a9501e6c2f9f08ccf6b9cb7826cdd2ee",
      "original_bytes": 10510,
      "original_sha256": "f3ec9be19cc2d47d1fdf7cb5af7aab13028aa9dd1f726627f5f331f737695cc0",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_email_green_vertical.svg",
      "product": "Judge.me Email",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/QtKdwakM8difWZeWyCcDKZ8THDg.svg",
      "bytes": 5084,
      "sha256": "91f638f63446055e8b46199695d2b03e065e616725eda29be6bd9df16a66bbee",
      "original_bytes": 10523,
      "original_sha256": "dff6e09b09dc064adc5f53f0218598837ec25184558c6bca322dc8fa51d7737e",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_email_negative_horizontal.svg",
      "product": "Judge.me Email",
      "variant": "White",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/bsSTtOAZxTpQ7tscG0rYHvb2PWo.svg",
      "bytes": 5081,
      "sha256": "922af4e122762a663eea18474a8b3c6b5ee7453c4cdc6b902c360ddace9d8749",
      "original_bytes": 10482,
      "original_sha256": "478d1baf12ec87c63c5614796c56c75d07f1b70f443fae3d7aba2f58633bd479",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_email_negative_vertical.svg",
      "product": "Judge.me Email",
      "variant": "White",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/Mx3ede8KXgeBfk1Gwo9Gt3J4nm4.svg",
      "bytes": 5051,
      "sha256": "0e1c3ace3cb70657bd47e9a082950b07d05d52928d20f73ea1fb36317b0cb372",
      "original_bytes": 10546,
      "original_sha256": "4d2e7bf31b4fb78faa0a072b12b2ed8b8cf128b914c86fac70bdbf3baf7cd2f0",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_email_original_horizontal.svg",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/z8uRU3u90l2i88sb40GpQ8ju5SI.svg",
      "bytes": 5108,
      "sha256": "8557ac31c99b47595630819f8f085cda0316b30089dfebb3a6472169629d7a64",
      "original_bytes": 10516,
      "original_sha256": "87be6769e66c241a453ec6050c045c401c6ce4b4076ad0b14a5de0a6abc119e9",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_email_original_vertical.svg",
      "product": "Judge.me Email",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/7rft68BTorWWWXsEBs716XPjOks.svg",
      "bytes": 5067,
      "sha256": "b815a3d39b4f4b45a1acbb3c2c6e5bceba6276a66ca4feea42c5881ee92eee3d",
      "original_bytes": 10568,
      "original_sha256": "5976956da6c4826465a0f77ebc80f0707434e3934deae0f01ef11ca7746d400f",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_checkmark_small.jpg",
      "product": "Judge.me symbol",
      "variant": "Full colour",
      "layout": "Symbol",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/u8LnenhR3qeY7enlkhKgmaatK40.jpg",
      "bytes": 10529,
      "sha256": "f116e650f7bf66a0e7d7c8f9892fbfc62cdeeac57e05aaa7892a11841464a4ad"
    },
    {
      "name": "judgeme_checkmark_negative.png",
      "product": "Judge.me symbol",
      "variant": "White",
      "layout": "Symbol",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/veOjYy9DqUUxQEt59pmIhWE9M4.png",
      "bytes": 78675,
      "sha256": "3bc8367ce88c68656c63d7c0f1b22c497879ed79fe986f69324c5af5de183abc"
    },
    {
      "name": "judgeme_checkmark_original.png",
      "product": "Judge.me symbol",
      "variant": "Full colour",
      "layout": "Symbol",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/o3Hd1kivQOzfwejlgwU5H15LE.png",
      "bytes": 86478,
      "sha256": "e56ffc493cb513774c9eed2957a84161ba4aacbdea799f7d2fd999c91e71ee00"
    },
    {
      "name": "judgeme_checkmark_original.svg",
      "product": "Judge.me symbol",
      "variant": "Full colour",
      "layout": "Symbol",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/hjK6pV7Pydb6li7AGRUk1RhLDWg.svg",
      "bytes": 535,
      "sha256": "f012beb8fe4d04a06701621075eb0617463973f551f4f70ab2453bba97556f22",
      "original_bytes": 823,
      "original_sha256": "f48a099ac4bb56dcbbde7cf9743ee0b763a262f800a78686affb02d3d67401f9",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_noproduct_horizontal.jpg",
      "product": "Judge.me company",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/5wtk6q54mcTlY3DCHnp0QnHycFc.jpg",
      "bytes": 239279,
      "sha256": "eeef100e0d5d28947e51efb583ad9a7522dd4252953da936d9d772eac5438901"
    },
    {
      "name": "judgeme_original_vertical.jpg",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/3rb6W1RsUiEPSeZixuLH0otL0s.jpg",
      "bytes": 501995,
      "sha256": "a0f44e9089af8250e94c97bcc76fede9032f4d6ea5ba0d5b4c2f00a4ef48264d"
    },
    {
      "name": "judgeme_main_horizontal.jpg",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/huqtpvSJKaY9ZeHbdiWibaD94s.jpg",
      "bytes": 300904,
      "sha256": "d919fbbdeb49b50426c23c0b3c3b151571297d31cd5e1af235863ec73f929e7b"
    },
    {
      "name": "judgeme_green_horizontal.jpg",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/beqa9aI1DwBCfH7T0GO0lqIFg.jpg",
      "bytes": 295577,
      "sha256": "7ce67c036803eaf3906ce471ed6bf8cae67b2f3a494afcd0c8b586d6acf296fc"
    },
    {
      "name": "judgeme_green_horizontal.png",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/lC25hTTWdz7hlqBmfwnhihtl1A.png",
      "bytes": 58096,
      "sha256": "082daddfeec1df0e5d91d8844bfff7d5ecbb4a5f4f29ca11641878d4661f64e8"
    },
    {
      "name": "judgeme_green_horizontal.svg",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/NMOikUq4XtfvrsoZaf2zTM1E4.svg",
      "bytes": 6225,
      "sha256": "3b7dd71270c2bfbfe0ac09560f5e52eeeec6f70b7fcc6830fd38a6215ba00be5",
      "original_bytes": 13094,
      "original_sha256": "8b2a3d14bf1a8002c49d6ca030a68baac70fb9d11cf551df6ab0f2b985a4128a",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_green_vertical.jpg",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "JPG",
      "url": "https://framerusercontent.com/assets/xYwF0eeAv60jbPzRrRUzYRZS5eM.jpg",
      "bytes": 488549,
      "sha256": "3c72b7ce7f438be219d86dc435b957f5a9f412dd053660ee31b131ff706ef15f"
    },
    {
      "name": "judgeme_green_vertical.png",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/LyHioeNJlZn2lLEoLoPNp8Ofve4.png",
      "bytes": 92885,
      "sha256": "776fd11453ebcdd1582f2da7274090ad9b07d48c87ce7a9a602fd06c59cd6649"
    },
    {
      "name": "judgeme_green_vertical.svg",
      "product": "Judge.me Reviews",
      "variant": "Keppel",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/rg1d7iEU1RoIAr7up1TPEMjWuY.svg",
      "bytes": 6203,
      "sha256": "1d892dcbfbf4b928cc3b82389681e3df5376e8be1462e9a2231bf91dcb871497",
      "original_bytes": 13105,
      "original_sha256": "0983f7b6b59e3f1da93debdee24f31fb663b3b2859376dbfcd50c5579d0e9a70",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_negative_horizontal.png",
      "product": "Judge.me Reviews",
      "variant": "White",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/C9PdixtFcf1ln2YUAPQRVIzTHv4.png",
      "bytes": 45535,
      "sha256": "e6ef2922f2e513d9928b54b6ac11b652e4f5fedff85f4fda002d4751db51a713"
    },
    {
      "name": "judgeme_negative_horizontal_brandalternative.png",
      "product": "Judge.me company",
      "variant": "White",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/St3Y6ky8qxCauJhqBCqR7mZkirA.png",
      "bytes": 36232,
      "sha256": "aaa32a85f6b9c892e4ca08b09e12458dc0a77435a910f4602ac4d0e3f1b0cb1a"
    },
    {
      "name": "judgeme_negative_vertical.png",
      "product": "Judge.me Reviews",
      "variant": "White",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/GvQ929ZQ2MtdXtqLp2BCq9s8A.png",
      "bytes": 75348,
      "sha256": "68be02645b7a649ce537bc8f770a5729a2538644bd819b11f5a0f5905848af91"
    },
    {
      "name": "judgeme_original_horizontal_brandalternative.png",
      "product": "Judge.me company",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/rAHiAovLaZnv05AS5FWc5SMdJ4.png",
      "bytes": 47150,
      "sha256": "6cc9d281860d3bf422964b9abc558d21620ae51731ffd7db0359c8f9c4fe1664"
    },
    {
      "name": "judgeme_original_horizontal_greenwhite.png",
      "product": "Judge.me Reviews",
      "variant": "Keppel and white",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/Glo0zYcAnbZt9WeYLABdooHoUN0.png",
      "bytes": 55524,
      "sha256": "283ec8526c870ca40160954f8022b40ef186808b7b349ca75b654fca503ef100"
    },
    {
      "name": "judgeme_original_vertical.png",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/DjIZvtM7drrYSc7KBeDOUNqF0A.png",
      "bytes": 94476,
      "sha256": "d3b07fd50b1394d2397f929992cec62af8c0f4a4fd5c8581184fe1c113bd923e"
    },
    {
      "name": "judgeme_original_vertical_greenwhite.png",
      "product": "Judge.me Reviews",
      "variant": "Keppel and white",
      "layout": "Stacked",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/gxxNp3FlSAF7zDnItbxVmmH4lE8.png",
      "bytes": 87967,
      "sha256": "6143463adacc0dcf8f349c6b831e276109414b1e578362414656b8f29c60b2d0"
    },
    {
      "name": "judgeme_original_horizontal.png",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "PNG",
      "url": "https://framerusercontent.com/assets/RQdiUwWdIzmSgnQ0vYeFaGvD8HM.png",
      "bytes": 60109,
      "sha256": "3f445f0ee7ad276333d58081bcecf819f8b7105b02f474855c4ab66a34e3fb9d"
    },
    {
      "name": "judgeme_negative_horizontal_negative.svg",
      "product": "Judge.me Reviews",
      "variant": "White",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/DFVTHHcN67WUMAguq6THwNHMg.svg",
      "bytes": 6207,
      "sha256": "b16690160bdf6a6fab0e0f434ea926ac4107fedd3f3dbc377a5103ce7dc54671",
      "original_bytes": 13060,
      "original_sha256": "8d1542d966193072e57ac16654a7c71977a399e13257802d3b919f5a4fa98d3b",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_original_horizontal_brandalternative.svg",
      "product": "Judge.me company",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/VFjAkvkFgdw6owzZjc2KLh22jE.svg",
      "bytes": 4722,
      "sha256": "2c25f53ae3454e5eaf8c6a1410a955859abe0427a1862afe7ba7004e23b65b88",
      "original_bytes": 9842,
      "original_sha256": "e4b1e2f732497d2ae52ebf868a7bbfecdcda2c1ae7ea97d2e4490bb78b8891c2",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_original_horizontal_greenwhite.svg",
      "product": "Judge.me Reviews",
      "variant": "Keppel and white",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/BTGzksJfJapqjMHdIbyWTFEClHM.svg",
      "bytes": 6216,
      "sha256": "2e16443c4fa9c6f1e98cf7de1aab726d34d5eb3061e083aaa1ab91f0570144d0",
      "original_bytes": 13073,
      "original_sha256": "920ee6f8faada3b349e0b1d838bb4d0e79ce58f8448a10c51cef6ad9edda5a39",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_original_vertical.svg",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/byNvA5AfsPB09cqxxa6qyJoMk.svg",
      "bytes": 6211,
      "sha256": "0ca4113817c564774b16761a9a2799b9eb07c673be636549735263db9851499e",
      "original_bytes": 13192,
      "original_sha256": "24dcd034a0f7ff725e00bb689c88e2c3c6b0a5acfcec3d37945d31b1e3aa5535",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_original_vertical_greenwhite.svg",
      "product": "Judge.me Reviews",
      "variant": "Keppel and white",
      "layout": "Stacked",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/u4quG0fBab5GM3Zjmcq23ChJvhg.svg",
      "bytes": 6188,
      "sha256": "e0cf91eecdd173505417aac6d710e4593c28c34db789d239bbabdbfd47737d43",
      "original_bytes": 13158,
      "original_sha256": "7a61c63b79e9582f6f99922ff2fb652c207b53578b744eb44206c4f6fd01176d",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    },
    {
      "name": "judgeme_original_horizontal.svg",
      "product": "Judge.me Reviews",
      "variant": "Full colour",
      "layout": "Horizontal",
      "format": "SVG",
      "url": "https://framerusercontent.com/assets/Xtjj5iyn3FGlI4k35XQa3fOwu1o.svg",
      "bytes": 6225,
      "sha256": "5a6fbfa6a47cb85937321daa9350c30392e1d069f0f9703e5e71d7762944e153",
      "original_bytes": 13093,
      "original_sha256": "e5ff7aec8af699d2f7dc6340b8ec5c5781366395a2503fae1a054cf98eeefe28",
      "delivery_note": "Framer optimises the individual SVG. The original file is preserved in the complete logo ZIP."
    }
  ],
  "asset_usage": "Use the supplied artwork with its original proportions and colours. Keep it legible and clear of surrounding text or graphics. Write the company name as Judge.me. The company symbol is distinct from a verification badge or store certification. For additional formats or usage questions, contact growth@judge.me. Font files are not included.",
  "measurement_notes": [
    {
      "title": "Judge.me company statistics",
      "source_id": "internal",
      "text": "First-party data reported by Judge.me about active stores, reviews collected and merchant sales volume. Stores are counted individually, so these figures should not be relabelled as unique merchants. Rounded counters are lower bounds; the JSON download distinguishes exact source values from company-provided lower bounds.",
      "url": "https://judge.me/help/en/articles/8376284-verified-reviews",
      "link_label": "Read how reviews are verified"
    },
    {
      "title": "Store Leads",
      "source_id": "storeleads",
      "text": "Store Leads is an independent ecommerce data provider that detects apps used by live Shopify stores. Review-app share compares stores where Judge.me is detected with stores using at least one app in its product-reviews category. Shopify Plus share compares Plus stores using Judge.me with all live Plus stores in the same dataset. Detection counts may differ from Judge.me’s company-reported active-store count. Shopify Plus status identifies a platform plan, not a merchant revenue band.",
      "url": "https://storeleads.app/help/faq/what-data-is-available-for-domains",
      "link_label": "Read about Store Leads data"
    },
    {
      "title": "Shopify app rankings",
      "source_id": "storeleads-apps",
      "text": "Store Leads compares Shopify apps by merchant review count and detected installations. “Most reviewed” refers to the number of app reviews. “Most installed” refers to apps covered by its detection, which does not capture every installation.",
      "url": "https://storeleads.app/reports/shopify",
      "link_label": "View the Store Leads Shopify report"
    },
    {
      "title": "Shopify App Store",
      "source_id": "listing",
      "text": "The Shopify App Store hosts the public Judge.me app listing, where merchants rate and review the app. The rating shown here describes the app itself, not the customer reviews collected by merchants.",
      "url": "https://apps.shopify.com/judgeme",
      "link_label": "View Judge.me on the Shopify App Store"
    },
    {
      "title": "Using these figures",
      "text": "Use each figure with its label, definition and source. Company-reported activity and third-party app detection measure different things and should not be treated as interchangeable. Contact the media team for clarification or further methodology."
    }
  ],
  "distribution_note": "Asset links are absolute Framer-hosted URLs. canonical_url is the intended public page route; this export accompanies the Framer draft."
}